Sales Development Representative EdTech - Remote

Company Overview

Join Securly, Inc., the definitive leader in K-12 student safety and wellness. Pioneering the field with the longest-running AI-driven safety solutions, we have set and continue to raise the industry standard, enhancing student well-being worldwide. Our unmatched product suite has catalyzed our recognition as one of the fastest-growing AI student wellness solutions globally. Celebrated consistently as EdTech Product of the Year and a Top Place to Work, Securly's profound impact is evident in over 20,000 schools, safeguarding the futures of more than 20 million children. Join our mission to lead and innovate, ensuring safer, more supportive educational environments.

Job Summary

As a Sales Development Representative (SDR) at Securly, you will play a crucial role in generating new business by identifying, qualifying, and nurturing leads to support our sales pipeline. Reporting to the SDR Manager, your efforts will directly contribute to the company’s growth and revenue targets. We are looking for a driven and results-oriented individual who thrives in a fast-paced environment and is passionate about technology and sales excellence.

Location: This is work from home fully remote role, but you must be based in the US.

Performance Objectives

First 30 Days:

• Acquire an in-depth understanding of Securly’s products through rigorous training and self-study.
• Begin strategic communications with existing stakeholders to assess current engagements and identify immediate opportunities.
• Start making initial calls (50-100 calls per day) and sending emails (50-200 emails per day) to potential clients to generate interest.
• Enter 10-30 new prospects into the CRM daily.

First 90 Days:

• Develop and start executing a robust prospecting plan focused on targeted lead generation and new customer acquisition, including proactive cold calling and emailing.
• Initiate and advance leads further into the sales process by holding 10-25 meaningful conversations per week and scheduling 5-15 meetings or demos per week.
• Begin qualifying leads (5-20 leads per week) and generating new sales opportunities (8-15 new opportunities per month) to establish a strong foundation for achieving monthly targets.
• Maintain a conversion rate of 2-8% from initial contact to qualified leads.

First 6 Months:

• Expand your lead generation efforts by aggressively prospecting, making calls, sending emails, and leveraging leads from marketing campaigns.
• Strengthen relationships with prospects by building rapport and providing valuable insights.
• Consistently meet or exceed monthly performance metrics, including opportunities created, pipeline value generated, training hours logged, and content engagement.

First Year:

• Exceed the annual lead generation and opportunity creation targets by deploying tailored outreach strategies and delivering solutions that resonate with client needs.
• Lead multiple outreach initiatives, achieving high conversion rates and ensuring a steady flow of qualified leads into the sales pipeline.
• Continuously improve skills and product knowledge by participating in training programs and seeking feedback.
• Aim for each SDR to influence revenue that is 5-10 times their salary, reflecting a significant ROI.
• Achieve an annual quota attainment of 80-100%, with top performers exceeding this target.
• Maintain a lead-to-opportunity conversion rate of 20-30%.

Key Responsibilities:

• Lead Generation: Make 50-100 calls and send 50-200 personalized emails daily to potential clients to generate interest and develop new leads.
• CRM Management: Add 10-30 new prospects into the CRM system daily, ensuring accurate data entry and management.
• Sales Development: Initiate 10-25 meaningful conversations weekly to advance leads further into the sales process.
• Meeting Scheduling: Secure 5-15 new meetings or demos per week by effectively communicating Securly’s value proposition.
• Lead Qualification: Qualify 5-20 leads weekly, assessing their potential and readiness for further engagement.
• Opportunity Creation: Generate 8-15 new sales opportunities each month, utilizing strong conversion tactics to meet monthly targets.

Skills and Qualifications:

• Influential Communication and Active Listening: Deliver compelling product pitches, use testimonials and data to reinforce value, and adapt based on feedback.
• Resilience and Growth Mindset: Persevere through rejections, maintain a consistent work ethic, set and achieve targets, seek feedback, and participate in training.
• Objection Handling and Problem-Solving: Address and overcome objections, offer customized solutions and negotiate effectively.
• Product Knowledge: Understand and articulate product features and industry trends confidently.
• Research and Prospecting: Gather and analyze relevant information, identify potential customers, and prepare for outreach.
• Adaptability and Rapport Building: Adjust approach, build rapport, and assess a prospect's fit and readiness to buy.
• Time Management and CRM Proficiency: Manage time effectively, prioritize tasks, and leverage CRM systems.
• Multi-Touch Outreach: Engage prospects through various channels and consistently follow up.
• K-12 teaching or administration experience is highly preferred.

Wellness & Benefits Overview:

At Securly, we prioritize the holistic well-being of our employees, recognizing that a healthy work-life balance, mental nourishment, and physical wellness are key to professional satisfaction and personal happiness. Our comprehensive benefits package is designed to support every aspect of our team members' lives:

• Competitive Compensation: We offer a robust salary structure complemented by performance incentives to reward your hard work and dedication.
• Health and Well-being: Our extensive benefits package includes top-tier health, dental, and vision insurance, supported by a company-sponsored 401(k) match, ensuring your financial security today and into retirement.
• Parental Leave: We support new parents with 12 weeks of fully paid parental leave, giving you precious time to bond with your newborn or newly adopted child without financial worry.
• Flexible Time Off: Enjoy the freedom of unlimited vacation, over eight paid holidays, and special summer Friday half-days. We also provide a full week of paid leave at year-end, encouraging you to rejuvenate and spend quality time with loved ones.
• Professional Growth: Fuel your career growth with a $1,000 annual stipend for professional development, fostering a growth mindset and continuous learning.
• Remote-First Culture: Our remote-first approach promotes a flexible working environment, helping you maintain a healthy balance between your professional responsibilities and personal life.

Together, we strive to create an environment that nurtures your entire well-being, supporting you in achieving both your professional goals and personal aspirations.

Securly is an Equal Opportunity Employer committed to non-discrimination in employment on any basis including race, color, religion, sex, national origin, age, disability, or any other protected status. We cherish diversity and inclusion, ensuring fair hiring practices and inviting qualified candidates from all backgrounds to add their unique perspectives to our team. If you require accommodation during the application or interview process, please contact our HR department.  #LI-remote #LI-DO1