Influencer & Social Media Manager

The Influencer & Social Media Manager at Findasense is responsible for overseeing all aspects of influencer campaigns, coordinating with different agencies, and ensuring that every project aligns with the company's overall strategy. This includes managing influencer relationships, planning regional social media communication strategies, attending agency meetings, and presenting project results. The role also requires creative input to enhance the influencer experience and strategic thinking to anticipate future trends.

Candidates for the Influencer & Social Media Manager role at Findasense should possess a solid understanding of project management along with expertise in influencer marketing in social media. Flexibility, strong organizational skills, and a passion for event planning are essential. We also look for individuals who can think strategically, communicate effectively, and thrive in high-pressure environments, while embracing the company’s values of integrity and teamwork.

At Findasense, we provide a supportive environment for our Influencer & Social Media Manager through continuous collaboration with various teams and access to resources that enable successful campaign execution. We also believe in a flexible work-life balance, offering flexible schedules, hybrid work options, and extensive benefits such as health insurance and connectivity add-ons, all of which help create a productive atmosphere that empowers our team members.

Findasense offers a collaborative and transparent culture, where the Influencer & Social Media Manager is encouraged to contribute ideas and take initiative. We value self-management and flexibility, allowing our team members to work at their own pace. Our EPIC model—Strategy, Purpose, Identity, and Culture—guides our operations and promotes lasting relationships, making it a vibrant place to grow professionally and personally.

In addition to enjoying a competitive salary, the Influencer & Social Media Manager at Findasense will benefit from 23 days of annual leave, flexible pay options, a hybrid working environment, and the ability to bring pets to the office. Also included is the opportunity to volunteer, which allows our team members to contribute to meaningful causes while developing their skills in a supportive environment.

In answering this question, highlight your organizational skills and methods, such as using project management tools or frameworks to track campaigns. Discuss your ability to prioritize tasks and maintain open communication with agencies and influencers to ensure everything runs smoothly.

Prepare to articulate a specific campaign, focusing on its objectives, your strategy, and the results achieved. Discuss what made the campaign successful and any lessons learned that could inform future projects.

Discuss various metrics you would use, such as engagement rates, sentiment analysis, conversions, and ROI. Mention how these metrics help inform future campaigns and your approach to continuous improvement.

Emphasize your understanding of social media trends favored by Gen Z, such as authenticity and relatability. Highlight ways you engage this demographic, such as through interactive content, user-generated content, and platforms they use.

Mention your habits and resources for staying informed, such as following industry news, participating in webinars, and networking with other professionals. Demonstrating a proactive approach indicates your commitment to keeping your strategies relevant.

Think of a specific challenge, describe how it impacted your project, and detail the steps you took to resolve the issue. Focusing on your problem-solving skills will show you can handle the complexities of influencer management.

Discuss strategies for aligning content with the brand's messaging, such as briefing influencers thoroughly or creating style guides. Explain how collaboration and regular feedback play a part in this process.

Express how metrics play a crucial role in assessing campaign efficacy and guiding decision-making. Stress the importance of using data to iterate on strategies and improve future campaigns.

Discuss your communication strategy, including scheduling regular check-ins, setting clear expectations, and using collaborative tools to facilitate teamwork. Mention how you ensure everyone's on the same page throughout the campaign.

Highlight qualities such as creativity, strong communication skills, adaptability, and attention to detail. Explain how these traits contribute to the success of influencer campaigns and overall marketing goals.