Digital Marketing Specialist
Vasion is looking for a Digital Marketing Specialist that exemplifies our core values and wants to be part of our growing team. We are committed to making digital transformation attainable to everyone by building an affordable, integrated SaaS solution that simplifies business processes. Vasion offers a flexible working environment for our 400+ employees across the world, including at our global headquarters in St. George, Utah, or in one of our other offices in the UK, Germany, and Lehi, Utah.
As a Digital Marketing Specialist, you'll play a critical role on our marketing team responsible for the global implementation of highly visible paid media campaigns across search, display, video, and social media platforms. You will partner and collaborate with internal business units to ensure timely delivery of media campaigns.
RESPONSIBILITIES
- Execute global paid digital campaigns across multiple channels, including Google, Microsoft, LinkedIn, Reddit, and Facebook, leveraging Search Engine Marketing (SEM), paid social, and display advertising.
- Collaborate with the global demand gen teams to implement campaign assets on time and within budget.
- Collaborate with demand generation team members to ensure the effective launch of paid digital campaigns by aligning on strategy details, including audience targeting, messaging, and channel selection.
- Implement and manage Global Paid Media campaigns (Google, Meta, etc), ensuring effective targeting.
- Work closely with Marketing Operations to ensure leads flow to the correct teams and individuals promptly.
- Collaborate on special projects and perform other duties as assigned.
- Perform other duties as assigned.
- At least 1+ years of experience in digital marketing, with an understanding of various marketing channels and best practices.
- Experience with ad platforms including Google Ads, Microsoft Ads, LinkedIn, Facebook, Reddit, and Twitter.
- Understanding of digital marketing, growth/performance marketing, paid social, and paid search, including attribution and payback/breakeven.
- Bachelor's Degree in Marketing or related field.
- Proactive and highly organized, able to juggle multiple tasks simultaneously and meet tight deadlines.
- Strong communication skills and can collaborate cross-functionally, convey strategic insights, and align with stakeholders on campaign objectives and execution.
- Team player, able to contribute positively to our unique company culture and work well with others.
- Ability to work under pressure and change direction as needed in a dynamic environment
- Excellent written and verbal communication skills.
- Creative thinking and problem-solving skills.
- Optimistic and positive attitude.
- Flexible work environment
- Discretionary Vacation bonus
- Flexible paid time off
- Paid parental leave
- Competitive pay
- A full suite of traditional benefits
- Training/Advancement opportunities
- 401k with company-match
- Mental Health Wellness Support
- Financial wellness education
- Company-contributed HSA
- Headquarter perks include gym, pickleball, snacks & drinks, arcade, theater room, monthly All Hands lunch, etc.
- Lehi, Utah office perks include gym access, snacks & drinks, monthly All Hands lunch
Our Core Values
Vasion looks for people who will exemplify its core values and are driven to become:
- Action Owners (Extreme Ownership by Jocko Willink and Leif Babin)
- Candor Seekers (Radical Candor by Kim Scott)
- Relationship Builders (Leadership and Self-deception by The Arbinger Institute)
- Storytellers (Building a StoryBrand: Clarify Your Message So Customers Will Listen by Donald Miller)
Our Marketing Team Manifesto
Profoundly analytical Marketing org obsessed with customer, brand, and revenue. We are innovative storytellers, strategic partners, passionate about excellence, champions of each other, and our work. We believe in conversations that advance us: bring intelligence, assume goodwill, and employ radical candor. And we’re real fun.
More About Vasion
Visit https://www.vasion.com and https://www.printerlogic.com.
Additional Information
Vasion is an equal opportunity employer. We evaluate qualified applicants without regard to race, age, color, religion, sex, national origin, disability, veteran status, gender identity, sexual orientation, and other legally protected characteristics.
Average salary estimate
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Vasion is on the lookout for a dynamic Digital Marketing Specialist who is ready to embody our core values and join our enthusiastic team. At Vasion, we are dedicated to making digital transformation accessible to all by crafting an affordable, integrated SaaS solution that simplifies business processes. You’ll be an integral part of an upbeat marketing team, taking charge of the successful global execution of high-impact paid media campaigns across various platforms such as search, display, video, and social media. Working closely with diverse internal teams, you will ensure that media campaigns are delivered efficiently and on schedule. As a Digital Marketing Specialist, your role encompasses executing global paid digital campaigns on platforms like Google and LinkedIn, collaborating with the demand generation team to strategize on audience targeting and messaging, and ensuring a smooth lead flow to the correct teams. If you have at least one year of experience, a bachelor's degree in marketing or a related field, and a positive
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