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Director, Creative Services

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The Director of Creative Services is a key leadership role responsible for overseeing the development of compelling, high-impact pre-sales marketing and sales enablement materials that support both Local Sales and Corporate Sales efforts. This person will manage a team of 6-7, including 3 Art Director/Senior Designers, and collaborate cross-functionally with Sales, Brand Strategy, Insights and Creative teams to ensure that all visual assets align with the company’s strategic goals.

The ideal candidate is a creative leader with a strong design background, a passion for storytelling, and the ability to transform complex information into engaging, persuasive visuals. They should have experience managing a creative team in a fast-paced environment and be adept at balancing hands-on creative direction with strategic oversight.

Key Responsibilities

Creative Leadership & Strategy

Lead, mentor, and develop a team of Art Directors, Senior Designers, and Designers to produce top-tier creative work that supports sales and marketing goals.
Set the creative vision for pre-sales materials, ensuring consistency, innovation, and brand alignment across all deliverables.
Work closely with the Brand Strategy, Sales, and Insights teams to develop compelling pitch materials, presentations, and sales collateral that help drive revenue.
Act as the primary creative stakeholder for sales enablement assets, ensuring materials are visually engaging, informative, and persuasive.

Creative Development & Execution

Oversee the production of key sales enablement assets, including:
- Pitch decks & PowerPoint presentations
- Mock-ups & multi-page layouts
- Infographics & visual storytelling elements
- Sales one-sheets, overview materials, and placemats
- Internal-facing materials supporting business development

Provide creative direction and feedback on designs, ensuring a high level of polish and professionalism.
Establish templates and style guides for commonly used sales materials to ensure consistency and efficiency.
Stay ahead of design trends, sales enablement best practices, and industry innovations to continuously elevate creative output.

Collaboration & Cross-Functional Partnership

Partner with Sales and Brand Strategy leadership to understand strategic priorities and translate them into visual narratives that support revenue growth.
Work closely with the Valuation and Insights teams to present complex data and analytics in a visually compelling way.
Coordinate with external vendors, freelancers, and agencies when necessary to support project workload.
Advocate for the creative team’s role in driving sales impact within the organization.

Operational & Team Management

Lead weekly creative reviews and brainstorming sessions to encourage innovation and collaboration.
Implement and refine project management processes to optimize workflow efficiency, ensuring timely and high-quality deliverables.
Oversee resource allocation and team workload, ensuring a balanced distribution of projects among designers.
Monitor KPIs and effectiveness of sales materials, iterating on creative approaches based on performance data and feedback.

Qualifications & Experience

Required

8+ years of experience in creative direction, graphic design, or brand marketing, with at least 3 years in a leadership/management role.
Expertise in designing sales enablement and marketing collateral (e.g., sales decks, one-sheets, infographics, templates).
Strong background in visual storytelling, layout design, and brand identity development.
Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and presentation tools (PowerPoint, Keynote, Google Slides).
Experience managing a multi-person creative team, including mentoring and performance management.
Excellent communication and presentation skills, with the ability to articulate design concepts and strategy to stakeholders.
Strong organizational and project management skills, with the ability to juggle multiple priorities in a fast-paced environment.

Preferred

Experience in media, entertainment, or B2B sales support environments.
Familiarity with data visualization and storytelling techniques for sales and marketing.
Knowledge of motion graphics or interactive design is a plus.
Experience working with cross-functional teams to align creative strategy with business goals.

Why Join Us?

Lead a talented team of design professionals in creating high-impact visual storytelling assets.
Make a direct impact on revenue growth by equipping sales teams with best-in-class materials.
Collaborate with dynamic cross-functional teams in a fast-paced, innovative environment.

Learfield offers a full spectrum of benefits for eligible employees including Medical, Dental, Vision, Health Savings Account, Life Insurance and Other Insurance Plans, Flexible Paid Time Off (including Parental Leave), Paid Holidays, 401(k), and Short/Long Term Disability.

Learfield is an Equal Opportunity Employer. We provide equal employment opportunities to applicants and employees without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability.

Average salary estimate

$110000 / YEARLY (est.)

min

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$100000K

$120000K

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What You Should Know About Director, Creative Services, LEARFIELD

As the Director of Creative Services at Learfield in Dallas, TX, you’ll play a pivotal role in shaping our visual presence and driving sales effectiveness. This is not just a job; it's an opportunity to lead a talented team of designers, including three Art Directors and Senior Designers, as you create compelling pre-sales marketing and sales enablement materials. Your creative vision will support both Local Sales and Corporate Sales efforts, making your work pivotal in the success of our marketing objectives. Collaborating closely with cross-functional teams including Sales, Brand Strategy, and Insights, you will ensure that every visual asset we produce is not only innovative but also perfectly aligned with our strategic goals. Your impressive experience will help you transform complex information into engaging visuals while maintaining a balance between hands-on creative leadership and strategic oversight. You’ll oversee the development of pitch decks, infographics, and other materials that directly contribute to revenue growth. If you have a rich background in creative direction and a flair for storytelling, this is the perfect opportunity to champion our brand’s narrative and make a significant impact in a fast-paced environment. Join us at Learfield, where creativity meets strategy, and help us tell stories that captivate and convert audiences.

Frequently Asked Questions (FAQs) for Director, Creative Services Role at LEARFIELD

What are the main responsibilities of the Director, Creative Services at Learfield?

The Director, Creative Services at Learfield is primarily responsible for leading a creative team to produce high-impact sales and marketing materials that drive revenue. This includes developing pitch materials, collaborating with various teams, overseeing creative projects, and ensuring alignment with the company's strategic goals.