Job details

Growth Marketing Lead

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With around 200 employees across China and Hanoi, our client is a leading technology organization dedicated to building innovative e-commerce solutions. Backed by over a decade of experience and more than one million customers worldwide, the company is on a mission to simplify and accelerate global e-commerce and cross-border trade.

About the Role – Global Marketing Manager

Our client is seeking a proactive, self-driven Marketing Manager to lead the global expansion of the platform, with a focus on key markets such as the US, EU, Canada, Australia, and beyond.

This role demands both strategic thinking and hands-on execution, with responsibilities spanning marketing, sales, community building, and go-to-market strategy. You’ll need to be culturally sensitive, a confident communicator, and excited to work in a dynamic, entrepreneurial environment.

Key Responsibilities

Identify and execute high-potential marketing and business growth opportunities to maximize revenue.
Conduct deep research into target markets and design localized strategies.
Assess market entry feasibility and provide data-driven recommendations for new products or regions.
Lead marketing and sales initiatives to position in emerging markets.
Define a long-term strategic vision for each local market and update it regularly.
Strengthen brand positioning while optimizing revenue management.
Build and manage online communities (Facebook, Twitter, Discord, Telegram) to support and engage customers.
Collaborate with cross-functional teams to drive product-market fit and growth initiatives.
Continuously monitor market trends and performance, adjusting strategy as needed.

2–3+ years of experience in E-commerce or Product Marketing; cross-border e-commerce experience is a big plus.
Strong business acumen and growth mindset, with experience scaling international businesses or teams.
Fluent in English (written and spoken).
Proven ability to build, grow, and engage online communities.
Strong leadership and interpersonal skills, with the ability to influence across cultures and functions.
Able to manage multiple priorities and projects in a fast-paced environment.
Demonstrated success in hiring, developing, and leading high-performing teams.
Strong analytical skills, strategic thinking, and comfort working with stakeholders at all levels.
A visionary yet practical thinker with an entrepreneurial spirit.

Why You'll Love Working Here

The company makes work rewarding, fun, and full of opportunities:

💸 Compensation & Rewards

Competitive NET monthly salary
13th-month bonus
Performance-based bonuses (up to 2 months' salary)

🌴 Flexibility & Well-being

24 remote working days/year
12 days of paid annual leave
Flexible working hours (Mon–Fri)

🎉 Culture & Perks

Company trips & team bonding activities
A creative and modern workspace
A rocket-ship career path in a fast-growing global B2B SaaS company
Collaboration with a global team of bright, passionate professionals

An inclusive culture where you're empowered to be your best self

Average salary estimate

$75000 / YEARLY (est.)

min

max

$60000K

$90000K

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What You Should Know About Growth Marketing Lead, Matchday

Are you ready to step into an exciting role as a Growth Marketing Lead with a dynamic technology company that’s revolutionizing e-commerce? Our client, a frontrunner in innovative e-commerce solutions, is searching for a passionate and proactive Marketing Manager to propel their global expansion efforts. With over a decade of experience and more than a million satisfied customers globally, this organization aims to simplify and enhance cross-border trade, especially in key markets like the US, EU, Canada, and Australia. In this position, you’ll dive deep into market research, crafting localized strategies that truly resonate with diverse audiences. You’ll take charge of identifying and executing high-potential growth opportunities, leading marketing and sales initiatives while building vibrant online communities across platforms like Facebook, Twitter, and Discord. If you have a knack for strategic thinking and love the thrill of hands-on marketing execution, this role will have you constantly engaged as you collaborate with cross-functional teams to ensure optimal product-market fit. Beyond a competitive salary and performance-based bonuses, this company offers fantastic perks like flexible working hours, generous leave policies, and a culture rich in creativity and collaboration. If you’re someone who thrives in a fast-paced environment and has a passion for community building, we’d love for you to explore this fantastic opportunity in shaping the future of global e-commerce!

Frequently Asked Questions (FAQs) for Growth Marketing Lead Role at Matchday

What are the key responsibilities of a Growth Marketing Lead at this technology company?

As a Growth Marketing Lead at this innovative technology company, your primary responsibilities include identifying and executing high-potential marketing strategies to maximize revenue, conducting extensive research on target markets, designing localized approaches, and assessing market entry feasibility. Additionally, you will lead marketing initiatives in emerging markets, build and manage online communities to engage customers, and continuously monitor market trends to adjust your strategies effectively.