Brand Integrity & Visual Merchandiser

We are seeking a highly analytical and detail-oriented Field Brand Integrity Evaluator to ensure our stores consistently represent the brand’s identity and values. The evaluator will assess brand compliance, gather and analyze store data, develop action plans, and follow up on improvement areas. This role is pivotal in maintaining high standards and supporting growth across owned and licensed stores.

CORE JOB RESPONSIBILITIES 

In-Depth Store Evaluations

• Perform comprehensive on-site evaluations to verify adherence to brand guidelines, including store design, product display, and customer service
• Assess alignment with brand identity and document any variances or areas needing improvement

Data Collection & Analysis

• Collect, interpret, and report data on store performance, customer feedback, and brand compliance metrics
• Use data analytics tools to track trends, measure brand integrity, and identify key areas for improvement
• Create and maintain store performance dashboards, providing regular insights to the Brand Integrity Manager

Action Plan Implementation

• Collaborate with store managers to develop action plans based on findings, prioritizing critical improvements for immediate impact
• Be responsible for developing and executing visual merchandising strategies to drive sales for the Company. He/She also manage relationships with suppliers and vendors, analyze trends, develop promotions and marketing plans, and oversee stock levels
• Set clear goals, deadlines, and performance measures for each action plan

Follow-Up and Accountability

• Conduct follow-up evaluations to assess progress on action plans, providing additional guidance and resources as needed
• Prepare and submit monthly summaries on store performance, compliance, and improvement progress

Business Growth Opportunities

• Analyze store-specific opportunities for new product categories, services, or localized marketing
• Monitor competitor activities and market trends to suggest enhancements in customer experience and operational efficiency

Store Relationships

• Act as a brand ambassador, fostering productive relationships with store teams
• Provide coaching on brand standards and reinforce best practices

• 3+ years in retail, brand integrity, visual merchandising, field evaluation, or quality assurance
• Experience in data analysis, reporting, and use of analytics tools (e.g., Excel, Tableau)
• Strong analytical and problem-solving skills, with the ability to interpret and act on data insights
• Effective communicator with an ability to build rapport and provide constructive feedback
• Proficiency in analytics software and reporting tools; experience with performance tracking platforms is a plus
• Self-starter with excellent organizational and time-management skills
• Bachelor’s degree in Business, Marketing, Retail Management, or a related field preferred
• Up to 80% travel, with flexibility for weekends or peak retail periods

• An International, fresh and dynamic working environment   
• Balance between work and personal life: Smart Working (Hybrid work model) and Time flexibility;
• Physical & Mental Health programs, sustainable projects and workshop promoted by Guess Community
• Arts, sports and social events outside the office, thanks to our Guess Fun activities!
• Training & Development platform and paths
• Discount on our products both online and in stores

Don’t miss your chance to join a progressive and sustainable global company, which is constantly looking for new challenges and opportunities to grow in a competitive and tough market.

Guess promotes a people-first workspace, where their well-being and their development are part of the history and the success of the brand.

Do you think we’re a good match for you? Apply now to be part of our family!