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Affiliate Specialist (all genders)

Company Description

More than 20 years ago, zooplus was one of the first to bring the pet category into the world of eCommerce. Today, we stand strong as Europe’s leading online pet platform, delivering moments of happiness to more than 9 million pet parents each year.

We're on a mission to create joy for pets and their parents, driven by our core values of Care, Courage, Openness, and Simplicity. At the heart of everything we do, they inspire us to grow, raise the bar for our customers and fuel a pet-first business.

Job Description

  • Recruit affiliate partners tailored to regional requirements and demands, manage relationships with those affiliate partners
  • Develop campaigns and creatives for Affiliate cooperations on a regional level
  • Suggest optimizations for even better collaboration with publishers, check advertisements on publishers’ sites, negotiate deals
  • Drive traffic and increase sales through affiliates, measuring, analyzing and reporting on the performance of affiliate campaigns
  • Troubleshoot any issues and escalate any concerns to the Affiliate Team Lead
  • Set up commission, incentive structure in the local network account
  • Develop and optimize the regular communication with the partners
  • Check and approve invoices from third parties, managing commission compensation and cost reporting
  • Work cross-functionally to optimize conversion rates e.g., landing pages as well as tracking, technical setup and product feed optimization
  • Complete budget forecasting and allocation, performance forecast and costs
  • Stay informed of the latest market trends to ensure Zooplus remains competitive in the online advertising space

Key Interfaces (who do we interact with):

  • Country Leads (Sales and Markets)
  • Analytics and Insight Spoke
  • Content Production and Graphic Design
  • Social and Influencer
  • Finance and Legal
  • SEO, SEA and Display
  • Direct Cooperations
  • Product Owner and IT

Qualifications

  • Strong understanding of affiliate marketing and trends
  • Experience in e-commerce, ideally in pet food industry
  • Solid connections in the affiliate marketing landscape
  • Excellent organization and project management skills
  • Strong stakeholder management, interpersonal skills, French is a plus
  • Knowledge of product feed management is a must
  • Experience with web analytics tools and confidence handling data

Additional Information

With more than 1,000 passionate professionals located across 10 European offices, we believe our success comes from working together and leveraging our international strengths. Expect to work in a hybrid environment, collaborating with colleagues in different locations remotely.

Our benefits:
🐾 20% discount in our zooplus shop
📖 Internal and external training
🎈 Team events
#LI-Hybrid✈️ 28 vacation days and days off on 24th and 31st of December
🏋️ Corporate rates at a local gym chain (Body & Soul)
📱 Company mobile phone for work and personal use

Want to know more? Learn more about zooplus here, and check out our LinkedIn, Instagram, TikTok and YouTube to get a glimpse into the zooplus culture.

zooplus is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members.

What You Should Know About Affiliate Specialist (all genders), zooplus SE

Are you passionate about pet care and eCommerce? Join zooplus as an Affiliate Specialist and be part of Europe’s leading online pet platform! Located in the vibrant city of Munich, you will have the opportunity to work in a dynamic environment focused on delivering happiness to over 9 million pet parents each year. In this role, you will recruit and manage affiliate partners tailored to meet regional demands, while developing innovative campaigns that will engage and excite our partners. You'll also analyze performance metrics, driving traffic and increasing sales through thoughtful strategy and collaboration. Your strong understanding of affiliate marketing and trends, combined with excellent organization skills, will help optimize the entire affiliate program. Whether it’s negotiating deals or troubleshooting any concerns with the Affiliate Team Lead, you’ll play a vital role in ensuring our partnerships thrive. Plus, you’ll work cross-functionally with various teams, making sure that conversion rates reach their highest potential! With benefits such as a generous 20% discount on our products and a hybrid working environment, you’ll not only enjoy your work but also experience a healthy work-life balance. If you’re ready to take your affiliate marketing career to the next level while contributing to a pet-first business, zooplus is the place for you!

Frequently Asked Questions (FAQs) for Affiliate Specialist (all genders) Role at zooplus SE
What are the main responsibilities of the Affiliate Specialist at zooplus?

As an Affiliate Specialist at zooplus, your main responsibilities will include recruiting and managing affiliate partners, developing campaigns tailored to regional demands, and optimizing collaboration with publishers. You will also be analyzing the performance of campaigns and driving traffic to increase sales. Additionally, you'll handle issues related to affiliate partnerships and ensure budget forecasting and allocation are completed efficiently.

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What qualifications are required for the Affiliate Specialist position at zooplus?

To succeed as an Affiliate Specialist at zooplus, you should have a strong understanding of affiliate marketing and current eCommerce trends, ideally with experience in the pet food industry. Solid connections within the affiliate marketing landscape, excellent organization, and project management skills are essential. Familiarity with web analytics tools and product feed management will set you apart, while proficiency in French is a plus.

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How does zooplus support the growth of an Affiliate Specialist?

zooplus supports the growth of its Affiliate Specialists through internal and external training programs, allowing you to enhance your skills in affiliate marketing and eCommerce. The supportive and collaborative work environment encourages cross-functional teamwork, which can significantly contribute to your professional development.

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What type of work environment can Affiliate Specialists expect at zooplus?

Affiliate Specialists at zooplus can expect a hybrid work environment, combining remote work and in-office collaboration in Munich. This setup allows for flexibility and ensures you can connect with colleagues across different locations while maintaining work-life balance.

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What are the benefits of working as an Affiliate Specialist at zooplus?

Working as an Affiliate Specialist at zooplus comes with numerous benefits, including a 20% discount on products, 28 vacation days, a company mobile phone, and corporate gym rates. The company also values team connectivity through regular team events, ensuring a cohesive and happy workplace.

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Common Interview Questions for Affiliate Specialist (all genders)
Can you describe your experience with affiliate marketing?

When answering this question, share specific examples of campaigns you've developed, partnerships you've nurtured, and the measurable outcomes achieved. Highlight your knowledge of trends and tools that are relevant in the affiliate marketing space.

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How do you manage relationships with affiliate partners?

Discuss your approach to relationship management, emphasizing communication strategies, regular check-ins, and how you handle feedback. Provide examples of how you've successfully strengthened partnerships in previous roles.

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What strategies would you implement to drive traffic through affiliates?

Share innovative strategies you would employ, such as optimizing landing pages, leveraging social media influencers, or utilizing unique promotions. Explain how these strategies can enhance engagement and conversion rates.

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How do you stay updated on affiliate marketing trends?

Talk about your methods for staying informed, whether through industry publications, webinars, or networking events. Illustrate how you've applied new insights to previous roles.

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What tools do you use to analyze affiliate performance?

Specify the web analytics tools you’re proficient with, such as Google Analytics or affiliate management platforms. Provide examples of how you used data to adjust campaign strategies for better performance.

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Describe a time you had to troubleshoot an issue with an affiliate.

Use the STAR method (Situation, Task, Action, Result) to outline a specific challenge you faced, the steps you took to resolve it, and the positive outcome that followed. Emphasize your problem-solving skills.

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How would you approach setting up a commission structure for affiliates?

Discuss the factors you'd consider, such as industry benchmarks, the complexity of the product range, and the value affiliates can provide. Explain how a well-structured commission plan can motivate partners.

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What is your experience with product feed management?

Share details of your previous involvement with product feeds, including any specific platforms you used and the techniques that improved product visibility for affiliates. Highlight the importance of accurate data.

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How do you prioritize tasks when managing multiple affiliate partnerships?

Explain your organizational techniques, such as using project management tools or prioritizing tasks based on deadlines and impact. Discuss how you ensure all partners receive the attention they deserve.

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Why are you interested in the Affiliate Specialist role at zooplus?

Be genuine and passionate about your interest in the role. Share your enthusiasm for pet care and how zooplus aligns with your values and career aspirations. Discuss your eagerness to contribute to a mission-driven organization.

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Zoo Plus was founded in 1999 and headquartered in Munich, Germany, a pet supply company, offering pet food and pet accessories.

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Full-time, hybrid
DATE POSTED
January 10, 2025

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