GTM Systems Analyst

As a GTM Systems Analyst at Muck Rack, your primary responsibilities include maintaining and optimizing our primary tools like Salesforce, Outreach, and Gong. You'll manage user access, oversee data quality, and lead tooling and process improvement projects. Furthermore, you'll document system configurations and align teams across the organization to enhance productivity.

Candidates applying for the GTM Systems Analyst role at Muck Rack should have 2–4+ years of experience in GTM Operations or Revenue Operations. Familiarity with Salesforce and other GTM tools is essential. A Salesforce Admin Certification is a plus, alongside strong organizational skills and a systems-oriented mindset.

Success for the GTM Systems Analyst at Muck Rack is measured by contributions to meaningful systems enhancements, improvements in planning and prioritization of feature work, and the standardization of documentation practices. An understanding of systems architecture and cross-platform integrations is also key to success.

As a GTM Systems Analyst at Muck Rack, you'll engage in various projects aimed at improving our sales tech stack. This includes driving tooling and process improvement initiatives, resolving workflow bottlenecks, and working on system enhancements that enhance data integrity and boost productivity for our teams.

Muck Rack promotes a fully remote and inclusive work culture centered on resilience, transparency, and customer devotion. Team members enjoy numerous collaboration opportunities through virtual and in-person events while benefitting from our strong commitment to employee development and well-being.

In response, share a specific project that showcases your experience in systems administration and project management, explaining your role, key challenges you faced, and the outcomes. This demonstrates your hands-on experience and ability to navigate complex projects.

You could describe your approach to regularly auditing data quality and monitoring tool performance. Mention techniques like establishing key metrics for success, conducting user feedback sessions, and implementing automated checks to maintain high standards of data integrity.

Share a relevant example where you identified a bottleneck in a workflow and successfully improved the process. Detail the steps you took, the tools you used, and the impact it had on team productivity or satisfaction.

Emphasize a methodical approach, such as using project management tools like Asana or Jira to track progress. Discuss how you assess task urgency, importance, and how you remain flexible enough to adapt when priorities shift.

Discuss your hands-on experience with Salesforce, mentioning specific functions you are proficient in. Highlight any projects where you've configured Salesforce for enhanced performance, handled user licensing, or troubleshot common issues faced by teams.

Explain your documentation practices, emphasizing clarity and accessibility. Mention tools you use for documentation, and the importance of making complex information easy for cross-functional teams to understand.

Share your passion for the public relations industry and how Muck Rack’s mission resonates with you. Discuss how your skills align with their needs and your excitement about contributing to a high-impact team.

Talk about the importance of open communication and regular check-ins with different departments. Highlight experiences where you facilitated cross-team projects, ensuring alignment on goals and delivering results together.

Mention qualities like attention to detail, strong analytical skills, and the ability to work well under pressure. Emphasize how these traits help in optimizing workflows and ensuring the success of go-to-market strategies.

Describe your approach to troubleshooting, including gathering information, consulting documentation, and collaborating with team members. Stress your critical-thinking abilities and how you remain calm under pressure to find effective solutions.