Acquisition Manager, Competitive Campaigns

As the Acquisition Manager, Competitive Campaigns at Patreon, you will be responsible for identifying and converting high-potential competitive accounts into members of our platform. This involves leveraging your professional networks, assessing product market fit, and strategizing negotiations with a focus on building strong creator relationships. You will also work closely with product teams to align on new offerings that can enhance our competitive edge.

To be considered for the Acquisition Manager, Competitive Campaigns role at Patreon, you should have 6-8 years of experience in sales, partnerships, or deal-making, preferably in the membership or creator economy sectors. A solid network in the creator community, strong negotiation skills, and a comprehensive understanding of membership market trends are also crucial for success in this position.

The Acquisition Manager, Competitive Campaigns position at Patreon is based in San Francisco and follows a hybrid work model, allowing you the flexibility to work in-office two days a week. This flexible arrangement supports a balanced work-life dynamic while allowing you to collaborate closely with your team.

At Patreon, we are committed to empowering our employees by putting creators first and fostering a supportive work environment. We offer a competitive benefits package that includes salary, equity plans, healthcare, unlimited paid time off, and professional development stipends, ensuring that our team members are well-equipped to achieve their goals.

Absolutely! As an Acquisition Manager at Patreon, you're not just focusing on numbers; you're also engaging creatively with potential accounts. Understanding how to approach negotiations creatively and aligning those efforts with our mission gives you the freedom to explore innovative strategies that benefit both creators and Patreon.

In your response, highlight specific experiences that demonstrate your skills in sales, deal-making, or partnership development. Discuss how your network in the creator economy can bolster your success in converting competitive accounts to Patreon, and touch on your negotiation strategy that balances business needs while maintaining creator relationships.

Detail a specific situation where you successfully negotiated a deal, focusing on the challenges you faced and how you upheld relationships throughout the process. Show how your approach led to a win-win outcome, showcasing your negotiation skills and emphasis on long-term partnerships.

Discuss your method for researching and analyzing competitive platforms to identify high-potential accounts. Explicitly mention your strategies, such as leveraging your network and utilizing market trends, to develop tailored approaches that speak to each potential partner's needs.

Explain your criteria for evaluating product market fit, focusing on how you analyze the potential lead's audience, content, and engagement levels. Discuss how you might collaborate with product teams to ensure alignment with Patreon’s offerings while meeting market demands.

Share your insights on the components of a successful acquisition strategy. Discuss the importance of relationship-building, understanding market trends, creativity in negotiations, and tailoring approaches to different creators while ensuring alignment with overall business objectives.

Talk about the resources and methods you use to stay informed, such as industry reports, networking events, and thought leadership within the creator community. Mention any influential figures or publications that inspire your understanding of emerging trends.

Focus on the importance of establishing a rapport with the creator while also aligning on business objectives. Discuss balancing the needs of both parties and how your priority is to create value without compromising relationships.

Share an example where you had to adapt your approach based on new information or feedback. Emphasize the proactive steps you took to reassess your strategy and how it ultimately led to a successful outcome.

Outline specific objectives you would aim to achieve in your first three months, like building out your network within the creator community, launching initial outreach campaigns, and assessing the competitive landscape to identify key accounts.

Discuss your passion for supporting creators and how Patreon’s mission resonates with your own values. Mention the company culture, the emphasis on creativity, and your enthusiasm for contributing to an innovative platform that empowers creatives.