Monetization Manager - Blitz

The Monetization Manager role at Blitz involves analyzing the performance of in-game events and content to drive monetization strategies effectively. You will manage the virtual economy, calibrate meta-features like missions and contests, and contribute to Live Ops planning. Additionally, performing competitive analysis by playing both our game and competitor games is vital to identify areas for improvement.

To qualify for the Monetization Manager position at Blitz, you should possess a Master's degree in Business or Engineering. Key skills include analytical thinking, meticulous attention to detail, and a passion for gaming. Proficiency in English and French is essential, along with excellent communication skills and the ability to work collaboratively in a team.

At Blitz, the Monetization Manager plays a crucial role in enhancing the gaming experience by developing monetization strategies that are fun and engaging for players. By managing virtual economies and pricing strategies for in-game purchases, you'll be helping to create a rewarding platform that keeps users coming back for more and ensures a continuous engagement cycle.

While a deep interest in gaming is essential, having experience with AB testing, SQL, and tools like Tableau can be highly beneficial for a Monetization Manager at Blitz. These technical skills will assist in data analysis and enhancing monetization strategies by providing insights and measurable outcomes for your decisions.

Working as a Monetization Manager at Blitz comes with a range of benefits including a competitive salary based on experience, Swile lunch vouchers, and premium healthcare coverage for you and your family. Additionally, you will enjoy wellness activities in our Paris office and have the flexibility of remote working on Fridays, ensuring a healthy work-life balance.

When analyzing in-game events for monetization, I focus on gathering data on user engagement metrics, revenue generated, and player feedback. Utilizing analytical tools, I identify trends to improve future event strategies. I also consider competitive insights to ensure our offerings are appealing and provide the best experience for our users.

To manage pricing strategies for virtual goods, I would investigate market trends, user behavior data, and competitive pricing models. Testing different price points through AB testing allows for optimization based on customer responsiveness, ensuring each offering is priced effectively to maximize revenue while maintaining user satisfaction.

In my previous roles, I have actively managed virtual economies by defining how in-game currencies react to player actions. I ensure balance within the economy to prevent inflation, and I introduce missions and challenges to encourage user engagement, contributing to a healthy and thriving gaming environment.

I have experience using tools like Tableau and SQL databases to track monetization performance. I often create dashboards to visualize key metrics, such as user acquisition costs and lifetime value, allowing for data-driven decision making. This helps shape strategies that not only enhance engagement but also drive revenue.

I stay informed about industry trends and competitor strategies by actively following gaming news, participating in forums, and utilizing competitive analysis tools. Regularly playing competitor games also provides insights into their monetization strategies, which I can adapt or improve upon for our platform.

To evaluate the success of a new monetization strategy, I would first set clear KPIs such as revenue growth, user retention rates, and engagement metrics. After implementing the strategy, I would monitor these KPIs regularly, comparing them against our benchmarks to assess effectiveness and identify areas that may need adjustments.

In my last position, I contributed to a successful project where we launched limited-time in-game events that offered exclusive items. By analyzing player data and feedback, we adjusted the offer in real-time, leading to an unprecedented increase in both user engagement and revenue generation for that quarter.

My approach is centered around open communication and active listening. I believe in bringing together diverse perspectives to understand different aspects of a project. Engaging regularly through meetings and feedback sessions promotes a collaborative spirit, ensuring that everyone's input is valued and strategically integrated.

Crucial skills for a Monetization Manager at Blitz include analytical thinking, a solid grasp of financial modeling, and strong communication capabilities. Being adept at user behavior analysis and understanding market trends greatly supports the development of effective monetization strategies in a competitive landscape.

In a previous role, we faced declining revenue from in-game purchases. To overcome this, I initiated a comprehensive review of the user experience during purchasing. We made user-friendly changes and revamped pricing strategies. This resulted in a meaningful recovery in revenue and a boosted player retention rate.