Project Manager - Market Research, Sports

As a Project Manager - Market Research at Nielsen, your role encompasses independent management of various national and international projects centered around quantitative market research within the sports and entertainment sectors. You'll be responsible for developing questionnaires, ensuring quality assurance throughout the projects, conducting data analysis, and creating compelling presentations and reports for our esteemed clients.

To qualify for the Project Manager - Market Research position at Nielsen, candidates should hold a Bachelor’s or Master’s degree with strong results, preferably focused on market research or associated fields. Previous experience in market research through internships or freelance work, along with a keen interest in the sports business, especially football and the Bundesliga, are essential.

While direct experience in sports marketing is not mandatory for the Project Manager - Market Research position at Nielsen, a passion for sports, a good knowledge of current sporting events, and an affinity for the sports business are vital. This enthusiasm will shine through and benefit both you and our clients.

For the Project Manager - Market Research role at Nielsen, candidates are expected to have strong skills in Microsoft Office applications, including Word, Excel, and PowerPoint. Familiarity with SPSS and common analytical methods is also necessary to effectively analyze and present data.

Yes, Nielsen has adopted a flexible working approach, allowing Project Managers - Market Research the option to work from home. While collaboration in our Cologne office is encouraged for a richer learning experience, remote work arrangements are supported for those who prefer it.

In answering this question, focus on highlighting specific projects you've handled, emphasizing your roles in questionnaire design, data gathering, and analysis. Mention any tools you used, such as SPSS, to add depth to your experience.

You should emphasize your attention to detail, robust planning strategies, and regular quality checks throughout the project lifecycle. Sharing an example of a project where your quality assurance measures led to success can strengthen your answer.

Discuss your systematic approach to data analysis, including methodologies used and your experience in interpreting results for stakeholders. Demonstrating how your insights have influenced decisions will showcase your expertise.

Convey your prioritization skills and ability to delegate tasks effectively to meet deadlines. Sharing an experience where you successfully managed a tight timeline will illustrate your capability.

Highlight your proactive communication style, detailing how you keep clients informed throughout the project. Mention tools or methods you've used to facilitate clear and efficient communication.

Share your genuine interest in sports and how that passion drives your analysis and insights. Discuss any specific projects or experiences that fueled your enthusiasm for merging sports with data.

Choose a project that showcases your skills in project management, teamwork, and achieving objectives. Explain your role, challenges faced, and how the project benefited from your leadership.

Discuss your methods for staying informed, whether through industry publications, webinars, or networking with professionals. Highlight any specific resources that contribute to your knowledge base.

Explain your process for creating questionnaires, including how you assess client needs, determine the key questions to include, and ensure clarity and relevance. Providing an example can enrich your answer.

Talk about your proficiency with PowerPoint, including your approach to creating engaging slides that effectively communicate findings. Mention any specific presentations you're proud of to demonstrate your skills.