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Strategy and Execution Lead - Neuropsych - job 1 of 2

Job Description

The Strategy and Execution Lead (MLR Lead) for the Neuropsych Franchise is accountable for a high quality and efficient content approval process (ie. MLR) and will drive all operations for his/her respective brand/therapeutic area (TA), including both the front-line MLR review teams and the brand/TA-specific agile pod. This role will partner closely with Marketing and other business stakeholders from strategy development to initiate planning, channel strategies, new messaging, etc., ensuring that all concept and claim level thinking is shared with the pod for early collaboration and effective content execution. This role will also ensure the effective and efficient cascade of pod decisions through to front-line MLR review teams.

The S&E Lead for Neuropsych Franchise currently provides support for a Biogen collaboration in a co-promotional capacity. As such, close collaboration with colleagues at both organizations is an essential responsibility of this role. You will proactively manage the content approval process within the Marketing Operations approval timelines, including requests for Expedited Reviews, applying expertise and organizational influence to drive a timely and compliant content approval process. The S&E Lead for the Neuropsych Franchise will focus on continuous improvement across all facets of the MLR process to maximize efficiency in the review process while maintaining a high-level of quality asset approvals that are compliant in nature. This role prepares reports for Biogen executive leadership on TA pod performance, and adherence to KPIs and metrics. The S&E Lead will partner with the other pod leaders in the implementation of the approved risk framework structure and collaborate with Marketing and MLR leaders to provide operational feedback and input into claims library and reference library content and revisions. S/he may serve as the delegate for the Head of Marketing Operations as required.

Responsibilities

· Manage the day-to-day leadership of the Neuropsych agile pod by partnering with Medical, Legal, Regulatory pod team members, Marketing, and other departments as needed to ensure that the Marketing Operations model results in high-quality, competitive, and compliant materials get to market efficiently.

· Effectively collaborate with business partnership to ensure MLR execution and continued mutually beneficial relationship

· Responsible for capturing, reporting and analyzing business metrics and pod performance, identifying root causes of any process deficiencies, and recommending improvements to be shared and adopted across pod teams, where appropriate

· Partner with business stakeholders in tracking and managing the annual plan through quarterly forecasting, ensuring that any potential volume surges are proactively addressed and resourced appropriately and shifts in plans are communicated to all impacted functions

· Conduct frequent and ongoing collaboration with the Marketing teams to proactively plan and approve content timelines and track adherence to the approved plan, especially for key events such as NSM, POAs, congresses, etc.

· Scan market and develop skills and expertise on emerging content review concepts and promotional tactics for assigned pod(s), inclusive of system refresh and relaunch (Veeva)

· Management of contracted MLR Coordinator to ensure the following tasks are performed properly agenda finalization for content review pod meetings, reconciliation of reviewer comments, chairing each live review meeting by leading discussion of the content, documentation of decision(s), publication of meeting minutes, and proactive outreach to the Head of the Marketing Operations with escalation requests

· Accountable for helping to develop and deliver of training programs for TA pod stakeholders and review teams, inclusive of agency partners

Qualifications

Required Skills
· Minimum of 5 years pharmaceutical/biotech experience with 3+ years of promotional material review, or relevant pharma/biotech agency work experience
· Strong understanding of high quality promotional pharmaceutical content
· Strategic understanding of market trends, implications, and evolution of the content approval process
· Strong interpersonal skills with experience in conflict management and negotiation, as well as strong oral and written communication skills 
· Ability to work with urgency and prioritize across multiple tasks required
· Demonstrated ability to influence without authority
· Demonstrated experience in developing and reporting on business metrics and KPIs required
· Prior experience with Veeva Vault PromoMats platform including metrics and business reporting required
· Bachelor’s Degree (BA/BS) from a four-year college or university · 
Preferred post-graduate degree that is relevant to the Biotech industry and / or Commercial / Marketing Operations

Preferred Skills
· Prior team leadership experience preferred; cross-functional team leadership preferred

Additional Information

The base compensation range for this role is $148,200 to $202,900. Base salary is determined by a combination of factors including, but not limited to, job related years of relevant experience, internal equity, and location of the job. Additionally, this role is eligible for participation in Biogen’s LTI grants and other incentive programs. Biogen offers a full range of benefits that include medical, dental, life, long and short-term disability insurances, vacation, end-of-year shutdown, and 401K participation and matching contributions. 

Why Biogen?

We are a global team with a commitment to excellence, and a pioneering spirit. As a mid-sized biotechnology company, we provide the stability and resources of a well-established business while fostering an environment where individual contributions make a significant impact. Our team encompasses some of the most talented and passionate achievers who have unparalleled opportunities for learning, growth, and expanding their skills. Above all, we work together to deliver life-changing medicines, with every role playing a vital part in our mission. Caring Deeply. Achieving Excellence. Changing Lives.

At Biogen, we are committed to building on our culture of inclusion and belonging that reflects the communities where we operate and the patients we serve. We know that diverse backgrounds, cultures, and perspectives make us a stronger and more innovative company, and we are focused on building teams where every employee feels empowered and inspired. Read on to learn more about our DE&I efforts.

All qualified applicants will receive consideration for employment without regard to sex, gender identity or expression, sexual orientation, marital status, race, color, national origin, ancestry, ethnicity, religion, age, veteran status, disability, genetic information or any other basis protected by federal, state or local law. Biogen is an E-Verify Employer in the United States.

 

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Average salary estimate

$175550 / YEARLY (est.)
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$148200K
$202900K

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What You Should Know About Strategy and Execution Lead - Neuropsych, Biogen

Welcome to Biogen! We are thrilled to seek a highly motivated Strategy and Execution Lead for our Neuropsych Franchise, a vital role where you can make a real difference. As our S&E Lead, you will champion the content approval process and guide all operations for your therapeutic area, collaborating seamlessly with marketing and other key stakeholders. Your expertise will ensure that every piece of content is crisply developed and approved efficiently, driving success for our brand. You will be deeply involved in managing the agile pod dedicated to Neuropsych, ensuring that every decision reached is communicated effectively to our front-line teams. Your knack for problem-solving will shine as you analyze performance metrics, streamline processes, and deliver insightful reports to our executive leaders. Working closely with both Biogen and our partners, you'll also have the exciting opportunity to innovate as you stay updated on the latest market trends. With your strong background in promotional materials review and exceptional communication skills, you will thrive in our dynamic, cross-functional environment. If you are passionate about producing high-quality, compliant content and eager to help us deliver life-changing medicines, then this role is for you. Join us at Biogen and be part of a team that values collaboration, diversity, and your personal development.

Frequently Asked Questions (FAQs) for Strategy and Execution Lead - Neuropsych Role at Biogen
What are the primary responsibilities of the Strategy and Execution Lead at Biogen?

The Strategy and Execution Lead for the Neuropsych Franchise at Biogen is primarily responsible for managing the content approval process, leading the agile pod operations, and ensuring cross-departmental collaboration with marketing and regulatory teams. This role focuses on creating high-quality promotional materials while upholding compliance and efficiency.

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What qualifications are required for the Strategy and Execution Lead position at Biogen?

To qualify for the Strategy and Execution Lead role at Biogen, candidates should have a minimum of 5 years of pharmaceutical or biotech experience, with at least 3 years dedicated to promotional material review. A Bachelor's degree is required, and a post-graduate degree related to the biotech industry is preferred. Proficiency with Veeva Vault PromoMats platform is also essential.

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How does the Strategy and Execution Lead collaborate within the Biogen team?

The Strategy and Execution Lead collaborates extensively with Medical, Legal, Regulatory pod members, and marketing teams at Biogen. This collaboration helps ensure that the marketing operations yield timely, high-quality materials that meet compliance standards. Engaging with both internal and external stakeholders is key to this role.

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What skills are essential for success as a Strategy and Execution Lead at Biogen?

Success as a Strategy and Execution Lead at Biogen requires strong interpersonal and conflict management skills, effective communication abilities, and a strategic understanding of market trends. Candidates should also be adept at influencing others and prioritizing multiple tasks in a fast-paced environment.

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Can you describe the work environment for a Strategy and Execution Lead at Biogen?

As a Strategy and Execution Lead at Biogen, you can expect a collaborative and innovative work environment that values diversity and inclusion. The role is remote, providing flexibility while allowing you to contribute significantly to life-changing projects with a passionate team.

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Common Interview Questions for Strategy and Execution Lead - Neuropsych
Can you explain your experience with the content approval process in pharmaceutical marketing?

In your response, highlight specific instances where you've managed the content approval process, focusing on compliance, efficiency, and effective collaboration with cross-functional teams. Provide examples of how you navigated challenges and improved procedures.

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How do you manage competing priorities in a fast-paced role like the Strategy and Execution Lead?

When answering, discuss your prioritization techniques and how you can keep stakeholders informed of timelines and changes. Provide examples of how you have handled demanding situations effectively in the past.

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What strategies do you implement to enhance team collaboration?

Explain how you foster collaboration by establishing clear communication channels, regular updates, and encouraging team input on projects. Share examples of how these strategies have worked effectively in your previous roles.

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How do you approach stakeholder management, particularly in a co-promotional capacity?

Talk about your experience in managing relationships with different stakeholders, outlining how you've ensured alignment of goals and objectives and resolved conflicts. Use specific examples to demonstrate your approach.

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What metrics do you consider key for measuring the performance of the agile pod?

Describe key performance indicators (KPIs) relevant to the role, such as content approval timelines, compliance rates, and stakeholder satisfaction. Explain how you have used these metrics in past roles to drive process improvements.

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What experience do you have with Veeva Vault PromoMats or similar systems?

Share your proficiency with Veeva Vault PromoMats, including any projects where you utilized this tool to manage content reviews. Highlight your understanding of how the platform can enhance the approval process and facilitate collaboration.

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Can you describe a challenging situation you faced in your previous marketing roles and how you overcame it?

Provide a specific example of a challenge, detailing the context and your strategic response. Highlight the lessons learned and how this experience shapes your current approach to problem-solving.

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How do you stay updated on emerging trends in promotional content review?

Discuss the sources you rely on for industry updates, such as professional organizations, webinars, or articles. Highlight your commitment to ongoing learning and how you apply this knowledge to your work.

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What role do you think training plays in the success of content approval teams?

Articulate the importance of training in ensuring that all team members understand compliance and quality expectations. Mention any relevant experience you have in training or mentoring others.

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How would you implement a continuous improvement approach within the MLR process?

Describe your philosophy on continuous improvement and provide examples of how you've previously introduced changes to enhance efficiency and quality in content approval processes.

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Full-time, remote
DATE POSTED
January 12, 2025

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