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Growth Marketing Manager

Remofirst empowers employers to be free from geographical boundaries when accessing talent, allowing employees to pursue opportunities wherever they may exist. We are on a mission to be the FIRST to truly revolutionise the industry and be a generational company.


Our platform offers a full-range people management tool, employee benefits like health insurance, and financial benefits, and enabling clients to hire anyone from anywhere with one click. Remofirst manages employees and contractors for Fortune 500 companies (e.g., Microsoft, Mastercard) and the best startups worldwide (e.g., TransferGo). 


We are a small but strong team of 100+ people (and growing) hyper-focused on delivering a world-class platform and unparalleled service with our industry-leading partnerships. To help accelerate our growth and pace of delivery, we are looking for talented Marketers to help grow brand awareness and revenue for RemoFirst.


We are looking for a results-driven Growth Marketer who will expand and optimize our customer acquisition channels to drive impactful growth. The ideal candidate will be adept at managing paid media campaigns, developing growth strategies, and ensuring the delivery of high-quality ads across various platforms. This role requires a blend of creativity, analytical skills, and a keen understanding of growth strategies.


What you'll be doing:
  • Develop and execute a robust growth marketing strategy in collaboration with senior leadership, focusing on scaling customer volume and optimizing customer acquisition costs (CAC).
  • Manage and optimize paid advertising budgets across multiple platforms such as LinkedIn, Reddit, Twitter/X, etc.
  • Identify, onboard, evaluate, and optimize new marketing channels to drive significant lead volume within target customer acquisition costs.
  • Create and maintain a dynamic library of creative concepts tailored to various buyer personas, improving customer engagement and retention.
  • Continuously analyze campaign data, design experiments, and adjust strategies to enhance overall performance and conversion rates across the funnel.
  • Improve middle-of-funnel conversion rates through messaging and tactics that optimize customer engagement and retention.
  • Ideate new growth opportunities for Marketing our EOR and Contractor products.
  • Execute on a variety of growth marketing campaigns, across paid media, email marketing, event marketing, and more.
  • Community building work with the Head of Content.


What you’ll need:
  • Proven track record in managing growth campaigns and paid media in a high-growth startup environment, ideally 3-7 years of experience.
  • Experience in B2B SaaS and understanding of global market dynamics preferred.
  • Proficient in using marketing analytics tools and familiar with the latest trends in digital advertising.
  • Data-driven thinking, capable of designing effective marketing experiments and understanding the nuances of campaign performance metrics.
  • Resilience, mission-aligned marketing that is motivated by the opportunity to drive significant business growth.


How you’ll work:
  • Upper-Intermediate English is a must, as you will be overseeing all of our English-language content production.
  • Communication skills, as we’re working with many people from all over the world, it’s important for us to communicate, quickly adapt, and relay information in different ways
  • Time Management: you will need to be good at structuring your work day and tasks to make sure you accomplish all those things whilst maintaining the time-zone differences and a work-life balance
  • Collaborative: we love to work together with all sorts of different people in all sorts of different places. Everyone’s opinion matters to get the job done.
  • Independent and autonomous: as we work, we’re naturally independent. As much as we’re connected you will also need to use your own initiative to solve problems and get answers; this also means reaching out to us to get help or confirm a solution
  • Creativity: as in any startup’s Marketing team, you will need to get creative in how we scale our content efforts.
  • Attention to detail: since you’ll oversee how and where our content is published, you must be very attentive to reviewing drafts and publishing content.
  • Organization skills: will help you deal with many different projects.
  • Motivated: we want our team to be passionate about our mission. Freedom of work applies not only to our customers but to ourselves. Additionally, you will need motivation and initiative to identify and/or support tasks that need to be improved without being asked


Why work at Remofirst?
  • Startup environment. RemoFirst is an early-stage start-up. You have a voice, and can influence and grow rapidly.
  • Build & Scale From Scratch. Experience hyper-growth scale and help us build a great team of professionals worldwide that can help us achieve this ambitious vision.
  • Work for a Market Leader. Scale a project that counts market-leading companies like Microsoft, Mastercard, and more as happy customers.
  • Compensation and perks are great! Competitive compensation. Work equipment. 100% remote work. 
  • Generous PTO policy. Days off are based on the home country’s local laws.
  • Culture. We lead with respect, kindness, and the right to fail. We value hard, yet smart work. Diversity and inclusion are part of our DNA. As we grow and evolve, we welcome your input to help us define our culture further.


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$70000K
$90000K

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What You Should Know About Growth Marketing Manager, Remofirst

Are you ready to take your marketing career to the next level? Join us at Remofirst as a Growth Marketing Manager! At Remofirst, we're on a mission to revolutionize how companies access global talent, and we're looking for a passionate marketer who can help us expand our reach and engage new customers. In this exciting role, you will have the opportunity to develop and execute a robust growth marketing strategy alongside senior leadership, focusing on scaling customer volume and optimizing customer acquisition costs. You’ll manage paid media campaigns across platforms like LinkedIn and Twitter/X, and you’ll continuously analyze campaign data to enhance performance. With your blend of creativity and analytical skills, you’ll design effective marketing experiments, build a dynamic library of creative concepts, and identify new marketing channels to drive significant lead volume. If you’re looking for a role where you can make an impact and thrive in a collaborative environment, Remofirst is the place for you. Enjoy the freedom of remote work, competitive compensation, and the chance to work with market leaders like Microsoft and Mastercard. Bring your passion for growth marketing and help us make a real difference!

Frequently Asked Questions (FAQs) for Growth Marketing Manager Role at Remofirst
What are the main responsibilities of a Growth Marketing Manager at Remofirst?

As a Growth Marketing Manager at Remofirst, you'll be responsible for developing and executing marketing strategies, managing paid advertising budgets, optimizing customer acquisition channels, and analyzing campaign data to improve performance. Your role will also involve community building, experimenting with new marketing channels, and fostering customer engagement through creative initiatives.

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What qualifications are needed to become a Growth Marketing Manager at Remofirst?

To become a Growth Marketing Manager at Remofirst, you should have 3-7 years of experience in managing growth campaigns, particularly in a B2B SaaS environment. Strong analytical skills, proficiency with marketing analytics tools, and experience with digital advertising trends are essential. Additionally, you should have excellent communication skills in English and a creative mindset to drive marketing innovation.

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How does Remofirst's Growth Marketing Manager optimize customer acquisition costs?

At Remofirst, the Growth Marketing Manager optimizes customer acquisition costs by analyzing various marketing channels, managing paid media budgets, and developing targeted campaigns that enhance lead generation while keeping costs in check. Continuous experimentation and data-driven decision-making will play a crucial role in optimizing these strategies.

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What skills are essential for a Growth Marketing Manager at Remofirst?

A successful Growth Marketing Manager at Remofirst should possess strong analytical abilities, creativity, time management skills, and a collaborative spirit. You will need to be resilient, detail-oriented, and capable of independently identifying growth opportunities while also being a part of a dynamic team focused on achieving ambitious goals.

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What type of marketing campaigns will I be executing as a Growth Marketing Manager at Remofirst?

As a Growth Marketing Manager at Remofirst, you’ll execute a variety of marketing campaigns, including paid media ads, email marketing campaigns, event marketing, and more. Your initiatives will focus on attracting and engaging customers to drive significant growth while effectively communicating our mission and values.

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Common Interview Questions for Growth Marketing Manager
How have you successfully managed growth campaigns in previous roles?

In responding to this question, share specific examples of growth campaigns you've managed, focusing on the strategies you employed, the metrics you used to measure success, and the outcomes achieved. Highlight your ability to adapt and optimize campaigns based on real-time data.

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What is your approach to analyzing and optimizing marketing data?

Discuss your use of marketing analytics tools, how you've tracked KPIs in past campaigns, and how you've made data-driven decisions. Provide examples of adjustments you’ve made based on analysis to improve campaign performance.

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Describe a time when you had to work collaboratively to achieve a marketing goal.

Employ storytelling in your answer by detailing a specific project. Discuss how you communicated and collaborated with team members, navigating different viewpoints to reach a successful outcome and ensure alignment on marketing goals.

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How do you remember to keep customer personas in mind when creating marketing content?

Explain your process for creating and referencing customer personas in your campaigns. Talk about how you tailor messaging and content to different segments for higher engagement and conversion rates.

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What growth marketing tools and platforms are you familiar with?

List the growth marketing tools and platforms you have used, including analytics tools, email marketing software, and ad management platforms. Discuss how you have utilized these tools to drive successful marketing initiatives.

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How do you prioritize and manage your time when handling multiple growth campaigns?

Share your time management strategies, such as setting priorities based on campaign deadlines and potential impacts. Discuss tools or methods you use to stay organized, along with examples of successful multitasking in past roles.

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Can you share an instance where you faced a challenge within a marketing campaign?

Detail a specific challenge you encountered, how you approached solving it, and the skills or intuition you applied to overcome the obstacle. Emphasize your problem-solving abilities and resilience.

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What metrics do you consider most important in gauging the success of a growth marketing campaign?

Discuss key performance indicators such as customer acquisition cost (CAC), conversion rates, and return on investment (ROI). Provide examples of how you've utilized these metrics for campaign evaluation and adjustments.

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How do you keep up with the latest trends in growth marketing?

Explain the channels you use to stay informed about trends and innovations in growth marketing, such as blogs, webinars, or professional networks. Mention examples of how you've applied insights from these trends in your previous roles.

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Why do you want to work as a Growth Marketing Manager at Remofirst?

Articulate your interest in Remofirst’s mission and how it aligns with your values. Discuss your passion for growth marketing and the opportunity to work with industry leaders as a motivating reason behind your application.

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Full-time, remote
DATE POSTED
December 20, 2024

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