Let’s get started
By clicking ‘Next’, I agree to the Terms of Service
and Privacy Policy, and consent to receive emails from Rise
Jobs / Job page
Paid Media Strategist (Remote USA) image - Rise Careers
Job details

Paid Media Strategist (Remote USA)

Directive Consulting is the performance marketing agency for SaaS and Tech companies. We use Customer Generation (a marketing methodology developed by us) which focuses on SQLs and Customers instead of traditional metrics like MQLs. We offer Paid Media, SEO/Content, CRO, and Video to our clients by creating comprehensive digital marketing strategies that allow our clients to hit their SQL targets, every time.

At Directive, we’re always looking ahead to connect with talented professionals who excel at crafting strategies that elevate search visibility, developing compelling content, and delivering value to audiences.

As we continue to grow, we’re always seeking forward-thinking individuals who thrive in fast-paced environments, are obsessed with analytics and storytelling, and are eager to make their mark in B2B tech and SaaS marketing.

The Paid Strategists are a crucial, client-facing role that is responsible for day-to-day client deliverables, creating and managing custom client strategies, and communicating both with clients and internal stakeholders on executing Paid Media deliverables. In this role, you will gain experience creating high-performing Paid strategies for enterprise SaaS businesses.

Roles & Responsibilities:

  • Oversee and lead a collection of Paid Media accounts

  • Serve as direct support to client contacts

  • Weekly communication with any vendors or operational partners to ensure we're aligned on tasks being assigned, work quality, and any improvements we can make to that dynamic

  • Drive referrals via client relationships and professional network

  • Build strategies for clients each quarter

  • Have the ability to create, maintain, and optimize budgets for paid media campaigns across multiple channels

  • Deeply understand client positioning and unique value propositions

  • Confirm lead routing is accurate within a CRM

  • Understand the value of Programmatic campaigns

  • Responsible for personal productivity and utilization

  • Work directly with Associate Director to ensure internal and client goals are being achieved

  • Execute and optimize PPC advertising campaigns across multiple platforms including Google Ads, Facebook Ads, and LinkedIn Ads, focusing on keyword research, ad copywriting, and audience targeting to maximize ROI

What You Offer:

  • 3+ years experience working at a performance/digital marketing agency

  • Experience working specifically with B2B SaaS/tech clients in an agency setting

  • Deep expertise across paid search and paid social advertising campaigns, such as Google Ads, Facebook Ads, LinkedIn Ads and others

  • Proficiency in using advertising platforms and tools such as Google Ads, Facebook Business Manager, LinkedIn Campaign Manager

  • Strong understanding of PPC principles, including keyword research, ad copywriting, bid management, and campaign optimization

  • Ability to analyze campaign performance data using tools like Google Analytics, GA4, Excel, or other analytics platforms to make data-driven decisions and optimize campaign performance

  • Ability to drive results and measure via OCT

  • Proven and measurable success with mid-market or enterprise accounts

  • A unique perspective on how to drive value for SaaS

  • Ability to translate and articulate strategy and tell stories with data

  • Equal parts competitive and curious; you’re a true problem solver

  • You live on the cutting edge of the industry, always looking for opportunities to grow and share

  • Ability to organize, prioritize and manage multiple projects simultaneously

  • You’re quality-obsessed and have not lost your soul for advertising

  • Travel to visit clients approximately once per year, per client or as needed

What Success Looks Like:

  • You encompass our core values through every interaction; internally and externally

  • Effectively manage approximately five mid-tier and enterprise accounts

  • Meet and exceed department level OKRs, such as client growth and goal attainment

  • Build client trust and relationships that create consistent renewals

  • Cross-sell services that align with client goals and objectives

  • Clearly communicate results with client point of contact and executives

  • Exceptional decision making, as it relates to strategic direction for accounts

What We Offer:

🏠 We have a set living wage at Directive

🙏  Medical, dental, vision plans, disability, and life insurance coverage for you and your family that fit your lifestyle

Including a 100% employer-paid plan for you and a 50% employer contribution for your dependents

Benefits to Support the Whole Person:

🧠  Mental - Access to certified therapists through Spring Health, membership to Headspace

💪  Physical - Gympass

🛫 Time Off - Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 - January 1), Paid Parental Leave

💰 Financial - Traditional and Roth 401(k) with a 3% company match

🌟  Bonus - Annual bonus based on tenure, which scales in total amount over time

🌴  Annual Anniversary Trip with peers and executive leadership for fun and entertainment! 

Work Environment Requirements:

As a remote-first company, you’ll have the ability to work from anywhere in the US, with the option to enjoy our state-of-the-art offices in Irvine, California. For some positions, as posted, we will accommodate global opportunities where we have established businesses, including Canada, the UK, and Australia. For global locations, you must have established and current work authorization and permanently reside in that country.

This role has the opportunity to operate 100% virtually from your home office. We primarily collaborate with our colleagues through virtual meetings (Zoom), and Slack. In this role, you will be required to operate a laptop computer (PC or Mac available), computer software platforms, and other office productivity tools as necessary. Due to the nature of this role, you must be able to remain stationary for extended periods, must be able to observe and interpret written and/or verbal communication, must have reliable internet access, and a professional background.

To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions.

If you require reasonable accommodations in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, direct your inquiries to careers@directiveconsulting.com.

Additional Information:

At Directive, one of our core values is People First. We’re committed to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. #LI-JA1

Average salary estimate

$80000 / YEARLY (est.)
min
max
$70000K
$90000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

Similar Jobs
Photo of the Rise User

Join Abe Agency as a Remote Account Strategist to drive innovative LinkedIn advertising strategies for B2B clients within a dynamic team.

Posted 13 days ago

Join Marriott Vacations Worldwide as a Part-Time Event Marketing Agent in Sacramento, where you’ll create memorable experiences for guests in a friendly environment.

Photo of the Rise User
Inclusive & Diverse
Diversity of Opinions
Work/Life Harmony
Dare to be Different
Reward & Recognition
Empathetic
Take Risks
Growth & Learning
Transparent & Candid
Mission Driven
Passion for Exploration
Feedback Forward
Medical Insurance
Dental Insurance
Vision Insurance
Mental Health Resources
Life insurance
Disability Insurance
Health Savings Account (HSA)
Flexible Spending Account (FSA)
Learning & Development
Paid Time-Off
Maternity Leave
Social Gatherings

Join Apple's team as a Localization Producer to enhance marketing materials for a global audience with a focus on quality and collaboration.

Photo of the Rise User
GitLab Remote Remote, Canada; Remote, US
Posted 6 days ago
Inclusive & Diverse
Rise from Within
Mission Driven
Diversity of Opinions
Work/Life Harmony
Customer-Centric
Social Impact Driven
Dare to be Different
Maternity Leave
Paternity Leave
401K Matching
Paid Holidays
Paid Time-Off
Medical Insurance
Dental Insurance
Vision Insurance
Mental Health Resources
Life insurance
Health Savings Account (HSA)
Flexible Spending Account (FSA)

Join GitLab as a Lifecycle Marketing Manager to drive user engagement and conversions through data-driven communication strategies.

Photo of the Rise User
Posted 11 hours ago

Seeking a visionary Senior Director of Product Marketing to revolutionize our cybersecurity product portfolio at Jobgether.

Photo of the Rise User
Culture Amp Hybrid San Francisco, California, United States
Posted 4 days ago

Elevate your marketing career with Culture Amp as a Marketing & Events Coordinator, crafting impactful events that shape the future of work.

Posted 9 days ago

Join a dynamic direct-to-consumer brand as a Marketing Manager focused on innovative B2C strategies to drive growth.

Photo of the Rise User
Customer-Centric
Rapid Growth
Diversity of Opinions
Reward & Recognition
Friends Outside of Work
Inclusive & Diverse
Empathetic
Feedback Forward
Work/Life Harmony
Casual Dress Code
Startup Mindset
Collaboration over Competition
Fast-Paced
Growth & Learning
Open Door Policy
Rise from Within
Maternity Leave
Paternity Leave
Flex-Friendly
Family Coverage (Insurance)
Medical Insurance
Dental Insurance
Vision Insurance
Mental Health Resources
Life insurance
Disability Insurance
Health Savings Account (HSA)
Flexible Spending Account (FSA)
401K Matching
Paid Holidays
Paid Sick Days
Paid Time-Off

Join JustGrow Digital Marketing as a part-time Google Ads Specialist, where you'll optimize campaigns for home service businesses while enjoying flexible work arrangements.

Photo of the Rise User
Posted 14 days ago

Become a vital part of Hostinger's product marketing team as a Marketing Project Manager, orchestrating impactful marketing initiatives to fuel growth.

Photo of the Rise User
Posted 9 months ago
Photo of the Rise User
Inclusive & Diverse
Rise from Within
Mission Driven
Diversity of Opinions
Work/Life Harmony
Transparent & Candid
Growth & Learning
Fast-Paced
Collaboration over Competition
Take Risks
Friends Outside of Work
Passion for Exploration
Customer-Centric
Reward & Recognition
Feedback Forward
Rapid Growth
Medical Insurance
Paid Time-Off
Maternity Leave
Mental Health Resources
Equity
Paternity Leave
Fully Distributed
Flex-Friendly
Some Meals Provided
Snacks
Social Gatherings
Pet Friendly
Company Retreats
Dental Insurance
Life insurance
Health Savings Account (HSA)
Photo of the Rise User
Inclusive & Diverse
Rise from Within
Mission Driven
Diversity of Opinions
Work/Life Harmony
Transparent & Candid
Growth & Learning
Fast-Paced
Collaboration over Competition
Take Risks
Friends Outside of Work
Passion for Exploration
Customer-Centric
Reward & Recognition
Feedback Forward
Rapid Growth
Medical Insurance
Paid Time-Off
Maternity Leave
Mental Health Resources
Equity
Paternity Leave
Fully Distributed
Flex-Friendly
Some Meals Provided
Snacks
Social Gatherings
Pet Friendly
Company Retreats
Dental Insurance
Life insurance
Health Savings Account (HSA)

Directive is the leading B2B and enterprise search marketing agency and works with companies to scale their business by providing a suite of digital solutions. Directive is a leader in SEO, PPC, content marketing, and social media and driven by po...

260 jobs
MATCH
Calculating your matching score...
FUNDING
DEPARTMENTS
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
EMPLOYMENT TYPE
Full-time, remote
DATE POSTED
February 20, 2025

Subscribe to Rise newsletter

Risa star 🔮 Hi, I'm Risa! Your AI
Career Copilot
Want to see a list of jobs tailored to
you, just ask me below!
LATEST ACTIVITY
Photo of the Rise User
Someone from OH, Cleveland just viewed Pharmacy Technician Trainee at Giant Eagle
Photo of the Rise User
Someone from OH, Columbus just viewed Director of Merchandising at Balsam Brands
Photo of the Rise User
Someone from OH, Columbus just viewed 100% Work from Home- Service Rep/Sales at Global Elite
Photo of the Rise User
Someone from OH, Cincinnati just viewed Scientific Product Manager at Reflective IT
Photo of the Rise User
Someone from OH, North Ridgeville just viewed Sales Associate (Sur La Table) at CSC Generation
Photo of the Rise User
40 people applied to Marketing Associate at Pfizer
Photo of the Rise User
12 people applied to Marketing Coordinator at Franki
Photo of the Rise User
Someone from OH, Euclid just viewed Technical Account Manager at ZeroFOX
Photo of the Rise User
Someone from OH, Euclid just viewed Technical Account Manager (Enterprise) at Rippling
Photo of the Rise User
Someone from OH, Euclid just viewed Software Engineer (Node.js & AWS) at Litify
Photo of the Rise User
Someone from OH, Euclid just viewed Technical Program Manager at DeepSource Technologies
Photo of the Rise User
Someone from OH, Euclid just viewed Solution Engineer, Amazon Connect at NeuraFlash
G
Someone from OH, Dublin just viewed Outside Sales Representative at Go Flooring, LLC.
M
Someone from OH, Cincinnati just viewed Remote Data Entry Operator at MUTW, LLC