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Ecommerce Merchandiser

About the Company


e.l.f. Beauty, Inc. stands with every eye, lip, face and paw. Our deep commitment to clean, cruelty free beauty at an incredible value has fueled the success of our flagship brand e.l.f. Cosmetics since 2004 and driven our portfolio expansion. Today, our multi-brand portfolio includes e.l.f. Cosmetics, e.l.f. SKIN, pioneering clean beauty brand Well People, Keys Soulcare, a groundbreaking lifestyle beauty brand created with Alicia Keys and Naturium, high-performance, biocompatible, clinically-effective and accessible skincare.


In our Fiscal year 24, we had net sales of $1 Billion and our business performance has been nothing short of extraordinary with 23 consecutive quarters of net sales growth. We are the #2 mass cosmetics brand in the US and are the fastest growing mass cosmetics brand among the top 5. Our total compensation philosophy offers every full-time new hire competitive pay and benefits, bonus eligibility (200% of target over the last four fiscal years), equity, flexible time off, year-round half-day Fridays, and a hybrid 3 day in office, 2 day at home work environment. We believe the combination of our unique culture, total compensation, workplace flexibility and care for the team is unmatched across not just beauty but any industry.


Visit our Career Page to learn more about our team: https://www.elfbeauty.com/work-with-us


Job Summary:

The eCommerce Merchandiser is responsible for developing a best-in-class eCommerce shopping experience and executing the merchandising strategy across elfcosmetics.com sites globally in alignment with overall business objectives. The Merchandiser will be responsible for owning a wide variety of ecommerce functions; including executing merchandising strategies, owning new product launches, and analyzing key site metrics to identify areas of opportunity that will drive performance.


Responsibilities:
  • Own the execution of site merchandising on e.l.f. Cosmetics websites globally.
  • Execute new product page creation, including product information, copy and photo asset requests with the creative team and other X-functional teams Owns, creates and executes promotion set up
  • Conduct daily site maintenance based on selling and web analytics, including category page ranking and product page improvements.
  • Analyze key site metrics to identify areas of opportunity that will drive site performance to achieve plan metrics.
  • Track web KPIs such as category conversion, bounce rate, AOV, abandon cart,etc., and action on findings to improve metrics.
  • Work with search vendor to optimize search performance on-site.
  • Pro-actively monitor industry trends in the digital space and cosmetics industry.
  • Interact with CRM, marketing and creative services to execute e-Commerce promotions and marketing ventures.


Requirements:
  • Must have experience and expertise in Salesforce Commerce Cloud or similar eCommerce platform
  • Must have experience in eCommerce merchandising, preferably on a mobile site and application
  • Strong analytical and problem solving skills
  • Strong attention to detail
  • Ability to develop actionable conclusions from analytics and execute proposed improvements in a timely manner
  • Ability to work collaboratively across functional groups.
  • Self-motivated, flexible, and able to complete large volumes of work independently
  • Knowledge of website content management systems, and mobile best practices
  • Strong communication, presentation, and negotiation skills.
  • Proficiency with MS Word, Excel, and Outlook and a good understanding of HTML and Google Analytics.


This job description is intended to describe the general nature and level of work being performed in this position. It also reflects the general details considered necessary to describe the principal functions of the job identified, and shall not be considered, as detailed description of all the work required inherent in the job. It is not an exhaustive list of responsibilities, and it is subject to changes and exceptions at the supervisors’ discretion.


e.l.f. Beauty respects your privacy. Please see our Job Applicant Privacy Notice (www.elfbeauty.com/us-job-applicant-privacy-notice) for how your personal information is used and shared.

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Average salary estimate

$70000 / YEARLY (est.)
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$60000K
$80000K

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What You Should Know About Ecommerce Merchandiser, E.L.F. BEAUTY

Join the vibrant team at e.l.f. Beauty, Inc. as our next Ecommerce Merchandiser in Ahmedabad, Gujarat! We're passionate about providing clean, cruelty-free beauty products that keep our loyal customers coming back for more. As an Ecommerce Merchandiser, you'll be at the forefront of creating a seamless shopping experience on elfcosmetics.com and other sites globally. You'll take charge of executing merchandising strategies while launching new products and analyzing site metrics - all with the goal of enhancing performance and driving success. In this role, you'll collaborate with multiple teams including creative services and marketing, ensuring that promotions and marketing ventures are executed in a timely fashion. With a keen eye for detail and strong analytical skills, you'll monitor key performance indicators like conversion rates and bounce rates, always seeking new opportunities to optimize our digital presence. We love independent thinkers who aren't afraid to step up, offer solutions, and bring innovative ideas to the table. Your creativity will be invaluable as you work with cross-functional teams to continuously improve the shopping experience for all e.l.f. customers. So if you're self-motivated and have a knack for eCommerce platforms like Salesforce Commerce Cloud, we want to hear from you! We're not just about great products; we’re also committed to fostering an unmatched culture, offering competitive pay, flexible time off, and a supportive work environment. Ready to make your mark in the beauty industry with e.l.f. Beauty?

Frequently Asked Questions (FAQs) for Ecommerce Merchandiser Role at E.L.F. BEAUTY
What are the responsibilities of an Ecommerce Merchandiser at e.l.f. Beauty?

As an Ecommerce Merchandiser at e.l.f. Beauty, you will be responsible for enhancing the online shopping experience on our sites globally. This includes executing merchandising strategies, launching new products, analyzing website metrics, and conducting daily site maintenance to improve performance. You will also track key performance indicators, optimize search functionality, and collaborate with marketing and creative teams for promotional initiatives.

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What qualifications do I need to apply for the Ecommerce Merchandiser role at e.l.f. Beauty?

To apply for the Ecommerce Merchandiser position at e.l.f. Beauty, candidates should possess experience in eCommerce merchandising, ideally using platforms like Salesforce Commerce Cloud. Strong analytical and problem-solving skills are crucial, along with attention to detail and effective communication abilities. Familiarity with content management systems and tools like Google Analytics will be beneficial.

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What skills are essential for success as an Ecommerce Merchandiser at e.l.f. Beauty?

Success as an Ecommerce Merchandiser at e.l.f. Beauty hinges on strong analytical skills, attention to detail, and the ability to work collaboratively across teams. Familiarity with eCommerce platforms, problem-solving capabilities, and a proactive approach to monitoring industry trends are also essential to thrive in this dynamic role.

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How does e.l.f. Beauty support the professional development of Ecommerce Merchandisers?

e.l.f. Beauty is committed to the professional growth of its employees, including Ecommerce Merchandisers. We offer competitive pay, bonus eligibility, flexible time off, and a supportive hybrid work environment that encourages continuous learning through cross-functional collaboration and engagement in innovative projects.

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What can I expect in terms of work environment as an Ecommerce Merchandiser at e.l.f. Beauty?

As an Ecommerce Merchandiser at e.l.f. Beauty, you can expect a flexible work environment with a hybrid model of 3 days in the office and 2 days working from home. Our culture promotes creativity, collaboration, and a focus on well-being, making it a unique place to thrive in the cosmetics industry.

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Common Interview Questions for Ecommerce Merchandiser
Can you describe your experience with Salesforce Commerce Cloud as an Ecommerce Merchandiser?

In your response, outline specific projects where you utilized Salesforce Commerce Cloud, emphasizing your familiarity with product page creation, site merchandising, and overall eCommerce strategies. Highlight how your actions positively impacted metrics like conversion rates or average order value.

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How do you analyze key performance indicators for eCommerce?

Share a methodical approach to analyzing KPIs, touching on the tools you use, such as Google Analytics. Discuss how you identify trends, conduct competitor analysis, and implement actionable changes based on your findings to enhance eCommerce performance.

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What strategies do you implement to improve site performance?

Think of specific strategies you've utilized, such as A/B testing, optimizing product display order, and enhancing page load speed. Be prepared to discuss the rationale behind these strategies and any results or improvements achieved.

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How do you collaborate with cross-functional teams in an Ecommerce setting?

Express the importance of communication and teamwork in your role. Provide examples where collaborating with marketing, creative, and analytics teams led to successful launches or promotions, enhancing the overall eCommerce strategy.

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What is your approach to managing multiple projects simultaneously?

Demonstrate your organizational skills by discussing tools and techniques you employ for task management, such as project management software or prioritization frameworks. Highlight instances where you successfully met deadlines across different projects.

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How do you stay updated on trends in the digital and cosmetics industry?

Emphasize your proactive approach to staying informed by subscribing to industry-related publications, attending webinars and conferences, and engaging in online communities. Illustrate how this knowledge has positively influenced your previous roles.

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Can you provide an example of a successful product launch you've managed?

Share a specific storyline where you oversaw a product launch, detailing your contributions in strategy, execution, and post-launch analysis. Focus on how you measured success and any key learnings for future launches.

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What role does data play in your decision-making process?

Explain the significance of data in guiding your actions. Provide examples of situations where data-driven decisions led to specific enhancements in merchandising strategies or online experiences, affirming the importance of analytics in eCommerce.

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How do you approach site maintenance and daily updates?

Outline a systematic method for performing daily site checks, addressing issues based on sales performance, web analytics, and customer feedback, while ensuring content is always current and engaging for users.

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What makes e.l.f. Beauty your choice for your next career move as an Ecommerce Merchandiser?

Reflect on e.l.f. Beauty's values, culture, and position in the cosmetics industry. Discuss how these align with your career aspirations and how you feel your skills and experience can contribute to their ongoing success.

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DATE POSTED
February 5, 2025

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