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Marketing Operations Manager

Company Description

SBS works with more than 1,500 banks, building societies and specialized finance providers across more than 80 countries worldwide. We help them to develop, deliver and operationalise their digital transformation strategies. Using our suite of digital banking products and services enables these organisations to deliver remarkable financial services to their clients.

Job Description

As Marketing Operations Manager, you will lead end-to-end marketing operations, from sales enablement to lead and customer management, including orchestrating field activities in your area(s) and/or global projects. You will work closely with the Product Marketing, Content, Digital Marketing and Communications team and will support business unit managers and other relevant stakeholders, with the following objectives: lead generation, brand awareness and contribution to customer success and acquisition.

Your missions :
 

  • Define and execute the operational marketing plan for your geography/project.
  • Work in close collaboration with other teams in the marketing department, in order to offer localized and relevant omnichannel go-to-markets.
  • Manage operations for internal and external, online and physical events (local kick-offs, customer seminars, trade shows, conferences, etc.)
  • Work closely with our Fintech partners to co-organize events.
  • Support sales teams to generate sales leads, particularly via an ABM approach
  • Maintain and enrich the database of prospects and customers.

Qualifications

  • You have at least 5 years of experience during which you have developed strong skills in field marketing and project management, with excellent communication skills and special attention to detail.
  • You have a good understanding of the banking or IT industry sectors.
  • Concerned about customer satisfaction and results-oriented, you have demonstrated a strong ability to follow a plan and produce results on a day-to-day basis.
  • You speak French and English fluently. Dutch would be appreciated.

Additional Information

SBS are a certified Great Place to Work!

We offer flexible – hybrid working model of 2 days in office and 3 days working from home. All employees are supported to work from home with DSE assessments and IT equipment where required to be fully productive when remote working. 

By joining the SBS team you will enjoy a market competitive salary and our excellent rewards and benefits schemes including 25 days holiday with an option to buy up to 5 more, a 6% employer pension contribution, a buy one get one free employee share scheme, private medical insurance, critical illness cover, a health cash plan, and we offer flexible working arrangements to all employees, plus many more excellent benefits.

We take pride in rewarding our colleagues through Summer parties, treat days in the offices, and a social budget for each department.

At our organization, we are committed to fighting against all forms of discrimination. We foster a work environment that is inclusive and respectful of all differences.

All of our positions are open to people with disabilities.

Average salary estimate

$70000 / YEARLY (est.)
min
max
$60000K
$80000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Marketing Operations Manager, Sopra Steria

At SBS, we're on the lookout for a passionate Marketing Operations Manager to join our vibrant team in Euston Rd., London, UK. In this dynamic role, you'll take the reins of our end-to-end marketing operations, steering everything from sales enablement to lead management. Your work will impact both local and global projects, promoting brand awareness and driving customer success. You'll collaborate with our talented Product Marketing, Content, Digital Marketing, and Communications teams to craft omnichannel go-to-market strategies that resonate with our target audiences. This is a hands-on position where you'll expertly manage logistics for various events, from trade shows to customer seminars, and work closely with our Fintech partners. To thrive in this role, you'll need at least five years of field marketing and project management experience, solid communication skills, and a keen eye for detail. We're especially keen on candidates who understand the banking or IT sectors, and fluency in both French and English is essential (Dutch would be a bonus!). Not only do we offer competitive salaries and a hybrid working model, but we also pride ourselves on creating a Great Place to Work. If you're results-driven and eager to join a workplace that values diversity, inclusivity, and employee well-being, we'd love to hear from you!

Frequently Asked Questions (FAQs) for Marketing Operations Manager Role at Sopra Steria
What are the responsibilities of a Marketing Operations Manager at SBS?

The Marketing Operations Manager at SBS plays a critical role in leading marketing operations, from defining operational marketing plans to managing various marketing programs. You'll coordinate events, support sales lead generation, and focus on customer satisfaction, making it an exciting position for proactive marketers.

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What qualifications are required for the Marketing Operations Manager position at SBS?

To qualify for the Marketing Operations Manager role at SBS, candidates should have a minimum of 5 years of experience in field marketing and project management. Strong communication skills, detail orientation, and familiarity with the banking or IT sectors are essential, along with a proficiency in both French and English.

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How does the Marketing Operations Manager contribute to customer success at SBS?

The Marketing Operations Manager contributes to customer success at SBS by designing effective marketing strategies that enhance lead generation and engagement. This individual collaborates closely with sales teams to ensure that marketing efforts align with customer satisfaction goals.

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Does the Marketing Operations Manager role at SBS involve event management?

Yes, event management is a key aspect of the Marketing Operations Manager role at SBS. You will be responsible for planning and executing a range of events, including trade shows and customer seminars, ensuring that these activities align with marketing objectives and enhance brand visibility.

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What kind of working environment can a Marketing Operations Manager expect at SBS?

At SBS, the working environment for the Marketing Operations Manager is flexible and inclusive. We offer a hybrid model allowing you to work 2 days in the office and 3 days from home. We are committed to diversity and create a supportive atmosphere for all employees.

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Common Interview Questions for Marketing Operations Manager
Can you describe your experience with field marketing?

When discussing your field marketing experience, provide specific examples of initiatives you've led or participated in. Highlight measurable outcomes, such as increases in lead generation or improvements in customer engagement, to demonstrate your impact.

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How do you prioritize multiple marketing projects?

In answering this question, emphasize your organizational skills. Share your method for evaluating project importance based on timelines, potential impact, and alignment with business goals, and mention any tools you use for tracking progress.

Join Rise to see the full answer
What strategies do you use to generate sales leads?

Discuss your approach to lead generation, such as Account-Based Marketing (ABM) strategies or targeting specific demographics. Provide examples of successful campaigns you've executed, and mention how you've collaborated with sales teams in this process.

Join Rise to see the full answer
How do you measure the success of marketing campaigns?

Explain the key performance indicators (KPIs) you typically use to evaluate marketing success. These may include lead conversion rates, customer feedback, and return on investment (ROI), showcasing your ability to analyze data for continuous improvement.

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Can you give an example of a successful event you've managed?

Share details about a specific event you managed, including your role in planning and execution. Highlight outcomes such as attendance rates, feedback from participants, and how this event supported overarching marketing goals.

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How do you ensure your marketing strategies are aligned with business objectives?

Describe your collaborative approach with different departments, such as product, sales, and customer service, to ensure alignment. Emphasize how you interpret business goals into actionable marketing strategies.

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What is your approach to collaborating with cross-functional teams?

Discuss the importance of open communication and setting clear expectations with cross-functional teams. Highlight any tools or processes you use to facilitate collaboration, enhancing teamwork and project outcomes.

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How do you stay current with marketing trends in the banking and IT sectors?

Mention your strategies for keeping up-to-date, such as following industry publications, attending webinars, participating in online forums, and networking with professionals in the banking and IT fields to gather insights and ideas.

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How would you handle a campaign that is not performing as expected?

Describe your analytical approach to identifying the reasons behind a campaign's poor performance. Discuss how you would adjust strategies based on data insights and test new tactics to improve outcomes.

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Why do you want to work as a Marketing Operations Manager at SBS?

When answering this question, convey your passion for digital transformation in the financial sector and your admiration for SBS's commitment to innovation. Share how your values align with their initiatives and culture, and express your desire to contribute to their mission.

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Sopra Group is a leader in consulting, IT services and software development in Europe, providing assistance and guiding its clients to ensure the success of their complex transformation projects. With particular attention to business processes an...

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Full-time, hybrid
DATE POSTED
December 6, 2024

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