Marketing Digital Communications Lead

The Coca-Cola Company is embarking on a Marketing Transformation to transform our Marketing into the critical driver of our growth algorithm. TCCC has recently set up a Marketing Transformation Management Office to orchestrate and accelerate the transformation. A critical component of this acceleration is Change Leadership and Communications.

The ambition of Change Leadership and Communications is to raise awareness of Marketing Transformation vision and rally the enterprise, engage the organization and inspire adoption of new behaviors and standards of performance, and build feedback mechanisms.

This role will be accountable to the Marketing Network Communications Director and will be primarily responsible for planning, coordinating, designing and executing communication across digital channels and in person experiences within and on behalf of the Marketing function.

What You’ll Do for Us 

1.     Digital content designer and strategist: Lead content strategy as part of internal communications channel strategy to manage content, delivery, analytics, etc. across the Microsoft suite of communication tools including SharePoint, Yammer, Teams, Forms, Stream, as well as email marketing tool. Support TCCC team members/agency partners who manage content in the digital content ecosystem.

2.     Communications and events: Planning and execution of routine Marketing function communications/events with modern approach.

3.     Liaison w DWP community: Represent the Marketing function to stay connected to strategy, roadmap, enhancements, etc. as it relates to enterprise-wide internal digital ecosystem of tools.

4.     Community management: Support a network of Marketing communications leaders and change orchestrators to co-create and collaborate as we engage and inspire the Marketing community, as well as empower this network to curate and amplify strategic information and inspiration aligned with Marketing Transformation agenda, Marketing priorities and North Star.

5.     Content producer: Produce many types of content, including writing, creating infographics, various types of event graphics (signage, table tents, etc) and creating short-form video. This content could be for delivery via any part of the comms channel strategy.

Candidate Profile

• Project management
• Content creation
• Digital content strategy, design and authoring
• Excellent verbal and written communication
• Digital communication channel analytics
• Employee-facing communications planning and execution
• Highly collaborative working style with ability to deliver results

Qualifications & Requirements 

• Required
• SharePoint expertise with digital design and analytics skills
• Proactive, organized and results-oriented
• Curious, appetite for continuous learning
• Technology savvy and proactive in technical problem solving and issue resolution
• Desired
• Adobe, Photoshop
• Modern comms, experiential comms beyond traditional tactics
• Agile way of working
• Passion for building capabilities

What We Can Do For You 

• Innovation & Technology: The ability to work with an award-winning team that is on the cutting edge of innovation. 
• Exposure to World Class Leaders: Availability to global technology leaders that will expand your network and exposure you to emerging technologies and techniques. 
• Agile Work Environment: We embrace agile, with management that believes in removing barriers, so you are empowered to experiment, iterate and innovate. 

Skills

Business Requirements; Test Environments; Structured Query Language (SQL); Software Development; Troubleshooting; Systems Analysis; Project Management; Agile Methodologies; Workflows; Data Analysis; Communication; Configuring; Systems Development Life Cycle (SDLC); Information Systems; Teamwork; Computer Programming; Business Processing

Our Purpose and Growth Culture:

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. When we collect your personal information as part of a job application or offer of employment, we do so in accordance with industry standards and best practices and in compliance with applicable privacy laws.