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Content Specialist

What is the Opportunity?

Based in Toronto and reporting to the Manager, Marketing and Communications, the Content Specialist will play a vital role in the development of a variety of marketing and communications pieces, including copy for both print and web, as well as social media.

 

What will you do?

  • Research, write and edit copy for communications materials including but not limited to: project profiles, sales sheets, web copy, presentations, feature articles, and more
  • Occasionally, interviewing subject matter experts for content topics
  • Work with the team to produce effective content that will convert traffic to leads by understanding industry trends and client mindsets
  • Conduct research to clarify content needs, requirements, and objectives while gathering insights, source materials and feedback
  • Gain a solid understanding of our stakeholder needs, our service offering, and the AEC industry
  • Adhere to brand guidelines and ensure all content maintains the correct voice with the end client in mind

What do you need to succeed?

  • Minimum 5+ years’ experience in a content writing profession (content creator, writer, copywriter, journalist etc.)
  • Exceptional interpersonal skills with experience in a client-facing role
  • Diploma or Bachelor’s degree in Marketing, Communications, English, Journalism and or/related field
  • Strong, proven written communication skills
  • Ability to effectively solve problems and handle multiple projects simultaneously
  • Demonstrated ability as a quality writer and copy editor for both print and digital channels
  • Solid understanding of branding and how to communicate with a specific voice
  • Ability to work independently as well as part of a team
  • Ability to comfortably work in a fast-paced environment with competing priorities

Bonus Qualifications:

  • Experience in a professional services environment
  • SEO experience
  • Experience in social media content creation
  • Experience with CMS software
  • Flexible working hours, 37.5-hour work week.
  • Commitment to staff growth through mentoring and training.
  • Reimbursement of annual professional membership dues.
  • Employer paid medical, dental, and vision insurance premiums for employees and their dependents.
  • Generous parental leave policy.
  • RRSP matching up to 5%.
  • Participation in our discretionary profit-sharing plan.
  • Fun social events and team-building activities.

 

How does collaboration happen?

All positions require in-office presence 3 days a week. Building strong relationships and collaborating internally is important to us! Collaborate virtually for the remainder of the week.

 

About Entuitive
We are deeply committed to fostering an inclusive, equitable, and accessible environment where all employees and clients feel valued, respected, and supported. Entuitive will ensure that reasonable accommodations are made to persons with disabilities during the recruitment and assessment processes.

If you are excited about this opportunity and are interested in learning more about Entuitive, please check out our About Us page.

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Brock Schroeder
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Average salary estimate

$70000 / YEARLY (est.)
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$60000K
$80000K

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What You Should Know About Content Specialist, Entuitive

Are you a creative wordsmith with a knack for crafting compelling narratives? Join the dynamic team at Entuitive as a Content Specialist! Based in Toronto, this role offers a fantastic opportunity to collaborate with a diverse group of professionals while reporting to the Manager of Marketing and Communications. You'll dive into exciting projects, producing high-quality content ranging from engaging web copy and attention-grabbing sales sheets to informative feature articles. Your day-to-day will involve researching and writing materials, interviewing subject matter experts, and understanding industry trends that influence client perspectives. You will adapt your writing to resonate with various audiences while adhering to our brand guidelines. With a minimum of 5 years of experience under your belt, your expertise will shine as you manage multiple projects with ease and deliver results that convert traffic into leads. At Entuitive, we believe in the continuous growth of our employees, offering benefits like flexible working hours, professional development opportunities, and robust health insurance. If you're eager to make a meaningful impact in the architectural, engineering, and construction (AEC) industry, we can't wait to meet you!

Frequently Asked Questions (FAQs) for Content Specialist Role at Entuitive
What are the main responsibilities of a Content Specialist at Entuitive?

As a Content Specialist at Entuitive, your key responsibilities include researching, writing, and editing a variety of marketing and communications materials. These encompass project profiles, sales sheets, web copy, and more. You'll also engage in interviews with subject matter experts, ensuring that the content you produce aligns with our stakeholders' needs while following brand guidelines.

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What qualifications do you need to become a Content Specialist at Entuitive?

To qualify for the Content Specialist role at Entuitive, you should have at least 5 years of experience in a related content writing profession, such as a writer or copywriter. A diploma or degree in Marketing, Communications, Journalism, or a related field is preferred. Strong writing, editing skills, and the ability to manage multiple projects are essential.

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Does the Content Specialist position at Entuitive require SEO experience?

Yes! While not mandatory, having SEO experience is a bonus qualification that can significantly enhance your role as a Content Specialist at Entuitive. Understanding SEO principles will help improve content visibility and effectiveness, aligning with our goal to convert traffic into leads.

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What kind of work environment can a Content Specialist expect at Entuitive?

At Entuitive, the work environment is fast-paced and collaborative. You will be expected to work in-office three days a week to build strong internal relationships, while you can collaborate virtually for the remaining days. We value teamwork and encourage open communication to foster creativity and innovation.

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What employee benefits can be expected as a Content Specialist at Entuitive?

As a Content Specialist at Entuitive, you'll enjoy a comprehensive benefits package that includes employer-paid medical, dental, and vision insurance, generous parental leave policies, RRSP matching up to 5%, and participation in a profit-sharing plan. We also prioritize professional growth through training and mentorship.

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Common Interview Questions for Content Specialist
Can you describe your writing process as a Content Specialist?

When discussing your writing process, emphasize your research methods, how you gather insights from stakeholders, and how you adapt to feedback. Share that you follow a structured approach to ensure clarity and alignment with project goals.

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How do you ensure that your content aligns with brand guidelines?

Explain your approach to understanding and integrating brand guidelines into your writing. Discuss reviewing existing materials, collaborating with team members, and maintaining brand voice consistency across all communication.

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What strategies do you use to manage multiple projects simultaneously?

Share your time management strategies, such as using project management tools, setting clear priorities, and maintaining open communication with team members. Explain how you adjust your workload to meet deadlines while ensuring high-quality content.

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How do you handle feedback on your writing?

Discuss the importance of constructive criticism in your writing process. Emphasize your willingness to receive and incorporate feedback to improve your skills and refine the final product.

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What experience do you have in interviewing subject matter experts?

Detail your past experiences conducting interviews, including your preparation process, how you formulate questions, and how you extract valuable insights from experts to enrich your content.

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Can you give an example of a successful content project you completed?

Prepare a brief case study of a project where your content led to measurable results, such as increased website traffic or lead conversion. Discuss your role and the practices that contributed to its success.

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What role do you think SEO plays in content creation?

Share your understanding of SEO's impact on content visibility and effectiveness. Emphasize the importance of keyword research and how it informs your writing to ensure the content reaches the intended audience.

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How do you stay updated with industry trends and best practices?

Talk about the resources you use, such as industry blogs, webinars, and professional networks that keep you informed about trends and changes within the marketing and communications landscape.

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Describe a time you faced a challenge while working on a project. How did you overcome it?

Prepare a story where you encountered a challenge in a project, detailing the steps you took to resolve it and the positive outcome. Highlight your problem-solving skills and adaptability in a fast-paced environment.

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What makes you a good fit for the Content Specialist position at Entuitive?

Articulate your passion for writing and how your background aligns with Entuitive's mission. Discuss your collaborative nature and commitment to producing impactful content that resonates with a diverse audience.

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Full-time, hybrid
DATE POSTED
April 15, 2025

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