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Creative Director

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Description

Sequoia Financial Group is a growing Registered Investment Advisor (RIA), headquartered in Northeast Ohio, offering financial planning and wealth management services. At Sequoia, we exist with a singular purpose: to enrich lives. Our values define how we behave and guide us through the pursuit of our purpose to enrich lives. At Sequoia, our core values are:

Integrity. We act in the best interests of others by providing an honest, consistent experience for our clients and team.
Passion. We pursue our full potential, seeking to continually enhance and evolve our ability to serve our clients and team.
Teamwork. We subordinate our egos to work together for the benefit of our clients.

Our promise to team members is that you will grow with us. From experienced advisors to new college grads to transitioning principals, every team member will find Sequoia a place to refine their professional mission, move into new opportunities, go deeper, and lead further. We are built to help you build a career here as a long-term contributor in our work to enrich lives for generations.

Summary of the position

Do you thrive in translating marketing strategy into best-in-class dynamic digital content? Are you looking for a creative workplace to express your passion for defining innovative and original ideas that combine the power of strategy, creativity, and technology to help clients engage with our services? Sequoia’s in-house marketing team could be the right fit.

The Creative Director leads the creative development of sound content and the execution of concepts and initiatives within our in-house Marketing Team. This role inspires internal teams and clients with its creative vision, client focus, and technological knowledge to deliver experiences that drive results. Main responsibilities include leading creative excellence, developing campaigns & driving overall brand strategy.

Responsibilities:

Develops strategically interruptive, client-engaging creative marketing solutions for each portfolio of services through appropriate channels.
Fosters cross-functional relationships with key business partners to create a deeper understanding of goals, needs, and limitations and build trust and alignment.
Possesses strong presentation skills and the ability to share your vision with internal stakeholders.
Collaborates closely with copywriters, digital designers, and content specialists on project deliverables and timelines.
Develops steam members’ skills and knowledge.
Build awareness of the competitive landscape and identify best-in-class executions within and outside the category.
Shares insights of on-trend and future trends and technologies applicable to the end product.
Contributes to department operations, tracking jobs and inputs/outputs in department workflow.
Develops and implements creative strategies for copy across various channels (digital, print, social, etc.).
Ensures that all copy aligns with brand messaging, tone of voice, and overall marketing objectives.

Requirements

Required Skills/Experience:

At least 10 years of experience in an agency or in-house marketing team
Strong digital platform experience and knowledge
Bachelor’s degree in marketing, graphic design, or a related field
Experience leading and owning creative projects
Excellent verbal and written communication skills
Self-starter with proven ability to multi-task
Experience managing & mentoring team members
Excellent presentation skills
An online portfolio is required

Competencies:

Experience creative directing and writing for online shopping journeys and/or apps
Strong management, organizational, and narrative skills
An incredible eye for detail
The ability to articulately present and defend creative work
The ability to collaborate with senior executives
A true love of writing

Average salary estimate

$100000 / YEARLY (est.)

min

max

$80000K

$120000K

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What You Should Know About Creative Director, SEQUOIA FINANCIAL GROUP

Sequoia Financial Group is on the lookout for an enthusiastic Creative Director to join our dynamic team in Mayfield Heights, Ohio! If you’re passionate about transforming marketing strategies into compelling digital content, this is the perfect opportunity for you. At Sequoia, we believe in enriching lives, and we need someone with a creative spark to inspire our internal teams and clients alike. Your role will involve leading the creative development of engaging content, executing innovative campaigns, and driving our brand strategy forward. You will collaborate closely with our talented copywriters, digital designers, and content specialists, ensuring that your vision comes to life in every project. You'll be at the forefront of crafting client-engaging marketing solutions that resonate through various channels including digital, print, and social media. As a true leader, you'll also mentor and develop the skills of your team, fostering a culture of growth and creativity. Together, we’ll explore emerging trends and technologies, putting our best ideas into practice. If you're a self-starter with over ten years of experience in marketing, we invite you to express your talents at Sequoia, where your contributions will directly impact our mission to enrich lives for generations.

Frequently Asked Questions (FAQs) for Creative Director Role at SEQUOIA FINANCIAL GROUP

What are the main responsibilities of a Creative Director at Sequoia Financial Group?

At Sequoia Financial Group, the Creative Director is tasked with developing innovative marketing solutions that engage clients effectively. Key responsibilities include leading creative development, collaborating with internal teams, presenting ideas to stakeholders, and ensuring alignment with brand messaging across all channels. This role also focuses on team development and staying ahead of trends in the industry.