Head of Growth

The Head of Growth at Nango takes on the exciting challenge of owning the top of funnel metrics, designing and executing multi-channel marketing campaigns. This includes crafting compelling messaging, analyzing campaign success, optimizing strategies, and collaborating with teams to produce engaging content such as case studies and whitepapers.

To qualify for the Head of Growth position at Nango, candidates should have experience in demand generation within a B2B SaaS environment, preferably with a background in startups. Candidates should possess strong messaging and campaign copy skills, along with a data-first mindset. Experience in engineer-facing roles is highly valued.

At Nango, the culture is fully remote and focused on serving developers with humility and clarity. We prioritize impact and outcomes, fostering a fast-paced environment where team members wear many hats. Collaboration with founders and the opportunity to make significant contributions to growth initiatives define our work culture.

The Head of Growth at Nango works closely with founders and engineers to align on product and sales strategies. Collaboration involves engaging in customer conversations to understand the target audience deeply, ensuring all marketing initiatives are data-driven and informed by real customer feedback.

Success as the Head of Growth at Nango requires exceptional ownership and a strong work ethic. Candidates should have excellent organizational skills to juggle multiple initiatives, a fast-learning mindset, and a dedication to continuously analyze and pivot strategies based on performance data.

Highlight specific campaigns you've managed, focusing on your role in taking demand generation from 0 to 1. Discuss the multi-channel approaches you've used and the metrics that showcase your successes.

Emphasize your approach to data analysis, customer feedback, and team collaboration and how these elements guide your decisions on prioritization in campaigns that align with company goals.

Provide examples of messaging you’ve developed and the research process behind it. Highlight the importance of understanding customer pain points and how that informs your approach.

Choose a specific challenge related to campaign performance or team alignment. Illustrate your problem-solving skills and the impact of your solutions on overall growth.

Detail your strategy for reviewing campaign metrics, testing new approaches, and iterating based on performance data to enhance overall effectiveness.

Explain how you've worked with product and sales teams in the past to align strategies and achieve common goals, focusing on communication and collaboration techniques.

Discuss the resources you utilize, such as industry publications, blogs, webinars, or networking events that keep you informed about the latest trends affecting developer tools and integrations.

Outline key performance indicators (KPIs) that are central to measuring success, such as customer acquisition cost, conversion rates, and overall ROI, emphasizing their importance in strategy adjustments.

Stress the value of a test-and-learn approach, sharing specific examples of successful experiments you’ve conducted and their impacts on growth and engagement.

Share your passion for supporting developers and how you believe in Nango’s mission. Discuss how this alignment with core values energizes your contributions to growth initiatives.