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Head of Business Development

Company Overview:
Intellibright is a rapidly growing digital marketing agency dedicated to driving measurable revenue and maximizing ROI for our clients. Recognized as an Inc. 5000 Fastest Growing Company and by the Financial Times for top growth in the Americas, we specialize in performance-driven lead generation and revenue optimization. As a Google Certified Partner, our unique Pay Per Sale and Subscription models align our success with our clients’ bottom-line results. If you're results-driven and ready to be part of a collaborative, data-focused team, this is the opportunity for you.

Role Overview:
We’re seeking a Business Development Lead who will drive our growth by identifying, targeting, and building relationships with large, enterprise-level clients looking to invest in high-impact, performance-driven marketing. This role is ideal for a proactive, seasoned sales professional with expertise in digital marketing who can secure high-value partnerships worth $500K+ annually.

Key Responsibilities:

  • Lead Generation & Prospecting: Identify and target large, enterprise clients who are ideal matches for Intellibright’s services and high-growth approach.
  • Partnership Development: Cultivate and sustain long-term relationships, positioning Intellibright as a trusted marketing partner focused on maximizing ROI and revenue growth.
  • Sales Strategy Execution: Develop and implement strategies to convert qualified leads into clients, coordinating with our leadership and marketing teams to align with client needs.
  • Client Engagement & Consultative Selling: Use a consultative approach to understand client challenges, positioning Intellibright’s services as tailored solutions that meet unique business goals.
  • Market Research & Trend Analysis: Stay up-to-date with industry trends, competitor activities, and emerging marketing technologies to keep Intellibright’s value proposition strong and relevant.

Qualifications: 

  • Proven Experience: Minimum of 10+ years of experience in business development, sales, or related roles, ideally within the digital marketing or advertising industry. Experience with enterprise clients or accounts exceeding $500K in annual revenue is preferred.
  • Sales Acumen: Strong understanding of the sales lifecycle, from lead generation and qualification to deal closing and client onboarding. Demonstrated ability to meet or exceed sales targets.
  • Industry Knowledge: In-depth knowledge of digital marketing services such as Paid Ads Management (Google, Bing, Social Media), SEO, Website Development, and Digital Strategy. Ability to translate complex digital marketing concepts into client-friendly language.
  • Client-Centric Approach: Track record of building long-term client relationships, with a client-first attitude that ensures customer satisfaction and retention. Skilled at identifying client needs and developing custom solutions.
  • Analytical Skills: Proficiency in CRM systems and sales analytics tools (e.g., HubSpot) to track KPIs and conversion metrics. Ability to derive insights from data to inform sales strategies and client pitches.
  • Excellent Communication: Strong verbal and written communication skills, including the ability to deliver compelling presentations to C-level executives and decision-makers.
  • Negotiation & Persuasion: Expertise in contract negotiation and objection handling to secure profitable agreements while managing client expectations effectively.
  • Strategic Mindset: Ability to think strategically about client needs, market trends, and growth opportunities, contributing to long-term business development and expansion.
  • Problem-Solving: Skilled at identifying potential obstacles and implementing solutions proactively to overcome them, both independently and as part of a team.
  • Self-Motivation & Drive: High level of motivation with a proactive approach to business development and a commitment to achieving personal and team goals.

Educational Background: Bachelor’s degree in Business, Marketing, or a related field preferred. An MBA or equivalent advanced degree is a plus.

Benefits:

  • Compensation: Competitive base salary with generous commission structure. 
  • Healthcare: 100% premium coverage for Blue Cross Medical, Dental, Vision, and Life insurance.
  • Retirement: 401K with a 5% match.
  • Vacation: 28+ days Holiday/PTO plus two weeks of remote work annually.
  • Culture: Hybrid schedule (in-office MWF, remote Tues/Thurs), flexible start times (7-9 am), fully stocked kitchen, and team lunches at top local spots.
  • Office:  Great space with energy, tunes, zen space, nap room, and 2 outdoor patios
  • Stability: Established 16-year-old, profitable company with significant cash reserves and 100% self-funded
  • Opportunity: Play a pivotal role in a collaborative, high-performing team, driving coordinated strategies that deliver industry-leading ROAS and revenue results for high-profile clients.

Join Intellibright and be the driving force behind our explosive growth!

Average salary estimate

$125000 / YEARLY (est.)
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$100000K
$150000K

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What You Should Know About Head of Business Development, Intellibright

Exciting things are happening at Intellibright, and we’re on the hunt for a talented Head of Business Development to join our team! If you thrive in a dynamic environment and have a passion for driving growth through meaningful relationships, this is the perfect opportunity for you. As the Head of Business Development at Intellibright, a rapidly growing digital marketing agency with accolades from both Inc. 5000 and the Financial Times, you'll lead the charge in identifying and engaging enterprise-level clients seeking impactful digital marketing solutions. You’ll leverage your extensive experience in sales, working with accounts of over $500K annual revenue, to build lasting partnerships that contribute to our clients' success. Your days will involve strategizing innovative ways to approach potential clients, executing sales strategies, and turning leads into loyal partners through consultative selling. You'll keep a pulse on industry trends and analyze market research to ensure Intellibright remains a leader in digital marketing. With our client-centric approach, you’ll help tailor solutions that directly address client needs, making their growth your top priority. If you’re self-motivated, possess a strategic mindset, and are excited about working with a high-performing team, don’t miss your chance to make a significant impact at Intellibright while enjoying our vibrant office culture and generous benefits package. Join us and lead the way to explosive growth in the digital marketing landscape!

Frequently Asked Questions (FAQs) for Head of Business Development Role at Intellibright
What are the responsibilities of the Head of Business Development at Intellibright?

As the Head of Business Development at Intellibright, you will be responsible for leading efforts to identify and build relationships with large enterprise clients. This includes prospecting new business, developing sales strategies, and ensuring alignment with our marketing teams. You will also engage clients through a consultative approach, analyzing their needs and positioning our services effectively to maximize ROI.

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What qualifications are needed for the Head of Business Development position at Intellibright?

The ideal candidate for the Head of Business Development role at Intellibright should have a minimum of 10 years of experience in business development and specifically within the digital marketing sector. A proven track record of managing enterprise clients with significant annual revenue is essential. Strong analytical skills and proficiency in CRM tools will also set you apart.

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How does the Head of Business Development contribute to client success at Intellibright?

The Head of Business Development at Intellibright plays a crucial role in client success by developing tailored solutions that meet clients' unique business challenges. Through consultative selling and building long-term relationships, you will ensure that clients receive maximum value from our services, ultimately enhancing their revenue and growth.

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What should I expect in terms of compensation and benefits as Head of Business Development at Intellibright?

Intellibright offers a competitive base salary along with a generous commission structure for the Head of Business Development role. Additionally, the benefits package includes full medical coverage, a 401K plan with matched contributions, ample vacation time, and a flexible work environment that promotes a healthy work-life balance.

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What is the company culture like at Intellibright for the Head of Business Development role?

The culture at Intellibright is dynamic and collaborative, providing a supportive environment where the Head of Business Development can thrive. With a hybrid work schedule and various office amenities designed to foster creativity and relaxation, you’ll find that teamwork is emphasized, and individual contributions are valued.

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Common Interview Questions for Head of Business Development
Can you describe your experience with enterprise-level clients in a sales role?

In your answer, highlight specific examples of managing enterprise clients, focusing on how you identified their needs, built relationships, and closed high-value deals. Showing your understanding of the challenges faced by large organizations will demonstrate your capability.

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What strategies do you use for lead generation in digital marketing?

Discuss a variety of methods such as networking, utilizing social media platforms, leveraging CRM tools, and conducting market research to refine your target list. Mention any unique tactics you’ve employed that have successfully generated leads.

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How do you tailor your sales approach to meet client needs?

Explain your consultative selling approach, showcasing how you listen to clients, identify pain points, and develop customized solutions that directly address their challenges. Emphasize the importance of relationship building in this process.

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How do you stay updated on industry trends and technologies?

Talk about the tools and resources you use, such as attending industry conferences, following relevant publications, and engaging in online forums. Explain how this knowledge helps you provide valuable insights to clients.

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Can you give an example of a successful negotiation you conducted?

Describe a specific scenario where you navigated the negotiation process, outlining the challenges faced and how you managed to reach a mutually beneficial agreement. Focus on your skills in persuasion and conflict resolution.

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What metrics do you track to measure sales success?

Explain the key performance indicators you monitor, such as lead conversion rates, client retention rates, and revenue growth. Discuss how you use this data to adjust strategies and improve performance.

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How would you approach entering a new market segment as Head of Business Development?

Outline a strategic plan that includes market analysis, identifying potential clients, and coordinating with marketing for outreach initiatives. Emphasize collaboration and thorough research as critical components.

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Describe your experience working with cross-functional teams.

Highlight your collaborative efforts with marketing, product development, and client support teams. Provide specific examples where teamwork resulted in successful project outcomes or strategies.

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What do you find most challenging about business development, and how do you handle it?

Share a specific challenge you've faced, such as competition or changing market conditions, and outline the strategies you employed to overcome it. This shows resilience and problem-solving capabilities.

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What role does client feedback play in your sales strategy?

Discuss how you actively seek and use client feedback to refine your offerings, improve service delivery, and ensure that client expectations are met. Highlight the importance of adaptability in business development.

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Founded in 2009, Intellibright utilizes proprietary processes, systems, and technology to help large, national organizations expand their market share and improve their profitability. The company is located in Austin, Texas.

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Full-time, hybrid
DATE POSTED
December 19, 2024

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