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BDR/SDR (100% Inbound)

Please Note: This is an on-site position located in Atlanta, GA. Crisp is committed to supporting candidates by offering relocation assistance for qualified applicants who require moving to the Atlanta area.About The RoleAs a Business Development Representative at Crisp, you will play an integral role in driving pipeline growth. Your primary responsibility involves proactively engaging and qualifying inbound leads via speed-to-lead outreach. Serving as the initial point of contact, you will quickly identify client needs, clearly communicate the value of Crisp's solutions, and directly schedule qualified Strategy Sessions onto our Account Executives' calendars. Your effectiveness in outreach and initial relationship building will directly contribute to the overall growth and success of our net-new sales team.Why Be a BDR at Crisp?• Clear Path for Career Growth: Every BDR at Crisp has a defined roadmap to become an Account Executive, offering structured advancement opportunities and greater earning potential.• Proven Product-Market Fit: You'll represent solutions with strong, validated product-market fit, refined over 14+ years. This ensures your conversations are credible and directly address client challenges.• National Client Footprint: Crisp actively serves clients across all 50 states, providing you with strong case studies and references to support your outreach. This client network helps you establish immediate credibility and book more qualified meetings.• Industry-Recognized Brand: Crisp consistently reshapes standards for companies serving law firm clients. Leveraging our well-established brand, compelling marketing, and high-profile events helps open doors with prospective clients.• Consistent Marketing-Generated Leads: You'll spend the majority of your time (80%) qualifying high-quality inbound leads generated by our dedicated Performance Marketing team.Responsibilities• Quickly engage and qualify inbound leads through immediate speed-to-lead outreach via phone calls, personalized emails, SMS, and other relevant methods (80% focus).• Effectively convert initial prospect interest into scheduled Strategy Sessions for Account Executives by identifying needs and positioning Crisp's value proposition.• Consistently complete 80–100+ daily outreach activities (calls, emails, messages) to maintain required pipeline velocity and performance.• Use consultative discovery techniques during initial conversations to build rapport, identify genuine client needs, and clearly position Crisp's solutions.• Maintain thorough and accurate records of all prospect interactions and lead statuses within HubSpot CRM to effectively track progress and ensure data integrity.• Confirm and proactively follow up on scheduled Strategy Sessions to maximize attendance rates and support overall pipeline effectiveness.Requirements• Able to work in our Atlanta, GA office 5 days per week or willing to relocate.• You have at least 1 year of relevant experience in sales or business development roles.• Familiarity with CRM systems, particularly HubSpot.• Ability to thrive in fast-paced environments, quickly adapt to changing priorities, and consistently hit targets.• Comfortable communicating with sophisticated buyers, C-level executives, and business owners with confidence and professionalism.• Demonstrated ability to manage high volumes of outreach activities daily.• A coachable mindset with an eagerness to learn and improve.Not Required, But a BonusFormal sales training or experience with methodologies like Sandler, Challenger, MEDDIC, or similar.About CrispAt Crisp, we're on a mission to make a $100B impact by helping 10,000 law firms grow their revenue by $10,000,000 each. As North America's #1 law firm growth company, we've achieved proven product-market fit, built a nationally recognized brand, and established ourselves as leaders in legal marketing and business coaching.Our rapid growth (1470%+ in the past three years) has earned us a spot on the Inc. 5000 List for seven years and recognition as one of Atlanta’s fastest-growing companies for nine consecutive years.We’ve also cemented our position as an industry leader across all verticals with the #1 best-selling book in the legal category, The Game Changing Attorney, the #1 podcast for legal market leaders, The Game Changing Attorney Podcast, and the #1 law firm growth conference on Earth, the Crisp Game Changers Summit.If you’re looking for a place to work with unmatched opportunities for growth, industry-leading compensation and benefits, and the chance to make a real, tangible impact on the legal industry, Crisp is the place for you.Benefits• 100% Company Paid Health/Vision/Dental• 4% 401K Match• Generous Paid Time Off• Paid Parental Leave for New Parents• Paid Relocation for Non-Local CandidatesPlease apply directly—reaching out to the hiring manager or other Crisp team members won't improve or fast track your application.Compensation Range: $66.8K - $130K
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What You Should Know About BDR/SDR (100% Inbound), Crisp

Are you ready to jump into an exciting career as a Business Development Representative (BDR) at Crisp in Sandy Springs, GA? At Crisp, your role is crucial in driving our pipeline growth. You'll be the friendly face that engages and qualifies inbound leads, using your skills in speed-to-lead outreach to make a real difference. When clients reach out, you’re the first person they talk to, helping them identify their needs and clearly conveying the fantastic value that Crisp offers. Your goal is to schedule Strategy Sessions with our talented Account Executives, ensuring every lead feels valued and understood. As you engage with potential clients from across the U.S., you’ll benefit from our established brand and impactful case studies that lend credibility to your conversations. With the company’s robust marketing generating a steady stream of leads, you can focus on what you do best. This role also offers a clear career path for growth into an Account Executive position, along with an environment that encourages your personal and professional development. Crisp, recognized as a leader in legal marketing and business coaching, is the perfect launchpad for your career, providing unmatched opportunities for growth, solid compensation, and comprehensive benefits. Ready to make a meaningful impact with us? Join Crisp and shape the future of law firm growth.

Frequently Asked Questions (FAQs) for BDR/SDR (100% Inbound) Role at Crisp
What are the primary responsibilities of a BDR at Crisp?

As a Business Development Representative (BDR) at Crisp, your key responsibilities include engaging and qualifying inbound leads through immediate outreach. This involves making calls, sending personalized emails, and using SMS to convert initial interest into scheduled Strategy Sessions with Account Executives. You’ll be maintaining a high daily outreach volume and using consultative techniques to build rapport and accurately position Crisp’s value. Regularly updating prospect interactions in HubSpot CRM is also part of your day-to-day tasks, ensuring data accuracy and tracking progress effectively.

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What qualifications are required to become a BDR at Crisp?

To qualify for the Business Development Representative position at Crisp, candidates should have at least 1 year of relevant experience in sales or business development. Familiarity with CRM systems, especially HubSpot, is important. The ideal candidate should thrive in fast-paced environments, be comfortable communicating with C-level executives, and have effective outreach management skills. While not required, formal sales training or experience with methodologies like Sandler or Challenger can be beneficial.

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How does Crisp support the growth of its BDR team?

Crisp places a strong emphasis on the professional growth of its Business Development Representatives. Each BDR has a clear career advancement pathway to become an Account Executive, supported by structured training programs. The company’s positive culture encourages collaboration and learning, allowing you to enhance your sales skills continually. With a strong focus on team success, you’ll also benefit from the marketing efforts that consistently generate quality inbound leads, setting you up for success.

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What type of leads will I work with as a BDR at Crisp?

As a BDR at Crisp, you will primarily work with high-quality inbound leads generated by the dedicated Performance Marketing team. These leads consist of prospective clients reaching out from across the United States, which means you'll have access to numerous case studies and insights to discuss. With Crisp's recognized brand, you’ll engage with clients who are already interested in enhancing their law firm’s growth, augmenting your credibility during outreach.

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What benefits come with the BDR position at Crisp?

The Business Development Representative position at Crisp offers a competitive benefits package that includes 100% company-paid health, vision, and dental insurance, a 4% 401K match, generous paid time off, and paid parental leave for new parents. Additionally, Crisp offers paid relocation for non-local candidates who need assistance moving to Atlanta, making it a highly attractive career opportunity.

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Common Interview Questions for BDR/SDR (100% Inbound)
Can you describe your experience in sales or business development as a BDR?

When discussing your sales or business development experience, be sure to highlight specific achievements related to lead qualification, outreach strategies, and how you maintained relationships with clients. Including metrics or concrete examples that demonstrate your success will make a strong impact.

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How do you manage your daily outreach activities as a BDR?

Effective time management is key. Describe how you prioritize tasks, set daily goals for outreach, and use CRM tools to track your progress. Discussing your strategies for maintaining a high activity level will show your commitment and organizational skills.

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What strategies do you use to convert leads into sales appointments?

Discuss your approach to understanding client needs quickly and your techniques for articulating the value proposition of the services you're representing. Mention how you build rapport during the first conversation to encourage booking a meeting with an Account Executive.

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How do you handle objections from potential clients?

Handling objections is an essential skill for a successful BDR. Explain your methods for listening to client concerns, empathizing with their viewpoints, and providing tailored solutions or reassurance that addresses their hesitations.

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What do you know about Crisp and its services?

Preparing to answer this question involves researching Crisp’s history, mission, and key services. Understand the specific value Crisp provides to law firms and be prepared to convey clearly why the company stands out in the market.

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How do you keep up with the latest trends in sales and business development?

Share your methods for ongoing learning, whether through industry-related blogs, webinars, or professional networking. Highlight any specific resources that you use to stay updated on best practices and emerging trends in business development.

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Describe a time when you successfully used a consultative selling approach.

Prepare to outline a specific example where you employed a consultative approach to uncover client needs and match them with your company’s solutions. Emphasize the positive outcome and any learnings gained from that experience.

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What role does persistence play in your sales process?

Discuss the importance of persistence in achieving sales goals. Share examples of times when following up led to a successful conversion, underscoring your belief in maintaining a respectful yet consistent outreach strategy.

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How do you ensure data integrity in your sales pipeline?

Explain how you maintain accurate records and track leads using CRM systems, like HubSpot. Discuss your practices for regular updates and checks to ensure all interactions are logged and relevant notes are noted for future reference.

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Why do you want to work at Crisp as a BDR?

When answering this question, express your enthusiasm for Crisp’s mission and values. Talk about what draws you to the legal industry and how you see yourself contributing to Crisp’s goals while benefiting from their career advancement opportunities.

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April 22, 2025

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