Account Executive - Southeast

The Account Executive role at Topicals primarily involves hands-on engagement with store locations, providing education and training to teams, and organizing in-store events to boost brand conversion. You'll be responsible for developing sales strategies, achieving growth metrics, and maximizing in-store productivity while fostering customer relationships and promoting the brand's unique offerings.

To qualify for the Account Executive position at Topicals, candidates need to have a minimum of 2-3 years of experience in beauty and retail, with specific Sephora in-store experience being crucial. A proven track record of sales growth and a strong ability to travel at least 75% of the time are also essential for success in this role.

At Topicals, the Account Executive plays a vital role in supporting sales by conducting regular training sessions for store teams. This includes teaching them about the product's unique points and crafting tailored skincare routines, thereby enhancing their ability to effectively communicate the brand story and engage customers.

The Account Executive position at Topicals includes significant travel, with expectations to be on the road approximately 75% of the time. This travel will take you to various store locations where you will actively engage with teams and customers, making local connections and driving brand conversions.

Topicals prides itself on fostering an inclusive and supportive company culture. As an Account Executive, you'll be part of a collaborative environment where teamwork is encouraged, innovative solutions are valued, and personal integrity is essential. The company is committed to equal opportunity and ensures all employees feel welcomed and appreciated.

When answering this question, provide a specific example that highlights your strategies, actions taken, and the results achieved. Explain how your approach led to measurable sales growth and detail any customer engagement techniques that were employed.

In your response, emphasize your hands-on training style, including techniques used to ensure that store teams understand the brand’s story and products. Discuss how you tailor your training sessions to different learning styles and store dynamics for optimal results.

To effectively answer this question, outline your strategies for building rapport and trust, such as regular communication, collaboration in sales strategies, and ongoing support during in-store events. Illustrate with examples of successful partnerships you've created in past roles.

Provide a specific scenario where flexibility in your sales approach was necessary. Discuss the challenge faced, how you adapted, and what the outcome was, showing your ability to maintain focus on results while being solution-oriented.

Explain the key performance indicators (KPIs) you focus on, such as sales growth, training effectiveness, and brand awareness metrics. Illustrate how you use data to inform your strategies and track progress toward achieving regional goals.

Highlight the importance of customer feedback in shaping your approach. Discuss tools or methods you use to gather customer insights and how you incorporate that feedback into your training sessions and customer engagement strategies.

Address this question by outlining a proactive approach that includes assessing the sales data, engaging in discussions with the retail partner to identify obstacles, and collaboratively developing a targeted action plan to improve performance.

Discuss various strategies such as optimizing staff schedules, enhancing product displays, and providing effective training to store teams on engagement tactics. Share specific instances where your strategies led to improved customer interactions and sales.

Describe your approach, which should include a launch plan detailing product training, demonstration sessions, and how you'd equip teams with key selling points and product knowledge to ensure effective communication with customers.

Provide personal strategies that help you stay motivated and organized during travel. Discuss techniques for maintaining work-life balance, keeping energy levels high, and staying engaged with team objectives while on the road.