Key Account Sales Associate - Moto

As a Key Account Sales Associate at Alpinestars, you'll take on multiple responsibilities like working with leadership to drive key account strategies, training account staff on products, managing merchandising and branding efforts, and seeking out new business opportunities within the network. You'll also establish and maintain customer relationships to ensure sales growth while handling administrative tasks like order entry, calendar management, and sample coordination.

To qualify for the Key Account Sales Associate role at Alpinestars, you need a Bachelor's Degree in sales or a related field, along with two years of relevant experience in sales or the Powersports industry. A strong technical understanding of motorcycle products and a passion for riding are preferred as it enhances your ability to connect with dealers and customers effectively.

Success as a Key Account Sales Associate at Alpinestars hinges on strong communication skills, both written and verbal, as you'll be presenting and training effectively. Organizational, time management, and customer service skills are also critical, alongside a proactive approach to work. Proficiency in CRM software will aid in managing customer interactions and tracking sales activities.

The Key Account Sales Associate position at Alpinestars offers a competitive salary, ranging from $68,000 to $72,000 per year, depending on experience. This role not only provides a stable income but also the opportunity for a fulfilling career in a vibrant and passionate environment.

Alpinestars ensures that new Key Account Sales Associates receive comprehensive training that covers product knowledge, sales techniques, and best practices for establishing and managing dealer relationships. This training is critical for equipping you with the tools needed to succeed in a fast-paced sales environment.

When answering this question, highlight your previous sales roles, focusing on your achievements and the skills you've developed. Make connections to the motorcycle or Powersports industry if possible. Show enthusiasm for how your experience can contribute to Alpinestars’ sales objectives.

To address this question, emphasize your strategies for building trust and credibility with clients. Discuss your proactive communication skills, follow-up practices, and how you tailor your approach to meet the unique needs of each key account, exemplifying your customer service orientation.

Discuss the importance of understanding the product and the client needs during demonstrations. Share specific techniques you employ, such as hands-on experiences or showcasing product benefits, that enhance the customer's experience and highlight how Alpinestars stands out in the market.

The key here is to demonstrate strong organizational skills. Explain your approach to prioritization, the tools you use for task management, and how you stay on top of deadlines while ensuring no compromises on customer relationships and sales activities.

Utilize the STAR method (Situation, Task, Action, Result) to outline a specific instance where your sales efforts paid off. Focus on your approach, the strategies you employed, and what you did to maintain that customer’s loyalty over time.

Discuss your methods for staying updated, such as attending industry events, subscribing to trade publications, or leveraging networking. Highlight how this knowledge helps you craft better strategies for Alpinestars and fosters your ability to connect with dealers.

Mention specific CRM tools you've worked with and describe your proficiency level with them. Provide examples of how you've used these tools effectively to manage customer relationships and track your sales activities.

Detail your approach to handling objections. Emphasize active listening, empathy, and how you provide informative responses that address concerns while reinforcing the value of Alpinestars products.

Articulate your intrinsic motivations, whether it’s achieving sales targets, building relationships, or aligning with a brand you are passionate about. Connect this motivation to your desire to contribute positively to Alpinestars and its key accounts.