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Outside Sales Consultant - Wine

Overview

Resource Label Group, LLC is a leading full-service provider of label and packaging solutions with a diverse product offering which includes pressure sensitive labels, shrink sleeves, RFID/NFC technology, sustainable product solutions, scent activation technology, pharmaceutical packaging and fulfillment services. Resource Label provides products and services for the food, beverage, chemical, household products, personal care, nutraceutical, pharmaceutical, medical device, and technology industries. With locations across the U.S. and Canada, Resource Label Group provides national leadership and scale to deliver capabilities, technologies, systems, and creative solutions that customers require. 

 

Resource Label Group is seeking an Outside Sales Consultant that will work to improve RLG’s market position and achieve financial growth.

 

The Outside Sales Consultant will build key customer relationships, identify new business opportunities, negotiate, close business deals and maintain extensive knowledge of current market conditions. This individual will focus on three key areas for the wine sales business: New Business Development, Customer Retention and Account Planning. This role is highly collaborative as it requires interaction with various staff throughout the organization, both internal and external.

 

This individual will be ideally located near Petaluma, CA. Our facility, known as Paragon Label, is a leading label converter in the wine region, with an emphasis on producing fine quality labels for wine, beauty and food brands.

 

Responsibilities

  • Prospect and develop new business through strategic prospecting
  • Develop tactical plans to maintain and expand services with existing and assigned accounts
  • Proactively identify new customers and new project opportunities
  • Act as a liaison between customer and organization throughout the sales and production process
  • Establish high-level relationships and gain a clear understanding of customers’ business and requirements
  • Provides regular reporting to management on customer and industry trends, challenges, etc.
  • Updates and maintains sales activity, as well as customer and prospect information within Salesforce CRM
  • Maintain regular contact with customers to answer questions and provide information regarding new products, capabilities, and services
  • Conducts quarterly business reviews
  • Forecast and meet monthly and annual sales targets

Qualifications

  • Bachelor’s degree with 5+ years professional experience in selling and printing.
  • Must have demonstrated experience in applicable vertical markets, including wine, food, and beverage.
  • Must have a thorough knowledge of printing. Prime label and flexible packaging experience is preferred.
  • Must have excellent organizational skills, communication skills, and ability to resolve problems.
  • Must have positive demeanor and work well with customers and company employees.
  • Must be able to sit, stand, and drive for extended periods of time as required.
  • A personal vehicle is required for transportation relating to sales transactions.
  • Must be highly organized, self-motivated and detailed oriented.
  • Must be driven to succeed and work well in a fast-paced, rapidly evolving environment.

Why work with us? Take a look at all we have to offer!

  • Paid Time Off and Paid Holidays
  • Comprehensive and Competitive Medical, Dental and Vision coverage
  • Company Paid Short-Term Disability Insurance and Life Insurance
  • Additional Benefits – Long-Term Disability, Supplemental Life, Accident and Critical Illness Coverage Plans
  • Excellent 401(k) retirement plan with generous company contribution
  • We pride ourselves in investing in our employees by offering onsite training and the ability to have unlimited growthpotential within our organization
  • We believe in rewarding our employees with performance-based salary increases

Check out this video to learn more about us! https://vimeo.com/553408937/659ab4290f

Average salary estimate

$70000 / YEARLY (est.)
min
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$60000K
$80000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Outside Sales Consultant - Wine, Resource Label Group, Inc

If you have a passion for sales and a love for the wine industry, then the Outside Sales Consultant position at Resource Label Group, LLC in Petaluma is the perfect opportunity for you! We’re a leading full-service provider of label and packaging solutions, catering to various sectors including food, beverage, and pharmaceuticals, but our heart lies in producing fine quality labels specifically for the wine market. In this role, you’ll be at the forefront of our market strategies, concentrating on new business development, customer retention, and account planning. You’ll have the chance to build meaningful relationships with key customers while actively seeking new business opportunities. This isn’t just about sales; it’s about understanding our clients' needs and delivering exceptional value. As an Outside Sales Consultant, you'll leverage your experience and insights to influence decisions and enhance our growth. Interaction with a dynamic and collaborative team is a big part of this role—expect to engage closely with various departments within our organization. Located near Petaluma, CA, you’ll be part of the vibe of the stunning wine region while you work towards achieving your monthly and annual sales targets. Resource Label Group is committed to investing in you, offering competitive health coverage, generous paid time off, and a 401(k) plan with great contributions. If you’re ready to drive your sales career forward in a fast-paced environment, we’d love to hear from you!

Frequently Asked Questions (FAQs) for Outside Sales Consultant - Wine Role at Resource Label Group, Inc
What are the key responsibilities of an Outside Sales Consultant at Resource Label Group?

The Outside Sales Consultant at Resource Label Group plays an essential role in improving market positions and achieving financial growth. Key responsibilities include prospecting new businesses through strategic approaches, developing tactical plans for existing accounts, establishing high-level relationships, and providing insights on industry trends. You are also responsible for maintaining sales records in Salesforce CRM, conducting quarterly business reviews, and proactively communicating with customers about products and services.

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What qualifications are needed to become an Outside Sales Consultant at Resource Label Group?

To qualify for the Outside Sales Consultant position at Resource Label Group, candidates typically need a Bachelor’s degree combined with at least 5 years of professional experience in sales, specifically within the printing and packaging industry. Having a solid understanding and experience in specific verticals like wine, food, and beverage sectors is essential. Candidates must demonstrate strong organizational and communication skills, alongside a proven ability to solve problems and build relationships.

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How does Resource Label Group support the professional development of Outside Sales Consultants?

Resource Label Group believes in investing in its employees, offering comprehensive onsite training as well as opportunities for unlimited growth within the organization. By providing performance-based salary increases and a range of benefits, including medical, dental, and vision coverage, we ensure that our Outside Sales Consultants feel valued and supported in their career development.

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What role does CRM play in the work of an Outside Sales Consultant at Resource Label Group?

As an Outside Sales Consultant at Resource Label Group, utilizing Salesforce CRM is crucial as it helps in maintaining up-to-date records of customer interactions, managing sales activities, and tracking prospects. This tool enables you to streamline communication and ensure that you’re responding effectively to customer needs and inquiries, enhancing overall customer experience.

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What is the company culture like at Resource Label Group for Outside Sales Consultants?

Resource Label Group fosters a collaborative and supportive environment, especially for its Outside Sales Consultants. Employees are encouraged to actively engage with various teams across the company, facilitating teamwork and shared success. With an emphasis on performance rewards, opportunities for development, and a friendly workplace culture, you’ll find that Resource Label Group values your contributions and supports your career ambitions.

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Common Interview Questions for Outside Sales Consultant - Wine
What motivates you as an Outside Sales Consultant?

Discuss your intrinsic motivations, such as the thrill of closing deals, the joy of building relationships, or the desire to exceed sales targets. Tailor your answer to highlight your passion for the wine industry and how it drives your sales approach.

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How do you handle rejection in sales?

Share a specific strategy you use to cope with rejection, such as viewing it as a learning opportunity or an impetus to refine your approach. Illustrate your resilience by mentioning a time you turned a rejection into a future opportunity.

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What strategies do you employ to identify new business opportunities?

Offer examples of methods you’ve used in the past, such as market research, networking, or analyzing industry trends. Explain how these strategies lead you to target potential clients effectively, especially in the wine sector.

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Can you describe your experience with customer retention?

Highlight specific tactics you have used to maintain long-term client relationships, such as regular follow-ups, personalized service, or loyalty programs. Share a success story that demonstrates how these efforts benefited both the customer and your sales targets.

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What role does communication play in your sales process?

Emphasize the importance of clear and effective communication in understanding client needs, presenting solutions, and conducting negotiations. Cite examples of how good communication led to successful sales in your previous roles.

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How do you keep up with industry trends in the wine sector?

Discuss tactics you use to stay informed, like reading industry publications, joining professional groups, or attending relevant events. Show a commitment to continuous learning that can help you better serve your clients at Resource Label Group.

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Describe a successful sales pitch you’ve made in the past.

Share a detailed account of a specific sales pitch, including the client’s needs, the solution you provided, and the outcome. Highlight what you learned from this experience and how you would apply those lessons in future pitches.

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How do you utilize technology in your sales process?

Mention tools and software you use, such as CRM platforms, sales analytics, or communication tools. Explain how these technologies help streamline your workflow and improve customer engagement.

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What differentiates you from other candidates for the Outside Sales Consultant position?

Focus on your unique qualifications, experiences, or viewpoints that align with Resource Label Group's values and objectives. Provide specific examples that make you stand out, emphasizing your passion for the wine industry.

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How would you approach a quarterly business review with a key account?

Illustrate your process for conducting comprehensive reviews, including how you analyze past sales data, present insights, gather client feedback, and use this information to set future goals. Emphasize collaboration as a key to successful reviews.

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EMPLOYMENT TYPE
Full-time, on-site
DATE POSTED
April 12, 2025

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