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Retail Account Manager - job 2 of 2

Job Description

To track consumer trends in the Tech & Durables goods sector, NIQ relies on sales data exchanges with retailers in the industry, whether they operate physical stores or online platforms. 

The primary purpose of this role is to improve NIQ’s position within the Tech and Durables industries (Electronics, Telecoms, IT, DIY, Homewares, Optics & others). The Retail Partnership Manager will leverage their network and industry understanding to forge pivotal connections with key industry stakeholders within retail. This role demands a strategic blend of expertise and industry acumen, enabling effective planning and execution of ambitious projects. 

The position is of strategic importance, as the successful execution of these responsibilities is anticipated to elevate retail data partnerships, enhance service quality, and open new business opportunities. Contributions via this role will be instrumental in shaping the future trajectory of GfK's growth and success in the Tech and Durable markets in the Egypt. 

Responsibilities 

The Partnership manager will play a pivotal role in driving recruitments targets, focusing on the following key areas: 

  • Identification of Key Industry Touchpoints: Actively identify and engage with vital industry touchpoints, facilitating the introduction and promotion of NIQ’s Tech and Durable data partnership model. 

  • Improve coverage through retailer recruitment: Investigate and facilitate new data sourcing using various methods; direct approaches, industry organizations, software providers etc., always aiming to expand and diversify the reach of NIQ's data partnerships. 

  • Adapt Proposition: Take a leading role in refining and enhancing GfK’s value proposition. This involves a deep understanding of industry dynamics and customer needs to ensure that offerings and go to market are competitive and relevant 

  • Refinement of Pitch Documents: Provide expert feedback on pitch documents, ensuring they are compelling and also effectively aligned with industry expectations and standards. This includes crafting persuasive narratives and tailoring messages to resonate with targeted stakeholders 

  • Internal Coordination: maintain close relationship with data science team to finetune our universe studies and with the Operations team for the integration of new retailers and banners. 

  • Commercial excellence is your daily routine: building action plans, nourish and follow your pipeline, look outside the box to open doors and negotiate the best agreement with our new partners. 

Qualifications

  • Min 3-5+ years of related experience. 
  • Solid sales skills and developed sales expertise in target scope. 

  • Solid understanding of data analytics industry, business model, products, services and solutions. 

  • Solid understanding of market trends and its interdependencies impacting customers. 

 

Additional Information

Our Benefits 

  • hybrid model of working

  • life and medical insurance

  • training and development opportunities

  • career growth opportunities

 

#LI-Hybrid

Our Benefits

  • Flexible working environment
  • Volunteer time off
  • LinkedIn Learning
  • Employee-Assistance-Program (EAP)

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

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Our commitment to Diversity, Equity, and Inclusion

NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center: https://nielseniq.com/global/en/news-center/diversity-inclusion

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What You Should Know About Retail Account Manager, NielsenIQ

As a Retail Account Manager at NIQ in Cairo, you'll be stepping into a vibrant role that not only drives the Tech and Durables sectors but also shapes the future of retail partnerships. Here at NIQ, we pride ourselves on delivering unparalleled consumer intelligence, and your role will be pivotal in improving our market position within various industries like Electronics, Telecom, IT, and Homewares. You'll actively engage with key stakeholders and leverage your extensive industry knowledge to build valuable connections. This position is about strategy and creativity; you'll be expected to identify crucial industry touchpoints, improve our data sourcing by engaging new retailers, and refine our value propositions to meet market demands. Collaborating with our data science and operations teams will ensure smooth integration of our partners, while your sales expertise and keen understanding of market trends will be essential in negotiating fruitful agreements. At NIQ, we believe in nurturing talent, offering a hybrid work model, comprehensive insurance, training opportunities, and a commitment to career growth. If you're ready to make significant contributions and lead ambitious projects that elevate our position in the market, we would love to hear from you.

Frequently Asked Questions (FAQs) for Retail Account Manager Role at NielsenIQ
What are the responsibilities of a Retail Account Manager at NIQ?

As a Retail Account Manager at NIQ, your responsibilities will include identifying key industry touchpoints, facilitating retailer recruitment, refining our value propositions, and collaborating closely with the data science and operations teams. This role is designed to drive the growth of NIQ's data partnerships in the Tech and Durables sectors, focusing on sales and strategic planning.

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What qualifications are needed to apply for the Retail Account Manager position at NIQ?

To qualify for the Retail Account Manager role at NIQ, candidates should possess a minimum of 3-5 years of relevant experience, solid sales skills, and a comprehensive understanding of the data analytics industry. Familiarity with market trends and customer needs is also crucial for success in this role.

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How does the Retail Account Manager role impact NIQ's growth?

The Retail Account Manager at NIQ plays a critical role in enhancing retail data partnerships and service quality, which directly contributes to the company's overall growth trajectory in the Tech and Durable markets. By engaging with new retailers and refining our offerings, you'll create new business opportunities that bolster NIQ's competitive edge.

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What kind of work environment can a Retail Account Manager expect at NIQ?

At NIQ, Retail Account Managers can expect a flexible and hybrid work environment that promotes work-life balance. The company also offers additional benefits, like life and medical insurance, training opportunities, and volunteer time off, ensuring a supportive and enriching workplace.

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What can a Retail Account Manager expect in terms of career growth at NIQ?

A Retail Account Manager at NIQ can anticipate ample career growth opportunities through ongoing training and development initiatives. As NIQ is committed to reflecting diversity and inclusion, employees are encouraged to advance within the company, contributing to innovative projects and strategic initiatives.

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Common Interview Questions for Retail Account Manager
Can you describe a time you successfully built a retail partnership?

To effectively answer this question, provide a specific example of a successful partnership you've forged. Highlight the steps you took to identify the right retailer, how you approached them, and the eventual outcome. Emphasize your communication skills and strategic thinking throughout the process.

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How do you keep up with market trends in the Tech and Durables sectors?

In responding, mention various sources you use to stay informed, such as industry publications, reports, networking events, and online platforms. Discuss how these trends impact your strategies and decision-making as a Retail Account Manager.

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What strategies would you use to recruit new retailers effectively?

Discuss a multi-faceted approach that includes leveraging your network, direct outreach, and participation in industry events. Explain how gathering data to understand retailer needs can guide your strategy, ensuring a tailored approach that resonates with potential partners.

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How do you adapt your pitch to different stakeholders?

Articulate your understanding of different stakeholder interests and how you tailor your messaging accordingly. Emphasize the importance of crafting compelling narratives that align with the specific needs of each stakeholder group to enhance the likelihood of securing partnerships.

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What do you think is the most critical aspect of a data partnership?

In your answer, focus on mutual benefit and trust. Explain that successful data partnerships rely on an understanding of shared goals, open communication, and a commitment to adapting to changing market conditions to ensure effectiveness and longevity.

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Describe your experience with data analytics in the retail sector.

Provide details of any relevant experience you have, highlighting specific tools or methodologies you’ve utilized. Mention how your understanding of data analytics can enhance the value you bring as a Retail Account Manager at NIQ.

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How do you measure the success of a partnership you've established?

Discuss key performance indicators (KPIs) that you would track, such as revenue growth, data exchange efficiency, and stakeholder satisfaction. Explain how this data informs your ongoing strategy and enhances future partnerships.

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What makes NIQ an attractive company for you to work with?

Here, you should express your admiration for NIQ's commitment to consumer intelligence, innovation, and diversity. You could mention how these values resonate with your professional aspirations and why you see yourself contributing positively to the team.

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How would you handle a situation where a retailer is not meeting expectations?

Discuss your problem-solving approach, including clear communication and collaboration with the retailer to identify issues. Emphasize your focus on building long-term relationships and using challenges as opportunities for growth and improvement.

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What role does collaboration play in your work as a Retail Account Manager?

Elaborate on how collaboration is essential for understanding retailer needs, coordinating with internal teams, and ensuring successful data integration. Highlight your ability to foster a team-centric environment while still driving individual accountability for results.

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DATE POSTED
April 16, 2025

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