Business Development Manager, eCommerce

The Business Development Manager at AppLovin plays a pivotal role in engaging with eCommerce partners, proposing our innovative growth solutions, and driving revenue. The position involves proactive outreach to both new and existing partners, understanding their needs, and developing strategic action plans to enhance their marketing performance. This role also includes collaborating with the broader Business Development and Sales teams to ensure a cohesive approach across the eCommerce sector.

To qualify for the Business Development Manager position at AppLovin, candidates should possess a BA/BS degree along with at least three years of experience in a client-facing role, focusing on digital marketing, particularly within the eCommerce domain. A solid understanding of mobile advertisement and eCommerce ecosystems is also important, alongside proficiency in platforms like Shopify and excellent analytical and organizational skills.

At AppLovin, support for our employees in the eCommerce sector comes in various forms. We foster a culture of collaboration where team members can share ideas and strategies. There are opportunities for ongoing professional development, and employees are encouraged to attend industry events and conferences to broaden their knowledge and networking capabilities. Additionally, we provide competitive compensation packages and benefits to ensure our team feels valued.

The working environment for a Business Development Manager at AppLovin is vibrant and dynamic, designed to support collaboration and innovation. The role requires an on-site presence where you'll engage with team members and partners directly, promoting a culture of teamwork. Our office in Palo Alto, California, reflects our commitment to building a diverse and inclusive work environment, making it an inspiring place to grow your career.

As a Business Development Manager at AppLovin, you'll have significant opportunities for professional growth. By taking on responsibilities that shape the development of our eCommerce solutions, you will not only expand your expertise in digital marketing but also enhance your leadership skills. With our commitment to employee development, there are various pathways for advancement within the organization, enabling you to potentially move into more senior roles.

When answering this question, provide specific examples of your past roles where you engaged in eCommerce marketing. Highlight your familiarity with digital marketing strategies, platforms like Shopify, and any successful campaigns you've managed that contributed to revenue growth.

Your answer should illustrate your customer-focused approach, emphasizing the importance of understanding partner needs and delivering value. Discuss strategies you’ve used in the past to foster and maintain strong relationships, as well as how you gather feedback to improve ongoing collaborations.

This question assesses your organizational skills. Share tools or methods you employ, such as project management software or prioritization frameworks, and provide examples of how you successfully balanced several projects while meeting deadlines in a fast-paced environment.

Discuss how you assess partner needs and tailor your approach accordingly. Mention how you would present the benefits of AppLovin’s solutions, using data and case studies to support your claims, making a compelling case for why they should collaborate with AppLovin.

Explain your methods for keeping informed, such as following industry publications, attending webinars, or participating in relevant forums. Highlight any specific networks you’re part of that provide insight into the latest eCommerce trends and technologies.

Before the interview, research AppLovin extensively. Talk about key products, especially within eCommerce, and how the company helps businesses grow using AI-driven strategies. Demonstrating your understanding of the company's offerings will strengthen your candidacy.

Share a specific example of a challenging negotiation you’ve handled in the past. Discuss the tactics you used, such as focusing on mutual benefits, maintaining transparency, and finding common ground, emphasizing the importance of negotiation skills in partnership success.

Your response should reflect a genuine interest in AppLovin's mission and values. Highlight how the company’s commitment to innovation in digital marketing aligns with your career aspirations and how you believe you can contribute to its success.

Discuss key performance indicators you’ve used in past roles, such as revenue growth, partner satisfaction, and successful project completions. Emphasize the importance of measurable outcomes and how you set personal and professional goals to drive your success.

This is your chance to connect your skills and experiences with the specific requirements mentioned in the job description. Highlight relevant achievements in digital marketing and eCommerce, showcasing your consultative sales approach and analytical skills to demonstrate you are the ideal candidate.