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Senior Product Manager, Marketing Reporting

POS-26193


Senior Product Manager, Marketing Reporting

We’re seeking a Senior Product Manager to join a team building high-impact reporting experiences for HubSpot’s Marketing Hub customers. 

HubSpot is on a mission to help millions of organizations grow better. We believe that when our customers run their marketing, sales, and service teams on HubSpot, there’s a multiplier effect and the flywheel starts spinning. All of the touchpoints that our customers are having with their customers creates data in the HubSpot CRM. In the Reporting Product Group, we’re focused on helping turn CRM data into real answers and action for the business, so our customers can attract, engage, and delight their buyer. 

We’re looking for an SPM to enable impactful reports across key Marketing Hub focus areas. For example, evolving our multi-touch revenue attribution tools to give marketers credit for their impact, maturing our end-to-end customer journey reporting to unlock full visibility into interactions, and unlocking actionable insight on web traffic or campaigns in order to drive the most effective conversions. This role requires a deep understanding of the marketing customer problem space, and you’ll be responsible for building out a roadmap that drives the right results for both customers and the business, with an AI-first mindset.

More about the opportunity:

You’ll join the Marketing Reporting team within the Reporting Product Group. This is a high performing team that is fully staffed with front end engineers, back end engineers, and a senior product designer. The Marketing Reporting team is the liaison between the Reporting Product Group and several Marketing Hub teams, so we’re looking for someone who is excited to build a unified perspective across multiple high-impact initiatives, and is ready to lean into stakeholder management. In addition to owning HubSpot’s Attribution and Customer Journeys report builders, you’ll consult Marketing Hub teams on how to bring their own reports to life, and directly influence how we should mature the HubSpot platform to best meet the needs of our customers and our internal teams.

In this role you’ll be asked to:

  • Create a shared strategy and cohesive roadmap for the future of this product area as a critical member of the Product Triad - our system for building product collaboratively and strategically 
  • Drive alignment, set goals, build understanding and motivate others, including cross-functional partners across Sales Hub including fellow PMs and executive stakeholders
  • Guide new product ideas from initial concept all the way through launch
  • Understand our customers and their journey through the product by engaging with them directly and often
  • Use data to identify opportunities to improve our customers’ experience, devise strategy to execute your ideas, and partner with business stakeholders across HubSpot to make solutions that help our customers grow

We are looking for people who have:

  • Experience launching products successfully to customers
  • A multidisciplinary approach to thinking, combining market, business and technical insights to identify opportunities and weigh tradeoffs
  • The ability to articulate product vision to a variety of audiences
  • Experience partnering closely with design and engineering teams on a regular basis
  • A deep respect for the expertise and insights of their collaborators, including engineering, design, UX research, analytics, and others
  • A drive to understand customer needs deeply and truly solving for their problems
  • Excellent communication, influencing, and interpersonal problem-solving skills
  • A passion for growing healthy teams and leaders, cultivating psychological safety, and facilitating tough conversations that help people grow
  • A desire to understand how HubSpot products work 
  • The ability to make decisions, test assumptions, and iterate - often without perfect information
  • Demonstrated ability to adapt in an innovative and fast-paced environment
  • An understanding of the competitive software space
  • Experience building reporting products, sales products, or working on platform teams.

As a member of the Product Management org at HubSpot you’ll:

  • Join a product-led culture that truly puts the customer first
  • Create and advance an ambitious product strategy that’s driven by customer needs, business goals, powerful data, and global market indicators 
  • Partner closely with colleagues in UX and Engineering to create a high-value product that’s both powerful and easy to use
  • Use your voice, share your perspective, and have a real impact based on your point of view
  • Know what will lead to getting promoted, and why, thanks to clear expectations and robust career paths
  • Be empowered to show up as your authentic self and choose a work style and location where you can do your best work, whether that’s at home, in an office, or a blend of the two.
  • Read more about our shared product principles here


 


Cash compensation range: 161500-258400 USD Annually

This resource will help guide how we recommend thinking about the range you see. Learn more about HubSpot’s compensation philosophy.

The cash compensation above includes base salary, on-target commission for employees in eligible roles, and annual bonus targets under HubSpot’s bonus plan for eligible roles. In addition to cash compensation, some roles are eligible to participate in HubSpot’s equity plan to receive restricted stock units (RSUs). Some roles may also be eligible for overtime pay. Individual compensation packages are based on a few different factors unique to each candidate, including their skills, experience, qualifications and other job-related reasons.

We know that benefits are also an important piece of your total compensation package. To learn more about what’s included in total compensation, check out some of the benefits and perks HubSpot offers to help employees grow better.

At HubSpot, fair compensation practices isn’t just about checking off the box for legal compliance. It’s about living out our value of transparency with our employees, candidates, and community.

Senior Product Manager, Marketing Reporting

We’re seeking a Senior Product Manager to join a team building high-impact reporting experiences for HubSpot’s Marketing Hub customers. 

HubSpot is on a mission to help millions of organizations grow better. We believe that when our customers run their marketing, sales, and service teams on HubSpot, there’s a multiplier effect and the flywheel starts spinning. All of the touchpoints that our customers are having with their customers creates data in the HubSpot CRM. In the Reporting Product Group, we’re focused on helping turn CRM data into real answers and action for the business, so our customers can attract, engage, and delight their buyer. 

We’re looking for an SPM to enable impactful reports across key Marketing Hub focus areas. For example, evolving our multi-touch revenue attribution tools to give marketers credit for their impact, maturing our end-to-end customer journey reporting to unlock full visibility into interactions, and unlocking actionable insight on web traffic or campaigns in order to drive the most effective conversions. This role requires a deep understanding of the marketing customer problem space, and you’ll be responsible for building out a roadmap that drives the right results for both customers and the business, with an AI-first mindset.

More about the opportunity:

You’ll join the Marketing Reporting team within the Reporting Product Group. This is a high performing team that is fully staffed with front end engineers, back end engineers, and a senior product designer. The Marketing Reporting team is the liaison between the Reporting Product Group and several Marketing Hub teams, so we’re looking for someone who is excited to build a unified perspective across multiple high-impact initiatives, and is ready to lean into stakeholder management. In addition to owning HubSpot’s Attribution and Customer Journeys report builders, you’ll consult Marketing Hub teams on how to bring their own reports to life, and directly influence how we should mature the HubSpot platform to best meet the needs of our customers and our internal teams.

In this role you’ll be asked to:

  • Create a shared strategy and cohesive roadmap for the future of this product area as a critical member of the Product Triad - our system for building product collaboratively and strategically 
  • Drive alignment, set goals, build understanding and motivate others, including cross-functional partners across Sales Hub including fellow PMs and executive stakeholders
  • Guide new product ideas from initial concept all the way through launch
  • Understand our customers and their journey through the product by engaging with them directly and often
  • Use data to identify opportunities to improve our customers’ experience, devise strategy to execute your ideas, and partner with business stakeholders across HubSpot to make solutions that help our customers grow

We are looking for people who have:

  • Experience launching products successfully to customers
  • A multidisciplinary approach to thinking, combining market, business and technical insights to identify opportunities and weigh tradeoffs
  • The ability to articulate product vision to a variety of audiences
  • Experience partnering closely with design and engineering teams on a regular basis
  • A deep respect for the expertise and insights of their collaborators, including engineering, design, UX research, analytics, and others
  • A drive to understand customer needs deeply and truly solving for their problems
  • Excellent communication, influencing, and interpersonal problem-solving skills
  • A passion for growing healthy teams and leaders, cultivating psychological safety, and facilitating tough conversations that help people grow
  • A desire to understand how HubSpot products work 
  • The ability to make decisions, test assumptions, and iterate - often without perfect information
  • Demonstrated ability to adapt in an innovative and fast-paced environment
  • An understanding of the competitive software space
  • Experience building reporting products, sales products, or working on platform teams.

As a member of the Product Management org at HubSpot you’ll:

  • Join a product-led culture that truly puts the customer first
  • Create and advance an ambitious product strategy that’s driven by customer needs, business goals, powerful data, and global market indicators 
  • Partner closely with colleagues in UX and Engineering to create a high-value product that’s both powerful and easy to use
  • Use your voice, share your perspective, and have a real impact based on your point of view
  • Know what will lead to getting promoted, and why, thanks to clear expectations and robust career paths
  • Be empowered to show up as your authentic self and choose a work style and location where you can do your best work, whether that’s at home, in an office, or a blend of the two.
  • Read more about our shared product principles here


 




Cash compensation range: 161500-258400 USD Annually

This resource will help guide how we recommend thinking about the range you see. Learn more about HubSpot’s compensation philosophy.

The cash compensation above includes base salary, on-target commission for employees in eligible roles, and annual bonus targets under HubSpot’s bonus plan for eligible roles. In addition to cash compensation, some roles are eligible to participate in HubSpot’s equity plan to receive restricted stock units (RSUs). Some roles may also be eligible for overtime pay. Individual compensation packages are based on a few different factors unique to each candidate, including their skills, experience, qualifications and other job-related reasons.

We know that benefits are also an important piece of your total compensation package. To learn more about what’s included in total compensation, check out some of the benefits and perks HubSpot offers to help employees grow better.

At HubSpot, fair compensation practices isn’t just about checking off the box for legal compliance. It’s about living out our value of transparency with our employees, candidates, and community.


We know the confidence gap and imposter syndrome can get in the way of meeting spectacular candidates, so please don’t hesitate to apply — we’d love to hear from you.

If you need accommodations or assistance due to a disability, please reach out to us using this form. This information will be treated as confidential and used only for the purpose of determining an appropriate accommodation for the interview process.


At HubSpot, we value both flexibility and connection. Whether you’re a Remote employee or work from the Office, we want you to start your journey here by building strong connections with your team and peers. If you are joining our Engineering team, you will be required to attend a regional HubSpot office for in-person onboarding. If you join our broader Product team, you’ll also attend other in-person events such as your Product Group Summit and other gatherings to continue building on those connections.

If you require an accommodation due to travel limitations or other reasons, please inform your recruiter during the hiring process. We are committed to supporting candidates who may need alternative arrangements


Germany Applicants: (m/f/d) - link to HubSpot's Career Diversity page here.

India Applicants: link to HubSpot India's equal opportunity policy here.


About HubSpot

HubSpot (NYSE: HUBS) is a leading customer relationship management (CRM) platform that provides software and support to help businesses grow better. We build marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. We’re also building a company culture that empowers people to do their best work. If that sounds like something you’d like to be part of, we’d love to hear from you.

You can find out more about our company culture in the HubSpot Culture Code, which has more than 5M views, and learn about our commitment to creating a diverse and inclusive workplace, too. Thanks to the work of every employee globally, HubSpot was named the #2 Best Place to Work on Glassdoor in 2022 and has been recognized for its award-winning culture by Great Place to Work, Comparably, Fortune, Entrepreneur, Inc., and more.

Headquartered in Cambridge, Massachusetts, HubSpot was founded in 2006. Today, thousands of employees across the globe work remotely and in HubSpot offices. Visit our careers website to learn more about the culture and opportunities at HubSpot. 


By submitting your application, you agree that HubSpot may collect your personal data for recruiting, global organization planning, and related purposes. HubSpot's Privacy Notice explains what personal information we may process, where we may process your personal information, our purposes for processing your personal information, and the rights you can exercise over HubSpot’s use of your personal information. 

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Average salary estimate

$209950 / YEARLY (est.)
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$161500K
$258400K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Senior Product Manager, Marketing Reporting, HubSpot

Are you ready to take your product management career to the next level? HubSpot is on the lookout for a Senior Product Manager for Marketing Reporting! In this role, you’ll collaborate with a dynamic, diverse team, focusing on creating meaningful reporting tools that enable our Marketing Hub customers to transform data into actionable insights. You'll be at the forefront of evolving our multi-touch revenue attribution tools and enhancing customer journey reporting, ensuring marketers receive the credit they deserve for their efforts. You’ll have the opportunity to develop a cohesive roadmap that aligns with business goals while bringing your AI-first mindset to the table. Plus, you’ll engage directly with customers to truly understand their journeys and needs. This is more than just a product role; it’s about making a tangible impact. You’ll be the bridge between teams and will consult on how to creatively bring reports to life. If you're excited about driving alignment, setting goals, and integrating stakeholder management with a keen understanding of customer problems, we would love to see your application. Let’s work together to help our customers grow better at HubSpot!

Frequently Asked Questions (FAQs) for Senior Product Manager, Marketing Reporting Role at HubSpot
What are the key responsibilities of a Senior Product Manager at HubSpot?

As a Senior Product Manager at HubSpot, you'll be responsible for leading the development and execution of the product roadmap within the Marketing Reporting team. This includes creating a shared strategy to evolve the reporting experiences for Marketing Hub customers, driving alignment across teams, and ensuring the delivery of impactful reporting tools that help marketers make data-driven decisions.

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What qualifications are needed for the Senior Product Manager, Marketing Reporting role at HubSpot?

To qualify for the Senior Product Manager position at HubSpot, candidates should possess a proven track record of successfully launching products, a multidisciplinary approach combining marketing, business, and technical insights, solid communication and influencing skills, as well as experience working closely with design and engineering teams to craft user-friendly products.

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How does HubSpot support its Senior Product Managers in career growth?

HubSpot empowers its Senior Product Managers with a clear career path, transparent expectations, and ample opportunities to share their perspectives and drive their product vision. The nurturing work environment encourages continuous professional development and supports healthy team dynamics essential for effective leadership and innovation.

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What tools will a Senior Product Manager use at HubSpot?

Senior Product Managers at HubSpot will utilize a variety of tools and frameworks to analyze customer data, assess product performance, and identify improvement opportunities. You'll work closely with analytics platforms and collaborative tools to drive data-informed strategies and communicate effectively with cross-functional teams.

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What is the company culture like for a Senior Product Manager at HubSpot?

The company culture at HubSpot fosters inclusivity, transparency, and collaboration. As a Senior Product Manager, you'll have the freedom to showcase your authentic self, work flexibly in environments that suit you, and be part of a product-led culture that prioritizes customer needs and encourages professional growth.

Join Rise to see the full answer
Common Interview Questions for Senior Product Manager, Marketing Reporting
How do you prioritize product features as a Senior Product Manager?

When prioritizing product features, it’s crucial to consider customer feedback, business goals, and data insights. I typically use prioritization frameworks like the MoSCoW method to categorize features by Must-have, Should-have, Could-have, and Won't-have. This ensures that the highest value items are addressed first while aligning with HubSpot's vision.

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Can you describe a product you launched successfully?

A successful product I launched was an analytics dashboard that transformed how users accessed their data. Throughout the development process, I collaborated with design and engineering teams, gathered user feedback, and iterated based on testing results. The launch resulted in a 30% increase in user engagement, showcasing how critical it is to stay aligned with customer needs.

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Describe your experience working with cross-functional teams.

In my previous roles, I've collaborated extensively with engineering, design, and marketing teams. I find regular check-ins and clear communication critical in fostering collaboration. I actively seek diverse insights and work to ensure all stakeholders are aligned towards our goals, especially when launching new products.

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How do you approach customer feedback in product development?

I believe customer feedback is invaluable in product development. I actively engage with users through surveys, interviews, or usability tests to gather their insights. This feedback signals opportunities to improve existing features and inform the development of new product ideas, ensuring alignment with user needs.

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Can you provide an example of a time you solved a tough problem?

In a previous project, we faced a significant drop in user engagement on a reporting tool. After analyzing usage data and feedback, I identified that users struggled with navigation. Collaborating with the design team, we revamped the interface which led to a 40% increase in user satisfaction scores post-launch.

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How do you ensure that product development remains aligned with business goals?

I regularly review the overarching business goals and ensure the product roadmap aligns with those objectives. Setting clear KPIs for each feature ensures that every development effort contributes towards the strategic direction of the company.

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How would you handle conflicting priorities from various stakeholders?

Handling conflicting priorities requires open communication and transparency. I facilitate discussions with stakeholders to align on priorities, ensuring that all voices are considered. My approach is to find a common ground where we can appreciate the business impact of each priority.

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What metrics do you use to measure the success of a product?

I track a variety of metrics to gauge product success, including user engagement rates, conversion rates, NPS scores, and more. Setting these KPIs at the start helps in understanding the product’s impact on user satisfaction and overall business growth.

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What strategies do you use to motivate your team?

I find that fostering an environment of psychological safety and open communication is vital. I encourage team members to share ideas freely and celebrate as well as reflect on successes and failures together, allowing for collective learning and growth.

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How do you adapt your strategy based on market trends?

Staying informed about industry trends and market data is key. I regularly conduct competitive analyses and seek feedback from our customers to adapt our strategy. This information is essential to pivot and ensure HubSpot's products remain relevant and innovative in a dynamic market.

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365 jobs
MATCH
VIEW MATCH
BADGES
Badge ChangemakerBadge Diversity ChampionBadge Flexible CultureBadge InnovatorBadge Future Unicorn
CULTURE VALUES
Mission Driven
Customer-Centric
Transparent & Candid
Growth & Learning
Fast-Paced
Inclusive & Diverse
Work/Life Harmony
Rise from Within
BENEFITS & PERKS
Medical Insurance
Dental Insurance
Vision Insurance
Mental Health Resources
Life insurance
Disability Insurance
Health Savings Account (HSA)
Flexible Spending Account (FSA)
Education Stipend
Learning & Development
Bias Training
Performance Bonus
FUNDING
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
EMPLOYMENT TYPE
Full-time, hybrid
DATE POSTED
April 5, 2025

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