Job details

Social Media Lead

At Modifly, we create impactful, data-driven media solutions that maximize engagement and growth for our clients. Our team aims to redefine how consumers and brands interact, building seamless and transformative digital experiences.

The Social Media Lead is a client-facing role responsible for leading the development and execution of organic social campaigns.

Responsibilities

Social Strategy & Campaign Development: Develop & execute overall social media strategies and campaigns that drive client objectives and maximize impact across organic social channels. Utilizing data and social platform innovations to continuously improve overall strategy
Social Content Creation & Distribution: Lead and execute the development of social content calendars, social copy, content briefs, and creative assets that balance brand storytelling
Client Management: Act as the main point of contact across clientele as the appointed SME conducting regular client communications & meetings, supporting overall needs for social media projects and ongoing deliverables
Content Management & Publishing: Oversee the scheduling and QA/review of monthly content on client’s channels
Performance Analysis and Reporting: Develop and execute the tracking of KPIs and campaign performance, and provide actionable insights to refine strategies. Create detailed performance reports to drive continuous improvement
Industry Expertise: Keep abreast of trends and innovations in social media and influencer marketing, ensuring Modifly remains a leader in the space

Requirements

5-7 years of experience in social media marketing, with proven leadership experience in building and managing teams.
Demonstrated success in creating and managing impactful organic social and within an agency or high-growth environment.
Thorough knowledge of the social media marketing industry, strategies, and tactics
Strong analytical skills
Excellent written and verbal communication skills with the ability to review and approve error-free copy
Proficiency in analytics tools (e.g., Google Analytics, Sprout Social) and experience with project management platforms to track and integrate team tasks effectively.
Proficiency in social media management tools (Sprout Social, Sprinklr, Hootsuite preferred)
Canva/Capcut - mobile content creation experience
Excellent communication and client-facing skills, with a results-driven approach and a strategic mindset.

Additional information

Office space located at 655 W Broadway, San Diego, CA 92101
Full-time with structured hybrid in-office/remote schedule
Medical, Dental, Vision (healthcare kicks in day 1 of employment)
401K w company match
17 Paid Holidays
Flexible PTO
Complimentary weekly breakfasts & lunches
Gym, Sauna and Game-room access
Flexible workspace with wifi throughout the building : lounge, common space, meeting rooms, firepit, balcony with a view.

Furthermore, as a valued member of our team, this individual will have access to ongoing learning opportunities, including workshops on data analysis techniques, advanced ad platform functionalities, and emerging trends in the digital marketing landscape. This commitment to continuous learning of both technique and management skills ensures that our team members are equipped with the latest tools and strategies to excel in their roles.

This role not only offers the chance to contribute to exciting projects and drive client growth but also provides a supportive environment for career advancement and skill development. Join us at Modifly and embark on a journey of professional growth and success in the dynamic field of digital marketing.

ABOUT MODIFLY:

Who and Where We Are: We are a diverse team of creatives, strategists, media buyers and other miscellaneous collaborators spread out all over the United States with a shared goal.

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What We Do: We harness the powers of modern media to build connections between brands and consumers for the purpose of driving revenue and growth.

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How Long We’ve Been Doing It: We’ve been at this since 2017 and continuously evolve our approach to meet developing trends, while inspiring some of our own, along the way.

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How We Do It: We start by listening, learning and collecting information through strategic and data driven research. Next, we build out a customized plan and inform design and execution strategy. The result? Data-driven, creative campaigns broadcast over modern media channels that create deep consumer relationships while delivering measurable insights into the impact on your brand’s performance.

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Why We Do It: Our motivation is rooted in innovation, but largely performance! We are change agents with a passion to help brands leverage emerging technology to unlock modern solutions. Our desire is to also wake up the sleep ads agency and prioritize driving business growth over set it and forget it strategies or pay to play models.

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$95000 / YEARLY (est.)

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$80000K

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What You Should Know About Social Media Lead, CourtAvenue

At Modifly, we’re on the lookout for a passionate and experienced Social Media Lead to join our dynamic team! As someone who thrives in a client-facing role, you'll take the helm in developing and executing creative, organic social media campaigns that resonate with audiences and meet our clients' objectives. In this role, you’ll harness your 5-7 years of social media marketing experience to create exciting social strategies and campaigns that captivate and engage. You will work closely with clients, acting as their go-to expert and nurturing robust relationships while consistently delivering innovative solutions. Your day-to-day will include crafting engaging content calendars, managing content distribution, and providing in-depth performance analyses to keep our strategies sharp and evolving. You'll also have the opportunity to lead a talented team, ensuring the quality and creativity of all social content produced. With an office located in sunny San Diego and a hybrid work model, Modifly not only offers you a vibrant work environment complete with gym and lounge access but also a culture centered on continuous learning and professional growth. If you're ready to be a driving force in the rapidly-evolving world of digital marketing while pushing your career to new heights, we’re excited to see what you can bring to our team!

Frequently Asked Questions (FAQs) for Social Media Lead Role at CourtAvenue

What are the key responsibilities of the Social Media Lead at Modifly?

The Social Media Lead at Modifly is responsible for developing and executing social media strategies that align with client goals. You'll lead content creation, manage client relationships, oversee content distribution, and analyze campaign performance metrics to ensure continuous improvement. Your role is crucial in shaping impactful organic social campaigns that drive engagement and growth.