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Copywriter, Cramer Health

Cramer is a brand experience and content marketing agency. Cramer Health is a specialty division of Cramer that focuses on creating communications for healthcare companies that educate, motivate, and strengthen relationships with patients and those supporting patient care. We are seeking a Senior Writer to join our Cramer Health team.

We are proud of our growth as an agency over the last 40 years and recently being named one of the Top Places to Work in 2022 by The Boston Globe. The Cramer Health division was recently named “Ones to Watch” in 2024 by MM&M Magazine.

This is a full-time, in-office position based in Norwood, MA.

As part of Cramer Health’s Content team, you’ll research, develop, and refine content into communications for patients, pharmaceutical and healthcare professionals.

Of course, you are a great writer with proven success writing for medical, legal, and regulatory compliance. You also have a strong attention to detail and are curious about facets of a health journey from helping patients learn about a condition to understanding their health insurance and staying motivated to take treatment. Your writing skills can move easily across media, platforms, conditions and audiences (including patient and professional/HCPs). Most of all, you like the challenge of understanding our clients’ strategic goals and translating them into content that reaches key audiences and gets them engaged. In addition to superb writing skills, you have experience presenting to clients and are eager to be part of a collaborative team that works together to delight our clients.

Key Responsibilities:

Content Creation: Develop engaging content to be used across multiple channels including digital, email, presentation, video, and print. Content can cover a multitude of topics related to a health journey, from managing a condition, patient onboarding with a new treatment, or messaging to help a patient learn more about health insurance and affording treatments. You might also have to create content for HCPs and other providers and are comfortable switching gears in content and tone.

Research: Conduct thorough research to ensure accuracy and compliance with industry regulations, including FDA guidelines. You are comfortable looking at everything from Product Prescribing Information (PI) and Med Guides as well as clinical study data and medical publications.

Collaboration: Be part of a cross-functional team, including creative and design, strategy, and project management, to make sure content is on point, engaging, and delivered in a timely manner.

Project Management: Manage multiple projects simultaneously, adhering to tight deadlines and ensuring high-quality output.

Audience Understanding: Tailor communications to effectively address the needs and interests of healthcare professionals, patients, and internal audiences our clients.

5+ years’ experience as a senior writer in an agency setting, specifically in the healthcare or pharmaceutical spaces

Experience with writing consumer-focused and healthcare professional focused content.

Strong ability to understand and write within regulatory guidelines 

Flexible self-starter who is willing to learn, adjust and adapt

Excellent communication and collaboration skills; open to feedback and guidance and able to give it other team members

Ability to produce high-quality, high-volume content independently

Meticulous attention to detail

Able to manage deliverable timelines in accordance with project delivery process

Commitment to creating a world-class client experience

Medical, Dental & Vision Insurance

Health Savings Account, including employer contribution

Retirement Plan (401K) with company match

Profit Share Bonus Plan

Life Insurance

Paid Time Off

Family Leave

Short Term & Long-Term Disability

Tuition Reimbursement

Wellness Resources, including discounted membership to Lifetime Fitness

Generous onsite café

Paid holidays

Average salary estimate

$80000 / YEARLY (est.)
min
max
$70000K
$90000K

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What You Should Know About Copywriter, Cramer Health, Cramer

Are you a talented writer with a passion for healthcare? Cramer Health, a leading brand experience and content marketing agency, is on the lookout for a Senior Writer to join our dynamic team. We take pride in our innovative approach to healthcare communications, crafting engaging content that educates and inspires both patients and healthcare professionals. In this full-time role with Cramer Health, located in Norwood, MA, you'll be responsible for developing compelling content across various channels, from digital platforms to print materials. Your knack for storytelling, combined with your understanding of medical and regulatory concepts, will enable you to create content that resonates deeply with your audience. As part of our collaborative team, you will conduct thorough research and engage with clients to ensure that every piece you write aligns with their strategic goals. With over 40 years of growth and recognition, including being named one of the Top Places to Work by The Boston Globe, Cramer Health is a place where your talents can shine. If you have at least 5 years of experience in healthcare writing and a commitment to producing high-quality work, come help us elevate the patient experience through compelling narratives. Join us in making a meaningful impact in the healthcare community while enjoying a supportive and flexible work environment with great benefits. We can’t wait to meet you!

Frequently Asked Questions (FAQs) for Copywriter, Cramer Health Role at Cramer
What are the responsibilities of a Senior Writer at Cramer Health?

As a Senior Writer at Cramer Health, your responsibilities will include creating engaging content tailored for various audiences, including patients and healthcare professionals. You'll conduct in-depth research to ensure compliance with healthcare regulations, particularly FDA guidelines. Moreover, you'll collaborate with cross-functional teams to develop timely and effective communication strategies, manage multiple projects, and present ideas to clients clearly.

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What qualifications are needed for the Senior Writer position at Cramer Health?

To qualify for the Senior Writer position at Cramer Health, candidates should possess a minimum of 5 years of writing experience in an agency setting, particularly in healthcare or pharmaceutical fields. Proficiency in writing both consumer-focused and healthcare professional content is essential, alongside a strong understanding of regulatory guidelines and excellent attention to detail.

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How does a Senior Writer at Cramer Health collaborate with other teams?

At Cramer Health, collaboration is key for a Senior Writer. You will work alongside creative and design teams, project managers, and strategists to craft compelling narratives. This teamwork ensures that the content not only meets the targeted communication goals but is also engaging and accurate based on the client's needs.

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What types of content will a Senior Writer produce at Cramer Health?

A Senior Writer at Cramer Health will produce various types of content, including articles, digital materials, email communications, presentations, and print documents. The topics can range widely, focusing on healthcare journeys, patient education, and messaging tailored for both patients and HCPs, showcasing versatility in tone and style.

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What benefits does Cramer Health offer its Senior Writers?

Cramer Health provides a comprehensive benefits package for its Senior Writers, which includes medical, dental, and vision insurance, a 401K retirement plan with company matching, profit-sharing bonuses, and generous paid time off. Additionally, team members can enjoy wellness resources and tuition reimbursement to encourage ongoing professional development.

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Common Interview Questions for Copywriter, Cramer Health
Can you describe your writing process as a Senior Writer?

In your response, share a structured approach, mentioning initial research, outlining content, drafting, and revising based on feedback. Highlight how these steps ensure compliance and engagement with healthcare topics.

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How do you ensure compliance in your healthcare writing?

Discuss your familiarity with regulatory documents, adherence to guidelines, and the importance of thorough research in your writing process. Illustrate with examples of how you’ve maintained compliance in previous projects.

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What strategies do you use to understand your audience's needs?

Talk about using data analytics, surveys, or feedback mechanisms to glean insights into audience interests and concerns. Explain how understanding these factors influences your content creation.

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How do you handle tight deadlines and multiple projects?

Share techniques like prioritization, effective project management tools, and clear communication with team members to stay organized. Provide specific instances where you successfully managed similar situations.

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Can you give an example of a collaborative project you've worked on?

Describe a project where you collaborated with different departments, focusing on the communication and brainstorming processes that led to a successful outcome. Highlight your role in facilitating this teamwork.

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What types of healthcare content are you most passionate about writing?

Express your enthusiasm for specific areas within healthcare, such as patient education or HCP communications. Mention how this passion drives your writing and how it aligns with Cramer Health's mission.

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How do you adapt your writing style for different audiences?

Explain how you adjust language, tone, and complexity based on the audience, providing examples of previous work tailored for both patients and healthcare professionals. This shows your versatility as a writer.

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What tools or software do you use for writing and research?

List any writing, project management, or research tools you frequently utilize to streamline your writing process. Highlight your ability to learn new technologies quickly to enhance your efficiency.

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How do you approach feedback on your writing?

Discuss your willingness to accept constructive criticism and how you use it to improve your work. Provide an example of a time when feedback enhanced the quality of your writing.

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What do you think makes an effective healthcare communication?

Articulate that an effective healthcare communication is clear, engaging, compliant, and tailored to meet the audience's needs. Share your approach to achieving this effectiveness in your content.

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Established in 1982, Cramer is headquartered in Norwood, Massachusetts. They are an event and experience agency with full strategy, creative, and production capabilities for corporate events, brand activation, and video production. Cramer speciali...

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April 18, 2025

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