Manager, Social Media

The Manager, Social Media at Mejuri is responsible for developing and leading a comprehensive social strategy that includes content planning, channel optimization, and creator collaboration. They tailor strategies for different platforms, maintain a robust content calendar, oversee content creation, manage partnerships, and analyze performance metrics to continuously improve engagement and reach.

To apply for the Manager, Social Media position at Mejuri, you should have at least 5 years of experience in leading social media strategy, preferably for a high-growth brand. Strong creative instincts, a strategic mindset, technical skills in content production, and the ability to work cross-functionally are essential qualifications for this role.

Mejuri empowers its employees, including the Manager, Social Media, through its values of curiosity, ownership, and constructive feedback. This empowering environment encourages team members to take initiative, tackle challenges, and collaborate to drive innovation and results, all while contributing to the company's mission of redefining luxury for women.

The salary range for the Manager, Social Media role at Mejuri is between $100,000 and $125,000 per annum, depending on the candidate’s experience and qualifications. Mejuri also values transparency in pay to empower candidates during the hiring process.

Success as a Manager, Social Media at Mejuri hinges on a blend of creativity and analytical acumen. Strong project management skills, a collaborative spirit, proficiency in content creation, and an innovative approach to emerging trends will help drive impactful strategies and enhance engagement across social platforms.

In responding to this question, focus on specific examples where you successfully developed and executed social strategies that drove engagement. Highlight key metrics and outcomes, emphasizing your role in aligning social media efforts with broader business goals.

Explain your process for understanding each platform's audience and best practices. Discuss how you would adjust tone, format, and message based on platform characteristics, and provide examples of past successful adaptations you’ve made.

Share your methodology for tracking key performance indicators, like engagement rates and conversion metrics. Discuss how you use data to inform content creation and optimize strategy, with examples of changes made from data insights.

Discuss various resources you use, such as industry blogs, webinars, and networking with other professionals. Highlight your proactive nature in experimenting with new trends and how they can be integrated into Mejuri's strategy.

Describe a specific campaign in detail, including goals, execution strategies, and results. Focus on your creative vision and how you collaborated with others to achieve success, showcasing your leadership skills.

Mention your approach to monitoring social media for potential issues, maintaining brand reputation, and communicating effectively. Cite examples where you resolved crises and the lessons learned that could be beneficial to Mejuri.

Discuss your strategy for building relationships with influencers and creators, emphasizing your approach to identifying the right partners and developing mutually beneficial collaborations that align with brand values.

Explain how you incorporate user-generated content as a way to build community, engage followers, and showcase the brand's loyal customer base. Provide examples of successful initiatives aimed at generating and featuring this content.

Describe your process for developing and maintaining a content calendar, including how you align it with marketing campaigns and brand moments. Highlight your organizational skills and tools used to keep everything coordinated.

Discuss the significance of a consistent and authentic brand voice in social media and how it aids in building brand recognition and loyalty. Provide examples of how you have crafted or adapted brand voice for diverse audiences.