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Content Marketing Specialist (f/m/d)

About the role

We are looking for a motivated Content Marketing Specialist to join our growing marketing team. In this role, you will support the Head of Inbound Marketing in executing a wide range of content marketing and inbound marketing initiatives. You'll play a key role in creating compelling campaigns, managing content across platforms, and amplifying our thought leadership in the fintech space. This is a hands-on role ideal for someone who is passionate about storytelling, detail-oriented, and eager to grow their skills in a fast-paced environment.

What You'll Do

  • Content Creation:
    Assist in the creation of blog posts, social media content, email campaigns, and website copy that align with our brand voice and marketing goals. Work with designers, writers, and other stakeholders to create assets like infographics, videos, and eBooks.

  • Customer Storytelling:
    Support the end-to-end development and promotion of customer success stories at Taktile.

  • Campaign Support:
    Assist in planning, scheduling, and executing content marketing campaigns across various channels (email, social, website).

  • Content Management:
    Maintain and update content within our CMS and ensure content is optimized for SEO.

  • Social Media Management:
    Schedule and publish social media posts, monitor engagement, and assist in growing our online presence.

  • Community Support
    Assist in planning, scheduling, and executing content for Taktile’s community platform, working closely with designers and other stakeholders.

Required Experience

  • 1–3 years of experience in content marketing, copywriting, or a similar field.

  • Exceptional written and verbal English communication skills, with a strong portfolio of work demonstrating creative and impactful content.

  • Experience managing content within a CMS (e.g., WordPress).

  • Familiarity with CRM tools and email marketing platforms (e.g., HubSpot).

  • A collaborative mindset with the ability to manage multiple projects simultaneously.

  • Passion for fintech or a willingness to learn about the fintech industry.

Our Offer

  • Professional Development: Access to a self-development budget for conferences, books, or classes.

  • Work Environment: Join us onsite in our inspiring office spaces in Berlin, NY, or London, with opportunities for global travel.

  • Impact: Make a meaningful impact by shaping an early-stage company and creating new opportunities.

  • Flat Hierarchy: Experience a truly flat hierarchy, interacting directly with founding team members and voicing your ideas.

  • Mentorship: Learn from experienced mentors, including the founders of Looker, GitHub, Mulesoft, Datadog, and UiPath.

  • Flexibility: Use the equipment of your choice and benefit from a meaningful home office setup.

  • Onboarding: Receive best-in-class coaching and training to become an expert in your field.

Our Stance

  • We're eager to meet talented and driven candidates regardless of whether they tick all the boxes. We're looking for someone who will add to our culture, not just fit within it. We strongly encourage individuals from groups traditionally underestimated and underrepresented in tech to apply

  • We seek to actively recognize and combat racism, sexism, ableism and ageism. We embrace and support all gender identities and expressions, and celebrate love in its many forms. We won't inquire about how you identify or if you've experienced discrimination, but if you want to tell your story, we are all ears

Salary

70,000.00 USD - 100.000,00 USD range

About us

Taktile is building the world's leading software platform for running critical and highly-automated decisions. Our customers use our product to catch fraudsters, prevent money laundering, and expand access to credit for small businesses, among many other use cases. Taktile is already making millions of such decisions across the globe every day.

Taktile is based in Berlin, London and New York City. It was founded by machine learning and data science veterans with extensive experience building and running production ML in financial services. Our team consists of engineers, entrepreneurs, and researchers with a diverse set of backgrounds. Some of us attended top universities such as Harvard, Oxford, and Stanford and some of us have no degree at all. We have accumulated extensive work experience at leading tech companies, startups, and the enterprise software sphere. 

Our backers include Y Combinator, Index Ventures, and stellar angels such as the founders of Looker, GitHub, Mulesoft, Datadog and UiPath.

Average salary estimate

$85000 / YEARLY (est.)
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$70000K
$100000K

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What You Should Know About Content Marketing Specialist (f/m/d), Taktile

Taktile is on the lookout for a passionate Content Marketing Specialist (f/m/d) to join our vibrant team in New York! We're excited to expand our marketing initiatives and need someone who can bring fresh ideas and creativity into play. In this dynamic role, you will support our Head of Inbound Marketing to create compelling content that resonates within the fintech space. If you're someone who loves storytelling, has an eye for detail, and thrives in a fast-paced atmosphere, this opportunity is tailor-made for you! From crafting engaging blog posts and social media content to managing captivating email campaigns, you'll be responsible for amplifying our thought leadership and ensuring our brand voice shines through. Your mission will include managing content across platforms, collaborating with designers and other stakeholders to produce various assets, and maintaining our CMS. Plus, you will have the chance to interact directly with founding team members and share your ideas, contributing to our culture of innovation. As you nurture your skills in this role, you’ll also access professional development opportunities that will further your career. Your journey starts here! If you're intrigued by the fintech industry and ready to make a meaningful impact, we want to hear from you!

Frequently Asked Questions (FAQs) for Content Marketing Specialist (f/m/d) Role at Taktile
What are the primary responsibilities of a Content Marketing Specialist at Taktile?

As a Content Marketing Specialist (f/m/d) at Taktile, your key responsibilities include content creation for blogs, social media, and email campaigns, supporting the development of customer success stories, and assisting in the execution of content marketing campaigns across various channels. You will also manage content within our CMS and monitor social media engagement, playing a vital role in strengthening Taktile's online presence.

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What qualifications do I need to become a Content Marketing Specialist at Taktile?

To qualify for the Content Marketing Specialist (f/m/d) position at Taktile, you should have 1-3 years of experience in content marketing or copywriting, with exceptional written and verbal communication skills. Familiarity with managing content in a CMS (like WordPress), experience with CRM tools and email marketing platforms, and a collaborative mindset are also essential. A passion for fintech will set you apart!

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How does Taktile support the professional development of its Content Marketing Specialist?

Taktile offers a robust professional development program for our Content Marketing Specialist (f/m/d) that includes access to a self-development budget for conferences, books, or classes. We believe in nurturing talent and ensuring our team has the resources they need to grow in their careers effectively.

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What is the work environment like for a Content Marketing Specialist at Taktile?

At Taktile, our work environment for a Content Marketing Specialist (f/m/d) is vibrant and collaborative. You will work in inspiring office spaces in New York, Berlin, or London, and enjoy the benefits of a flat hierarchy where your ideas and contributions are valued. Opportunities for global travel may also be part of your experience!

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What salary can I expect as a Content Marketing Specialist at Taktile?

As a Content Marketing Specialist (f/m/d) at Taktile, you can expect a competitive salary ranging from $70,000.00 to $100,000.00, depending on your experience and qualifications. We value the contributions of our team members and ensure that compensation reflects their skills and impact.

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Common Interview Questions for Content Marketing Specialist (f/m/d)
Can you describe your experience with content marketing and how it relates to the fintech industry?

When answering this question, provide specific examples of your past content marketing endeavors, outlining your achievements and how they've prepared you for a role like the Content Marketing Specialist at Taktile, especially focusing on any experience in the fintech sector or related industries.

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How do you approach creating content that is both engaging and aligned with our brand voice?

To effectively answer this question, discuss your process of researching target audiences, developing a unique brand voice, and experimenting with different types of content. Highlight your ability to collaborate with designers and stakeholders for cohesive campaigns.

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What tools and platforms are you proficient in for managing content?

Detail your experience with content management systems, CRM tools, and email marketing platforms, particularly outlining any experience with WordPress and HubSpot, which are crucial for the role of Content Marketing Specialist at Taktile.

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Can you share an example of a successful campaign you executed?

Discuss a specific campaign you led or contributed to, focusing on the objectives, your role, the strategies you implemented, and the outcomes. Emphasize metrics to showcase success, providing a clear connection to the potential role at Taktile.

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How do you stay up-to-date with industry trends in content marketing?

Describe your methods for keeping informed about the latest content marketing trends, such as following industry blogs, participating in webinars, or networking within the fintech community. Show your eagerness to continually learn and adapt.

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What strategies do you use to optimize content for SEO?

Share your knowledge about keyword research, on-page optimization, and content planning, illustrating your ability to enhance visibility and drive traffic, which is crucial for Taktile's content strategy.

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Describe a time you dealt with tight deadlines in your content production.

Provide an example that illustrates your time management skills, your ability to prioritize tasks, and any tools you use to manage workload while maintaining content quality. This shows reliability in high-pressure scenarios relevant to the Content Marketing Specialist role.

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How do you measure the success of your content marketing efforts?

Explain your approach to analyzing metrics such as engagement rates, conversion rates, or traffic sources. Demonstrating data-driven decision-making can highlight your capability for Taktile's results-oriented marketing strategies.

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Can you discuss a time when you had to collaborate with a cross-functional team?

Illustrate your collaboration skills by sharing an experience where you worked with designers, developers, or other team members. Focus on how you navigated challenges and achieved shared goals relevant to the role of Content Marketing Specialist at Taktile.

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Why do you want to join Taktile as a Content Marketing Specialist?

When responding to this question, align your answer with Taktile’s mission, values, and impact in the fintech industry. Emphasize your excitement to contribute to an innovative team that embraces diversity and fosters growth.

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Taktile is a software platform that allows businesses to build, run and evaluate automated decision flows quicker and more data-driven than ever before. In a world that is highly dynamic and competitive, Taktile helps companies bring products to m...

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Full-time, on-site
DATE POSTED
January 10, 2025

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