Social Media Intern

As a Social Media Intern at Ownwell, your main responsibilities will include content creation and coordination, assisting with the day-to-day execution of social media campaigns, and driving community engagement. You will create engaging content for various platforms, coordinate campaign assets, and respond to audience interactions, ensuring Ownwell's messaging aligns with our community values.

The ideal candidate for the Social Media Intern position at Ownwell should either be pursuing or have recently graduated with a degree in Marketing, Communications, Business, or a related field. In addition, strong knowledge of social media platforms, excellent organizational skills, and a creative mindset are essential for success in this role.

The Social Media Intern at Ownwell will contribute by creating original and engaging content, supporting the execution of both paid and organic social media campaigns, and monitoring campaign performance. This hands-on role allows for significant involvement in creative processes and community interaction to strengthen Ownwell's presence online.

Yes, the Social Media Intern position at Ownwell is a paid internship. This allows you to gain valuable experience while being compensated for your contributions within our fast-paced and supportive work environment in Austin, TX.

A Social Media Intern at Ownwell can expect to gain hands-on experience in social media campaign coordination, develop skills in content creation and community engagement, and receive mentorship from experienced marketing professionals. This role is an amazing opportunity to learn about effective marketing strategies in a mission-driven company.

When answering this question, discuss any specific platforms you have used, the types of content you have created, and the tools you employed. Highlight any experiences that demonstrate your creativity and ability to engage an audience effectively.

Explain your approach to staying informed about social media trends, like following industry leaders, reading blogs, or participating in online communities. Share any specific examples where you've applied a trend to create impactful content.

In your answer, highlight elements such as visual appeal, audience relevance, clear messaging, and timely posting. Discuss how these factors come together to capture attention and encourage interaction.

Share a specific campaign you contributed to, outlining your role, objectives, and outcomes. Quantify the success with metrics if possible, and discuss what strategies worked well.

Demonstrate your understanding of the importance of a calm, professional response. Describe a proactive approach, emphasizing empathy and constructive engagement to address the concern while also protecting the brand image.

Mention any specific tools you have experience with, such as Trello, Asana, or Hootsuite. Discuss your approach to organization and how these tools helped you manage timelines and collaborate with others.

Highlight the key performance indicators (KPIs) you consider, such as engagement rates, reach, conversions, and audience growth. Discuss how you use analytics tools to track these metrics and inform future strategies.

Express your alignment with Ownwell's mission and values. Highlight your passion for social media and how you see this internship as an opportunity not only for personal growth but also to contribute to a company that supports financial equity for homeowners.

Discuss specific platforms like Facebook, Instagram, and LinkedIn, and explain how each can play a role in communicating Ownwell's message and engaging with different segments of the audience effectively.

Share your strategy for building community through storytelling, responding to comments, asking questions, and incorporating user-generated content. Consider mentioning the importance of fostering genuine conversations to strengthen brand loyalty.