Global Website Senior Manager

The Global Website Senior Manager at Rithum is pivotal in managing the company's public website, overseeing content optimization for search engines (SEO), coordinating cross-departmental collaborations, and ensuring that all website content aligns with branding and marketing objectives. You will also lead conversion rate optimization efforts and monitor website performance through analytics tools.

To be a successful Global Website Senior Manager at Rithum, candidates should possess at least 8 years of experience in digital marketing, with a strong focus on SEO and website management. Familiarity with WordPress, data analytics tools like Google Analytics, and a track record of executing successful digital marketing strategies is also essential.

The Global Website Senior Manager contributes to lead generation at Rithum by implementing effective content strategies and SEO practices that attract visitors with commercial intent. Additionally, they optimize the site's performance and explore innovative technologies to enhance user engagement and drive conversions.

In the role of Global Website Senior Manager at Rithum, you will utilize tools such as Google Analytics, Google Search Console, and other business intelligence platforms to monitor website performance, assess organic traffic, and gather data-driven insights that inform optimization strategies.

At Rithum, the Global Website Senior Manager can expect a supportive and inclusive work culture that values collaboration and transparency. You will work alongside motivated professionals in a remote-first environment, with ample opportunities for career development and a strong emphasis on work-life balance.

When asked about your experience with WordPress management, highlight specific tasks you've handled, such as optimizing content, managing plugins, or ensuring technical SEO elements are in place. Share any challenges you faced and how you overcame them to showcase your problem-solving skills.

Respond to this question by detailing specific SEO strategies you've employed, such as keyword optimization, link building, or content marketing initiatives that led to measurable improvements in organic traffic. Support your claims with data where possible.

Discuss your approach to managing content requests by outlining a systematic process, like using a ticketing system. Emphasize your communication skills and collaboration with stakeholders to ensure alignment with company goals.

Mention key metrics such as traffic sources, conversion rates, bounce rates, and engagement metrics. Explain how each of these metrics informs your strategies and decisions for continuous website improvement.

Describe how you facilitate feedback loops by involving team members in the proofing process. Emphasize the importance of communication, deadline management, and adapting based on feedback to enhance website content effectively.

Discuss the importance of digital assets like images, videos, and animations in enhancing user experience and engagement. Explain how these assets can improve storytelling and convey the brand message effectively.

Share a specific case where a strategic insight or user journey optimization you implemented led to improved conversion rates. Provide quantifiable results to demonstrate your impact.

Mention the tools you've worked with, such as Google Analytics or SEM Rush, and explain why you prefer them based on their features, ease of use, or the insights they provide. Highlight how these tools have assisted in improving your website strategies.

Discuss your methods for keeping up to date with SEO trends, such as subscribing to industry blogs, participating in webinars, and joining relevant online communities where best practices are shared.

Convey your enthusiasm for Rithum's innovative approach to e-commerce, aligning it with your professional goals and the opportunity to work with a collaborative team. Discuss how you feel your skills and experiences make you a perfect fit for Rithum.