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Sales Strategy & Compensation Manager

This role can be performed remotely anywhere within the United States,

 Fullstory is a leading behavioral data platform focused on reshaping how businesses interact with their online audiences. Through advanced technology and data analytics, we help companies harness the power of their digital platforms to deliver exceptional user experiences. We fancy Fullstory as a pretty special company: we’re home to smart people, a unique culture, and the ambition to have a big impact.

At Fullstory, as a Sales Strategy & Compensation Manager, you’re not just running numbers — you're strategically partnering with Sales leadership, RevOps, Finance, and HR to shape how the organization delivers high performance across its global Go-To-Market (GTM) teams. This is a highly visible and influential role where your work directly impacts revenue growth, team performance, and company culture.

In a typical day, you might:

  • Merging incentive compensation plan design with business strategy to drive desired outcomes and optimize go-to-market efficiency.

  • Leading the annual design and implementation of territory, quota, and compensation plans for Sales, Customer Experience, and Partnerships, ensuring seamless execution.

  • Supporting strategic planning through comprehensive revenue, pipeline, headcount, and territory analysis, providing critical insights for informed decision-making.

  • Optimizing plan performance through continuous evaluation, implementing data-driven refinements to maintain alignment with evolving business objectives and maximize performance.

  • Maintaining market-competitive compensation strategies through in-depth market research and trend analysis, recommending strategic adjustments to compensation plans to attract and retain top talent.

  • Facilitating expert stakeholder communication and collaboration, serving as the primary point of contact for compensation inquiries and collaborating with leadership to drive cross-functional initiatives and improve operational efficiency.

Here’s what we’re looking for:

  • 5+ years of relevant work experience designing and implementing GTM strategies and incentive compensation plans in a Strategy, Sales Ops, RevOps, Planning, or Business Operations role at a B2B SaaS or technology company.

  • Experience programming and administering commission software tools (CaptivateIQ experience a plus).

  • Thorough understanding of Salesforce's core functionalities, customization tools, and development capabilities.

  • Experience performing detailed data analysis, presenting key insights and strategic recommendations to C-suite executives, directly impacting decision-making.

  • Experience managing and prioritizing multiple short and long-range projects simultaneously.

The base salary for this position ranges between $112,000 - $140,000 USD. Base salary will vary based on relevant experience, job-related skills and qualifications.

#LI-Remote #LI-SO1

About Fullstory

Fullstory is on a mission to help technology leaders make better, more informed decisions by injecting behavioral data into their analytics stack. The company’s patented technology unlocks the power of quality behavioral data at scale by transforming every digital visit into actionable data and insights. With Fullstory, enterprises can get closer to their customers’ true sentiment and intentions to predict what they want, create personalized experiences, and drive conversion, loyalty, and revenue. Fullstory is headquartered in Atlanta, USA, with regional teams across North America, EMEA and APAC.

How we support you:

Fullstorians are committed to building something better—from how we approach our product, to how we care for our customers and each other. Better is only possible when we can bring our full selves to work. Along these lines, we offer:

  • Autonomy and flexibility. From a remote-first work environment and flexible paid time off, to an annual company-wide closure – Fullstorians can focus on the moments that matter.

  • Benefits. Take care of the whole you. FullStory offers sponsored benefit packages for US-based Fullstorians, and supplemental coverage options for international Fullstorians.

  • Learning opportunities. We provide professional development opportunities through training programs, career coaching sessions, and an annual learning subsidy.

  • Productivity support. We provide all Fullstorians with a monthly productivity stipend and reimburse remote colleagues for their initial home office set up.

  • Team events. Connect with fellow Fullstorians through Employee Resource Group events, Listening & Alignment weeks, and team off-sites.

  • Paid parental leave. Fullstorians have the flexibility to balance the needs of their growing families without the added stress of figuring out work and finances.

  • Grow your family. We offer a global fertility and family building benefit that encompasses all journeys to growing your family.

  • Bereavement leave. Every family is different; we leave it to you to define who your family is, and support you when you need it most.

  • Miscarriage/Pregnancy loss leave. Whether it is for a Fullstorian or their partner – take the time you need.

Fullstory is proud to be an equal opportunity workplace dedicated to fostering an increasingly diverse community. We want candidates of all human varieties, backgrounds, and lifestyles. There’s no problem that can’t be made better by bringing together people with a broader set of perspectives. If our product, values, and community resonate with you, please apply - we'd love to hear from you!

If you may require reasonable accommodations to participate in our job application or interview process, please contact accommodations@fullstory.com. Requests for accommodations will be treated confidentially.

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Average salary estimate

$126000 / YEARLY (est.)
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$112000K
$140000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Sales Strategy & Compensation Manager, FullStory

If you're a strategic thinker who thrives in a dynamic environment, the Sales Strategy & Compensation Manager role at Fullstory is calling your name! At Fullstory, a leading behavioral data platform, you won’t just be crunching numbers; you'll serve as a key partner to Sales leadership, RevOps, Finance, and HR. This remote-friendly position opens the door for you to influence how our Go-To-Market (GTM) teams excel and drive revenue growth. Picture yourself designing places for incentive compensation that align perfectly with our business strategy to achieve extraordinary outcomes. You’ll be spearheading the implementation of territory and compensation plans, ensuring everything runs like a well-oiled machine. Your analytical skills will come into play as you support our strategic planning with comprehensive revenue and territory analyses that lead to actionable insights. But that's not all! Maintaining market-competitive compensation strategies will be your forte, as you research and recommend adjustments to attract top talent. You will also be the go-to expert when it comes to facilitation and communication among stakeholders, enhancing knowledge and collaboration across the board. We’re looking for someone with at least 5 years in a role like Sales Ops or Business Operations at a B2B SaaS company, someone who has experience administering commission tools and an in-depth understanding of Salesforce. If you're ready to embrace this influential position in a company dedicated to innovation and growth, we can't wait to meet you!

Frequently Asked Questions (FAQs) for Sales Strategy & Compensation Manager Role at FullStory
What qualifications do I need to apply for the Sales Strategy & Compensation Manager position at Fullstory?

To apply for the Sales Strategy & Compensation Manager position at Fullstory, candidates should have a minimum of 5 years of relevant experience in designing and implementing Go-To-Market strategies and incentive compensation plans. Familiarity with B2B SaaS or technology companies is essential, along with experience in managing commission software tools and a solid understanding of Salesforce's capabilities.

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What does the Sales Strategy & Compensation Manager do at Fullstory?

The Sales Strategy & Compensation Manager at Fullstory plays a crucial role in aligning business strategy with incentive compensation design. This position involves leading the design and implementation of territory plans and compensation strategies that drive revenue growth, while providing analytical insights that inform executive decisions and operational efficiency.

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How does Fullstory support its team members in the Sales Strategy & Compensation Manager role?

Fullstory supports its employees with a range of benefits tailored to their needs, including a remote-first work environment, flexible paid time off, a monthly productivity stipend, and professional development opportunities. They also offer support for family growth and cover bereavement and pregnancy loss leave, demonstrating a commitment to employee well-being.

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What is the expected salary range for the Sales Strategy & Compensation Manager at Fullstory?

For the Sales Strategy & Compensation Manager position at Fullstory, the expected salary range is between $112,000 and $140,000 USD. The specific salary will depend on factors such as relevant experience, job-related skills, and qualifications.

Join Rise to see the full answer
What kind of impact will I have as a Sales Strategy & Compensation Manager at Fullstory?

In the role of Sales Strategy & Compensation Manager at Fullstory, your work will directly influence revenue growth, team performance, and company culture. You will have the opportunity to make high-impact decisions that shape the future of the organization and foster a high-performing environment among the Go-To-Market teams.

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Common Interview Questions for Sales Strategy & Compensation Manager
What strategies do you employ to align sales compensation with business objectives?

To align sales compensation with business objectives, I focus on understanding key performance indicators and desired outcomes, ensuring that compensation plans incentivize behaviors that drive those goals. Regularly evaluating compensation effectiveness and making adjustments based on market trends and company performance is also essential.

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Can you describe your experience with commission software tools?

I have hands-on experience with several commission software tools, particularly CaptivateIQ, which I've used to design, implement, and manage incentive compensation plans. My proficiency includes ensuring the system effectively tracks sales performance and administers commissions accurately.

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How do you handle communication with stakeholders regarding compensation plans?

I prioritize transparent and proactive communication with stakeholders by facilitating regular meetings to discuss updates and gather feedback. Establishing clear channels for inquiries and offering detailed documentation also helps to build trust and ensure everyone understands the compensation structure.

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What factors do you believe are most important when designing compensation plans?

When designing compensation plans, it's crucial to consider market competitiveness, alignment with company goals, and simplicity for sales teams. Ensuring that the plans are easily understood by all parties is vital for maximizing motivation and performance.

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Describe a time you modified a compensation plan based on performance analysis.

In a previous role, I analyzed the sales team performance data and identified that the existing compensation structure was not incentivizing cross-selling effectively. I proposed an adjustment to include a higher commission rate for cross-selling, resulting in a significant increase in revenue from existing clients.

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How do you stay updated on compensation market trends?

I stay updated on compensation market trends by regularly attending industry webinars, participating in professional networks, and subscribing to leading compensation and HR publications. I also conduct market research and analysis to keep our compensation packages competitive.

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What approach do you take when implementing territory and quota assignments?

When implementing territory and quota assignments, I take a data-driven approach by analyzing historical sales data and market potential. I collaborate with sales leadership to ensure alignment and adjust territories based on performance trends to adequately support sales team success.

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In your opinion, what is the role of data analysis in compensation strategy?

Data analysis is pivotal in shaping a successful compensation strategy. It informs decisions by identifying performance patterns, understanding market trends, and evaluating the effectiveness of compensation plans. This data-driven approach leads to more informed, strategic decisions and improved business outcomes.

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How do you manage multiple projects related to compensation strategy?

To manage multiple projects effectively, I prioritize tasks based on deadlines and business impact. Utilizing project management tools helps me keep track of progress, while regular communication with stakeholders ensures alignment and allows for timely adjustments if necessary.

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Can you share an example of how you influenced top-level decision-making in your previous roles?

In a prior role, I presented detailed performance analyses and compensation restructuring options to the executive team, demonstrating how adjustments could drive better outcomes. By articulating the potential impact on revenue growth and employee satisfaction, I successfully influenced their decision to adopt my proposed compensation strategy.

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Founded in 2014 on the belief that everyone benefits from a more perfect digital experience, FullStory helps businesses understand, measure, and improve their digital experience across sites and apps. At the core of FullStory’s platform is a power...

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DATE POSTED
April 9, 2025

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