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Marketing and Events Sales Manager

JLL empowers you to shape a brighter way.  

Our people at JLL and JLL Technologies are shaping the future of real estate for a better world by combining world class services, advisory and technology for our clients. We are committed to hiring the best, most talented people  and empowering them to  thrive, grow meaningful careers and to find a place where they belong.  Whether you’ve got deep experience in commercial real estate, skilled trades or technology, or you’re looking to apply your relevant experience to a new industry, join our team as we help shape a brighter way forward.   

The Marketing and Events Sales Manager main duty is to sell and manage the event spaces and overall vendor management of the space. This individual will provide exemplary customer service and event planning management according to JLL Experience Management and client standards. The Marketing and Sales Manager is also responsible for contract management, accurate reports detailing client requests and billing of services to client, financial reporting, maintenance of website, coordination of vendors and management of the Conference Center team.

The ideal candidate has a hospitable and creative personality reinforced with an exceptional business acumen and tech-savviness. This position will not only plan meetings and professional conferences, but also exciting social and networking events. Additionally, this position will help with managing the property app, manage property social media accounts, and create internal marketing collateral.

Another goal for this position is to provide exemplary concierge services for tenants and building management by serving as an informational resource for the property in ways that may include arranging events, meetings, services, gifts and reservations.

Marketing and Sales

  • Act as the primary sales lead
  • Develop and implement comprehensive sales and marketing strategies
  • Manage lead generation efforts and close high-value business opportunities
  • Establish a centralized sales pipeline and forecasting system
  • Set and achieve sales targets for each site and the overall portfolio
  • Identify new business opportunities and expand into untapped markets

Event Management

  • Manage the day-to-day operation of conference center events including corporate, social, and non-profit events, and internal meetings
  • Conduct client meet and greet prior to event as well as post event follow up as directed
  • Maintain vendor relationships, agreements and certificates of insurance
  • Responsible for the supervision of the Conference Center staff and vendor staff, providing daily support and management of job performance
  • Manage staff to meet JLL Experience Management, and contracted client’s expectation
  • Provide training in JLL Experience Management policies and procedures
  • Counsels and coaches team members regarding unsatisfactory performance, including recommendation of termination when appropriate
  • Assist clients with onsite event coordination including, but not limited to catering, hotel accommodations, decorations, etc.
  • Attend monthly networking events (i.e. Meet Boston, ILEA, etc).
  • Monthly, quarterly, and annual reporting to ownership & property management

Administration and Contract File Administration

  • Coordinate labor for events including janitorial and security and loading dock schedule
  • Be knowledgeable of the conference center audio visual equipment and its operation as well as maintain and secure equipment
  • Keep up to date status of all contracts for events, preferred vendors, non-preferred vendors, etc.
  • Distributes inner office memos as directed                                               
  • Coordinates with building staff as needed (Security, Janitorial, Engineering)
  • Secure insurance certificates (COI) as directed
  • File all correspondence as directed
  • Confirm client full payment is received prior to all events

 General Event Planning Services

  • Handle all event planning requests in a timely manner
  • See planning through from beginning to end to ensure that they run smoothly
  • Be proactive to provide follow-up, updates and status on all requests in a timely manner
  • Other concierge-related requests, as needed
  • Other reports, duties, meetings as needed

Community Manager Support and Onsite Vendor Management

  • Support onsite Community Manager with Tenant Engagement Events
  • Support in creative brainstorming as needed
  • Support in event execution as needed  
  • Manage onsite vendors in tandem with Community Manager (F&B, Fitness, etc.)

Job Qualifications, Education and Experience:

  • Four-year degree preferred or partial degree with life experience
  • 5+ years’ experience in event industry. Hospitality, or related field is desirable.
  • 3-5 years’ experience direct event planning
  • Conference Center management, highly recommended
  • Superior knowledge of local dining, entertainment venues, and ability to match client desires to the appropriate venue
  • Direct hotel/catering/event sales and marketing experience preferably coming from the hospitality industry with 3-5 years’ experience.
  • Experience in management of employees.
  • Must be able to develop and evaluate Event Revenue Summaries.
  • Must have experience developing and leading marketing activities to include website development.
  • Candidates with outside sales experience and cold calling is a plus.
  • Must have high proficiency in MS Excel and other spreadsheets, experience with CRMs, i.e. Salesforce, Caterease, etc.

Location:

On-site –Boston, MA

If this job description resonates with you, we encourage you to apply, even if you don’t meet all the requirements.  We’re interested in getting to know you and what you bring to the table!


Personalized benefits that support personal well-being and growth:

JLL recognizes the impact that the workplace can have on your wellness, so we offer a supportive culture and comprehensive benefits package that prioritizes mental, physical and emotional health. Some of these benefits may include:

  • 401(k) plan with matching company contributions

  • Comprehensive Medical, Dental & Vision Care

  • Paid parental leave at 100% of salary 

  • Paid Time Off and Company Holidays

JLL Privacy Notice

Jones Lang LaSalle (JLL), together with its subsidiaries and affiliates, is a leading global provider of real estate and investment management services. We take our responsibility to protect the personal information provided to us seriously. Generally the personal information we collect from you are for the purposes of processing in connection with JLL’s recruitment process. We endeavour to keep your personal information secure with appropriate level of security and keep for as long as we need it for legitimate business or legal reasons. We will then delete it safely and securely.

For more information about how JLL processes your personal data, please view our Candidate Privacy Statement.

For additional details please see our career site pages for each country.

For candidates in the United States, please see a full copy of our Equal Employment Opportunity and Affirmative Action policy here.

Jones Lang LaSalle (“JLL”) is an Equal Opportunity Employer and is committed to working with and providing reasonable accommodations to individuals with disabilities.  If you need a reasonable accommodation because of a disability for any part of the employment process – including the online application and/or overall selection process –  you may contact us at Accommodation Requests. This email is only to request an accommodation. Please direct any other general recruiting inquiries to our Contact Us page > I want to work for JLL.

Accepting applications on an ongoing basis until candidate identified.

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Average salary estimate

$70000 / YEARLY (est.)
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$60000K
$80000K

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What You Should Know About Marketing and Events Sales Manager, JLL

Join JLL as a Marketing and Events Sales Manager and make your mark in the thriving world of real estate! Based in Boston, MA, you'll play a pivotal role in shaping exceptional event experiences. At JLL, we believe in empowering our talent to thrive and build meaningful careers, and we’re excited to have someone like you join our team! Your main responsibility will be to sell and manage event spaces while overseeing vendor management to ensure every event meets our high standards of excellence. Your knack for hospitality and creativity will shine as you plan everything from corporate meetings to social gatherings. You’ll also handle contract management, coordinate vendors, and provide outstanding customer service to our clients. In this dynamic role, you’ll work closely with our Conference Center team, manage property social media accounts, and even assist tenants with concierge services. With a focus on both creativity and business acumen, this position is perfect for someone eager to tackle challenges head-on while enjoying a vibrant work culture. If you’ve got a strong background in sales and event management and thrive in a fast-paced environment, we would love to see your application. Let’s shape a brighter way forward together at JLL!

Frequently Asked Questions (FAQs) for Marketing and Events Sales Manager Role at JLL
What are the main responsibilities of a Marketing and Events Sales Manager at JLL?

As a Marketing and Events Sales Manager at JLL, your key responsibilities include selling and managing event spaces, overseeing vendor management, maintaining client relationships, and ensuring exceptional customer service throughout the event planning process. You'll also be involved in contract management, financial reporting, and event coordination ranging from corporate functions to social gatherings.

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What qualifications do I need to apply for the Marketing and Events Sales Manager position at JLL?

To qualify for the Marketing and Events Sales Manager role at JLL, you should ideally hold a four-year degree and have at least five years of experience in the event industry, particularly in a hospitality-related field. Experience in conference center management and familiarity with local dining and entertainment venues is also highly desirable.

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How does JLL support the career growth of Marketing and Events Sales Managers?

JLL is committed to fostering a culture that supports personal and professional growth for Marketing and Events Sales Managers. We provide comprehensive benefits including 401(k) matching, paid parental leave, and ongoing training opportunities to empower you to develop your skills and advance your career in the real estate sector.

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What type of marketing strategies are expected from a Marketing and Events Sales Manager at JLL?

As a Marketing and Events Sales Manager at JLL, you'll be expected to develop and implement comprehensive marketing strategies to drive lead generation, foster client relationships, and close high-value business opportunities. This includes managing social media accounts, creating marketing collateral, and tracking sales performance.

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Can a Marketing and Events Sales Manager at JLL work remotely?

The Marketing and Events Sales Manager position at JLL is primarily an on-site role based in Boston, MA. This allows for close collaboration with the Conference Center team, vendors, and clients to ensure the highest quality of event management and customer service.

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Common Interview Questions for Marketing and Events Sales Manager
How do you prioritize tasks when planning multiple events simultaneously as a Marketing and Events Sales Manager?

In order to prioritize tasks effectively, I believe in creating a detailed timeline and checklist for each event. This helps me stay organized and focused on deadlines. I also ensure regular communication with my team and clients to address any changes or requirements promptly, which allows for a seamless execution of multiple events.

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What strategies do you use to generate leads and close deals in the events industry?

I utilize a combination of social media marketing, networking events, and strategic partnerships to generate leads. Understanding the needs of potential clients is crucial; I focus on building relationships and providing tailored solutions that meet their specific needs, ultimately leading to successful deal closures.

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Tell us about your experience managing vendor relationships in previous roles.

In my previous roles, I placed a strong emphasis on cultivating positive vendor relationships by maintaining open communication and clearly outlining expectations. I regularly review agreements and performance to ensure quality service, and I believe that maintaining these relationships is key to the success of events.

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How would you handle a difficult client during an event?

Handling difficult clients requires patience and effective communication. I would listen to their concerns attentively, ensure them that I'm there to help, and work swiftly to find a satisfying resolution. Being proactive and keeping my clients informed reduces potential issues and fosters trust.

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What tools or software do you consider essential for the role of Marketing and Events Sales Manager?

Essential tools for this role include CRM software like Salesforce for tracking client interactions and procurement, event management software for scheduling and coordinating events, and financial software for budgeting and reporting. I also find that using project management tools helps maintain organization and communication with my team.

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Can you describe a successful event that you planned and what made it successful?

One successful event I planned was a corporate retreat that focused on team-building. Its success stemmed from thorough planning, understanding client expectations, and effective communication with all vendors. Attending to details like catering and entertainment also played a role in ensuring the event exceeded expectations, leading to positive feedback from attendees.

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What do you believe are the key components of great customer service in event management?

The key components of great customer service in event management include proactive communication, attention to detail, responsiveness, and the ability to anticipate needs. Creating a personalized experience for clients can make a significant impact, resulting in repeat business and positive referrals.

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How do you keep up with trends in the events industry?

I regularly attend industry conferences and networking events, read industry publications, and participate in online forums. Staying connected with other professionals allows me to learn about emerging trends and technologies in the events industry, which I can then leverage to improve our offerings.

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What role does collaboration play in your approach as a Marketing and Events Sales Manager?

Collaboration is crucial in my approach as it fosters teamwork and strengthens relationships with colleagues, clients, and vendors. I believe that inviting diverse perspectives during the planning process leads to more innovative and successful outcomes than working alone.

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How would you adjust your event plan if unexpected challenges arise?

If unexpected challenges arise, I would first assess the situation and identify potential solutions. Communication with my team and clients is vital during this time. Being flexible and maintaining a positive attitude helps turn challenges into opportunities, ensuring that we still provide a successful event experience.

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We’re JLL. Our vision is to reimagine the world of real estate, creating rewarding opportunities and amazing spaces where people can achieve their ambitions. In doing so, we will build a better tomorrow for our clients, our people and our communit...

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Full-time, on-site
DATE POSTED
April 5, 2025

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