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Director, Product Marketing - job 1 of 2

Who we are

Samsara (NYSE: IOT) is the pioneer of the Connected Operations™ Cloud, which is a platform that enables organizations that depend on physical operations to harness Internet of Things (IoT) data to develop actionable insights and improve their operations. At Samsara, we are helping improve the safety, efficiency and sustainability of the physical operations that power our global economy. Representing more than 40% of global GDP, these industries are the infrastructure of our planet, including agriculture, construction, field services, transportation, and manufacturing — and we are excited to help digitally transform their operations at scale.

Working at Samsara means you’ll help define the future of physical operations and be on a team that’s shaping an exciting array of product solutions, including Video-Based Safety, Vehicle Telematics, Apps and Driver Workflows, Equipment Monitoring, and Site Visibility. As part of a recently public company, you’ll have the autonomy and support to make an impact as we build for the long term.

About the role:

Samsara’s mission is to increase the safety, efficiency, and sustainability of the operations that power the global economy. In under 10 years, we’ve grown from 0 to over $1B ARR by staying deeply attuned to customer needs and fostering a culture of internal innovation. With a $60B+ total addressable market spanning industries like manufacturing, logistics, and construction, our potential for growth is immense—and our Product Marketing team is at the heart of it.

As the driving force behind bringing new products from concept to launch and expanding the impact of our established products, the Product Marketing team is essential to Samsara’s growth trajectory. As a Director of Product Marketing, you will lead a team and collaborate closely with partner functions (Product and Sales) to drive our product marketing strategy, launch and manage multiple product and feature releases each year, refresh and develop core messaging, be a customer facing voice of R&D, and influence the product roadmap to ensure our solutions meet real-world needs. Your work will directly fuel our growth and is core to Samsara’s strategy to capture new markets and deepen our impact across the global economy.

This is a remote position open to candidates residing in the US. Relocation assistance will not be provided for this role.

In this role, you will:

Lead, mentor, and develop a team of product marketing professionals, fostering an environment of accountability, collaboration, and innovation
Drive the successful launch of new products by leading go-to-market motions that differentiate our products and brand
Partner closely with Product, Engineering, and Sales to develop and deliver on our product marketing vision, pipeline objectives, and product roadmap
Collaborate with sales teams to drive enablement tools, training, and materials that empower them to communicate the value of our products to our customers
Gather customer insights and feedback, understand their voice, and integrate it into our messaging and strategy
Share Samsara’s impact by speaking at internal and external events
Champion, role model, and embed Samsara’s cultural principles (Focus on Customer Success, Build for the Long Term, Adopt a Growth Mindset, Be Inclusive, Win as a Team) as we scale globally and across new offices
Hire, develop and lead an inclusive, engaged, and high performing team

Minimum requirements for the role:

5+ years of experience in Product Marketing with a focus on B2B SaaS
5+ years of experience building, managing, and developing a high-performing team
Commercial orientation - excited about being in front of customers, providing critical support and tools to close individual deals, and partnering with marketing to design an effective pipeline generation strategy
Ability to identify new buyers or use cases, analyze market opportunities, and enable sales teams to effectively address them
Excellent communication and storytelling abilities - you're comfortable working cross-functionally and translating technical product features into customer-centric messaging
Proven track record of collaborating effectively across functions with executive stakeholders, including C-suite leaders
Strong strategic and analytical skills, with the ability to synthesize complex data and deliver clear, actionable insights
Highly adaptable and energized by the challenge of building clarity out of ambiguity for yourself and others
Bachelor’s degree required, MBA preferred

Samsara’s Compensation Philosophy: Samsara’s compensation program is designed to deliver Total Direct Compensation (based on role, level, and geography) that is at or above market. We do this through our base salary + bonus/variable + restricted stock unit awards (RSUs) for eligible roles. For eligible roles, a new hire RSU award may be awarded at the time of hire, and additional RSU refresh grants may be awarded annually.

We pay for performance, and top performers in eligible roles may receive above-market equity refresh awards which allow employees to achieve higher market positioning.

The range of annual base salary for full-time employees for this position is below. Please note that base pay offered may vary depending on factors including your city of residence, job-related knowledge, skills, and experience.

$140,560—$251,000 USD

At Samsara, we welcome everyone regardless of their background. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, gender, gender identity, sexual orientation, protected veteran status, disability, age, and other characteristics protected by law. We depend on the unique approaches of our team members to help us solve complex problems. We are committed to increasing diversity across our team and ensuring that Samsara is a place where people from all backgrounds can make an impact.

Benefits

Full time employees receive a competitive total compensation package along with employee-led remote and flexible working, health benefits, Samsara for Good charity fund, and much, much more. Take a look at our Benefits site to learn more.

Accommodations

Samsara is an inclusive work environment, and we are committed to ensuring equal opportunity in employment for qualified persons with disabilities. Please email accessibleinterviewing@samsara.com or click here if you require any reasonable accommodations throughout the recruiting process.

Flexible Working

At Samsara, we embrace a flexible working model that caters to the diverse needs of our teams. Our offices are open for those who prefer to work in-person and we also support remote work where it aligns with our operational requirements. For certain positions, being close to one of our offices or within a specific geographic area is important to facilitate collaboration, access to resources, or alignment with our service regions. In these cases, the job description will clearly indicate any working location requirements. Our goal is to ensure that all members of our team can contribute effectively, whether they are working on-site, in a hybrid model, or fully remotely. All offers of employment are contingent upon an individual’s ability to secure and maintain the legal right to work at the company and in the specified work location, if applicable.

Fraudulent Employment Offers

Samsara is aware of scams involving fake job interviews and offers. Please know we do not charge fees to applicants at any stage of the hiring process. Official communication about your application will only come from emails ending in ‘@samsara.com’ or ‘@us-greenhouse-mail.io’. For more information regarding fraudulent employment offers, please visit our blog post here.

Samsara Glassdoor Company Review

4.4

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CEO of Samsara

Sanjit Biswas

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Average salary estimate

$195780 / YEARLY (est.)

min

max

$140560K

$251000K

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What You Should Know About Director, Product Marketing, Samsara

Are you passionate about transforming industries through innovative product marketing? Samsara, a leader in the Connected Operations™ Cloud, is looking for a Director, Product Marketing to join our remote team in the US. At Samsara, we're on a mission to improve the safety, efficiency, and sustainability of the physical operations that underpin our global economy. This role is pivotal as you lead a high-performing team, collaborating closely with Product and Sales to bring new products to market and refine our core messaging. By driving go-to-market strategies and understanding real customer needs, you will directly contribute to our massive growth potential, which revolves around a $60B+ total addressable market. You’ll be the voice of our customer and play a key part in ensuring our products meet the dynamic challenges faced by industries such as manufacturing, logistics, and construction. Your expertise in B2B SaaS product marketing combined with your strategic vision will enable you to mentor and help develop your team while delivering successful product launches and enhancing customer engagement. If you're ready for an exciting challenge where you can make an impact, we’d love to meet you and talk more about the opportunities for growth and innovation at Samsara!

Frequently Asked Questions (FAQs) for Director, Product Marketing Role at Samsara

What are the key responsibilities of a Director, Product Marketing at Samsara?

As the Director, Product Marketing at Samsara, you will lead a dynamic team, driving the product marketing strategy and overseeing product launches that distinguish our offerings. You'll collaborate closely with departments like Product, Engineering, and Sales to align on our vision and roadmap. Additionally, you will gather customer insights to enhance our messaging while fostering an inclusive and engaging culture within your team.