Job details

Strategic Brand Manager/Team Lead (West Coast)

Company Description

RRD is a leading global provider of marketing, packaging, print, and supply chain solutions that elevate engagement across the complete customer journey. The company offers the industry’s most trusted portfolio of creative execution and world-wide business process consulting, with services designed to lower environmental impact. With 22,000 clients, including 93% of the Fortune 100, and 32,000 employees across 28 countries, RRD brings the expertise, execution, and scale designed to transform customer touchpoints into meaningful moments of impact.

Job Description

The Strategic Brand Manager is an individual contributor role responsible for revenue generation and client retention of Brands with assigned franchise and co-op accounts. The Team Lead will work closely with the assigned sellers to implement sales strategies to increase revenue through solutions that support the clients marketing goals.

Key Duties & Responsibilities

Sell, prospect, retain, grow and service regional and national franchise/co-op brands, with a focus on end clients/brands where there is not full corporate support of RR Donnelley campaigns.
Develop sales strategies; ensure consistency of insights, messaging, and support across the Brand.
Utilize internal resources to support campaign strategy, messaging and drive revenue.
Collaborate with all internal partners and team members to drive revenue.
Peer coach and team leader to sellers assigned to partner brands/team accounts.
Identify, prospect and onboard new franchise brands and/or co-op partnerships.
Work with field sellers or on self-written new business to onboard new franchise and or co-op brands.
Experienced with contract and pricing negotiations.
Effective communication and experience with C-suite decisions makers
Be considered a business partner by the customer; maintain and grow customer accounts by:

Providing valued, comprehensive and strategic account management.

Ensuring tactical and flawless implementation of products, services, and solutions.

Researching, tailoring, and teaching commercial insights to clients.

Remaining point of contact to ensure end client’s concerns are addressed.

Qualifications

Experience:

9+ years in a quota carrying sales role; demonstrated consistent success at achieving sales quota.
Media experience required.
Working with franchises and or co-op funds is highly desired.
Project Management experience is highly desired.
Challenger Sales or other sales insights driven methodology a plus.

Knowledge/Skills & Abilities

Demonstrates leadership qualities.
Requires conceptual thinking to understand issues and implications.
Exercises independent judgment in methods, techniques, and evaluation criteria for obtaining results.
Ability to educate and influence stakeholders/audiences resulting in closed/won business.
Ability to handle more complex/strategic accounts; typically interacting with client/prospects higher level executives/C-suite and ad agencies.
Excellent written and oral communication skills.
Ability to manage multiple clients while seeking new opportunities.
Proficiency in Microsoft Office and CRM software, with aptitude to learn system
Strong organization and negotiation skills
Experiences with sales cadence software platform a plus.

Communication & Contacts

Communication with clients and internal co-workers – all levels of management, business leadership, customers, suppliers and other internal/external entities as required

Decision Making Scope:

Ability to make recommendations and bring out-of-box recommendations to clients and areas that support sales (i.e.: targeting, marketing, and pricing)
Requires broad conceptual judgment and ability to deal with complex factors

Some travel required. Perform additional responsibilities as assigned.

Additional Information

All your information will be kept confidential according to EEO guidelines.

This is a salary plus incentive program eligible role. RRD's current pay range for this role is $50,000 to $150,000 / year. The pay range may be adjusted based on the applicable geographic location of the hired employee, and the range may change in the future. It is not typical for the final salary offered to be near or at the top of the range. Starting pay decisions are determined based on multiple factors including but not limited to relevant education, qualifications, skills, experience, certifications, proficiency, performance, shift, location, and other business needs. RRD offers benefits including medical, dental, and vision coverage, paid time off, disability insurance, 401(k) with company match, life insurance and other voluntary supplemental insurance coverages, plus parental leave, adoption assistance, tuition assistance and employer/partner discounts.

#LI-RRD

#LI-Sales

RRD is an Equal Opportunity Employer, including disability/veterans

Average salary estimate

$100000 / YEARLY (est.)

min

max

$50000K

$150000K

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What You Should Know About Strategic Brand Manager/Team Lead (West Coast), RR Donnelley

Are you ready to take your career to the next level? RRD is on the lookout for a Strategic Brand Manager/Team Lead to join our dynamic team in Sacramento, CA! In this pivotal individual contributor role, you'll be responsible for driving revenue generation and enhancing client retention for our franchise and co-op accounts. You'll collaborate closely with assigned sellers to craft and execute sales strategies that align with our clients' marketing goals. This isn't just a job; it’s a chance to influence the success of prominent brands while working with a company recognized as a global leader in marketing, packaging, and print solutions. As you tap into internal resources, you’ll create comprehensive campaign strategies that capture attention and deliver results. Your expert communication skills will shine as you engage with C-suite decision-makers, ensuring that their needs are met with precision and professionalism. If you have a knack for building trust, managing client accounts, and executing innovative sales tactics, this role is perfect for you. Join us, and let's transform customer touchpoints into meaningful moments together!

Frequently Asked Questions (FAQs) for Strategic Brand Manager/Team Lead (West Coast) Role at RR Donnelley

What qualifications do I need to become a Strategic Brand Manager/Team Lead at RRD?

To qualify for the Strategic Brand Manager/Team Lead position at RRD, candidates should have at least 9 years of experience in a quota-carrying sales role with a proven track record of meeting targets. Media experience is essential, and familiarity with franchise or co-op funds is highly desired. Additionally, project management skills and knowledge of sales insights-driven methodologies will be beneficial.