Sales Executive Manager

As a Sales Executive Manager at CVS Health, your primary responsibilities include developing and implementing sales strategies for large group accounts and government programs, pursuing new business opportunities, managing critical negotiations, and fostering strong relationships with clients. You'll work to identify their unique needs, leverage our full spectrum of products, and coordinate both internal and external resources to maximize sales growth and client satisfaction.

Candidates for the Sales Executive Manager role at CVS Health should have at least 7 years of relevant healthcare industry sales experience, a thorough understanding of business financials and products, and excellent negotiation skills. While a Bachelor’s degree in business or a related field is preferred, equivalent work experience is also acceptable. Strong presentation and persuasion skills are crucial for moving clients toward purchasing decisions.

The ideal candidate for the Sales Executive Manager position at CVS Health is someone with a deep understanding of the healthcare market and a proven track record in sales. They should be a strategic thinker adept at managing complex negotiations and fostering productive relationships. This person should bring a mix of analytical skills and intuition, enabling them to identify and capitalize on market trends while utilizing an expansive knowledge of Aetna's product array to meet client needs.

At CVS Health, Sales Executive Managers can expect robust training and continuous support throughout their careers. You'll receive insights and strategies from seasoned professionals within the organization, access to resources that guide sales planning and execution, and opportunities for professional development. This culture of collaboration ensures you have the tools you need to thrive in the sales environment and achieve your goals.

The Sales Executive Manager plays a vital role in CVS Health’s mission to provide accessible health solutions by identifying and developing relationships with clients who require innovative healthcare products and services. Your ability to connect diverse client needs with Aetna's offerings will directly impact the transformational goals of CVS Health, making healthcare more connected, convenient, and compassionate.

In crafting a sales strategy for new healthcare accounts, it’s essential to first conduct thorough market research to identify potential clients and understand their specific needs. Develop a tailored approach that highlights how our products solve their challenges, and ensure to leverage testimonials and case studies that demonstrate our past successes. Maintain flexibility to adapt based on client feedback and market trends.

A challenging negotiation might involve stakeholders with differing priorities. To effectively navigate this, I focused on understanding each party's core concerns, then positioned our offerings as solutions to these challenges. Building rapport and maintaining open communication were key, as was ensuring that the final agreement left all parties feeling valued and satisfied.

To build long-term client relationships, I prioritize regular communication and check-ins to ensure their evolving needs are met. Offering tailored solutions, conducting feedback sessions, and becoming a trusted advisor through educative resources help solidify this relationship. Ultimately, demonstrating a genuine interest in their success fosters loyalty and encourages repeat business.

Handling client objections effectively involves listening carefully to their concerns and empathizing with their situation. I acknowledge the objection, then clarify any misunderstandings while presenting data or case studies that address their concerns, reinforcing how our offering provides a beneficial solution. Remaining composed and focused on problem-solving is key to converting objections into opportunities.

Identifying emerging market trends often starts with staying active in industry circles, attending conferences, and engaging in networking opportunities. I also analyze market data and client feedback to spot patterns. For instance, recognizing a shift towards telehealth services in response to patient demand allowed me to adjust our strategies accordingly and stay ahead of the competition.

My approach to cross-selling involves first understanding the complete landscape of products that might benefit the client. I conduct regular reviews of their usage patterns and needs, then suggest solutions that align with their business goals, ensuring they perceive the value of the additional products. Tailoring our offering to fit their unique situation is crucial.

Market research is foundational in shaping my sales strategy. It informs me about competitors, helps identify customer needs, and uncovers industry trends. By employing this data, I can tailor our approach, create compelling presentations, and ultimately position our offerings as the most viable solutions for prospects.

To ensure alignment of sales goals with company objectives, I make it a point to regularly engage with leadership to understand strategic priorities. I set specific, measurable goals that reflect these priorities, and I continuously review our progress toward these goals. Collaboration across teams also helps maintain this alignment.

In a sales role, managing time effectively is vital. I prioritize my tasks based on deadlines and potential impact, using tools like a CRM for tracking activities and deadlines. Consolidating similar tasks, scheduling dedicated follow-up times, and setting short and long-term goals helps in maintaining a balanced schedule that supports high productivity.

I have extensive experience leveraging data analysis to drive sales strategies. Analyzing sales performance metrics enables me to identify successful tactics, understand client behavior, and predict future trends. This analytical approach ensures my strategies are data-informed, helping to optimize outreach efforts and make informed decisions that contribute to revenue growth.