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Account Executive, Mid Market

Position Overview

Panorama Education is seeking an experienced Account Executive, Mid-Market to join our fast-growing Sales team. In this role, you will be responsible for identifying, developing, and closing new business opportunities with K-12 school districts across a defined territory with 2,000 to 20,000 students enrolled. You will play a critical role in driving revenue growth by bringing Panorama’s products and solutions to new clients.

The ideal candidate will have a proven track record of success in the education technology or SaaS space. You will need strong consultative selling skills and the ability to build and manage relationships with school district leaders, helping them understand how Panorama can address their unique needs. For this position, our ideal candidate will be located in Oregon, Washington, Minnesota, or Wisconsin. 


Responsibilities

  • Develop and execute a strategic territory sales plan to meet or exceed revenue goals
  • Identify and engage key decision-makers in school districts (superintendents, administrators, and other K-12 leadership) to uncover needs and position Panorama’s solutions effectively
  • Conduct high-impact sales presentations, both virtual and in-person, to demonstrate the value of Panorama’s platform
  • Drive the entire sales cycle, from initial prospecting and lead generation to contract negotiation and closing deals
  • Build and manage a robust sales pipeline, ensuring accurate forecasting and reporting on all sales activities
  • Collaborate with internal teams, including Product, Solutions Architects, and Customer Success, to ensure successful customer onboarding and long-term satisfaction
  • Stay informed about trends in the education space, customer needs, and competitive products to effectively position Panorama's solutions
  • Represent Panorama Education at conferences, trade shows, and other industry events to build brand awareness and generate leads
  • Build long-lasting relationships with clients to encourage expansion and upsell opportunities
  • As an individual contributor who is part of a regional sales team, you will have the opportunity to own your territory, manage the entire lifecycle of a sale, and build new business relationships

Qualifications

  • 2-5+ years of closing sales experience, preferably in education technology, SaaS, or a related field
  • Proven track record of meeting or exceeding sales targets and driving revenue growth through closing deals
  • Experience selling to K-12 school districts or in an education-focused sales environment
  • Strong consultative selling skills with the ability to understand complex customer needs and position tailored solutions
  • Excellent communication and presentation skills, with the ability to engage and influence senior leadership and decision-makers
  • Self-motivated and results-driven, with a proactive approach to identifying opportunities and closing deals
  • Ability to manage multiple deals and priorities simultaneously while meeting deadlines
  • Proficiency with CRM tools, such as Salesforce, and a data-driven approach to sales performance
  • Ability to travel as required within the assigned territory

Preferred Qualifications

  • Bachelor’s degree in Business, Education, or a related field
  • Experience selling SaaS solutions to the K-12 education market
  • Familiarity with Panorama Education’s platform and its suite of tools
  • Experience working in a consultative or solutions-based sales environment
  • Located in Oregon, Washington, Minnesota, or Wisconsin

Salary: The base salary range for this role is $90,000-$100,000 with an OTE between $180,000-200,000

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CEO of Panorama Education
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Aaron Feuer
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Average salary estimate

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What You Should Know About Account Executive, Mid Market, Panorama Education

Are you passionate about education and technology? Panorama Education is searching for a talented Account Executive, Mid Market to help us make a difference in K-12 school districts! If you reside in beautiful Oregon, Washington, Minnesota, or Wisconsin, this remote role is perfect for you. In this dynamic position, you will identify, develop, and close new business opportunities with school districts that range from 2,000 to 20,000 students. Your mission will be to expand our reach and help educational leaders understand how Panorama's innovative solutions can meet their unique needs. We're looking for someone with a solid background in education technology or SaaS, a track record of success in closing sales, and exceptional consultative selling skills. You'll be responsible for running the whole sales cycle from lead generation to negotiation and closing. Collaborating with internal teams, engaging decision-makers, and presenting our value proposition will be key to your success. Plus, you will have the chance to represent Panorama at industry events, helping to bolster our brand presence. If you're self-motivated, proactive, and thrive in a fast-paced environment, we'd love to hear from you!

Frequently Asked Questions (FAQs) for Account Executive, Mid Market Role at Panorama Education
What are the responsibilities of an Account Executive, Mid Market at Panorama Education?

As an Account Executive, Mid Market at Panorama Education, you'll wear many hats, including developing strategic sales plans, engaging key decision-makers in K-12 school districts, conducting impactful presentations, and managing the entire sales cycle from lead generation to closing deals. You're not just a salesperson; you're a consultant who understands each district's specific needs and how our solutions can address them effectively.

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What qualifications do I need to become an Account Executive, Mid Market at Panorama Education?

To thrive as an Account Executive, Mid Market at Panorama Education, you should have 2-5+ years of closing sales experience in education technology or SaaS. A proven track record of exceeding sales targets and strong consultative selling skills are essential. Experience with K-12 school districts and proficiency in CRM tools like Salesforce will also serve you well in this role.

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How does Panorama Education support the growth of its Account Executives?

Panorama Education is dedicated to the professional growth of its Account Executives by fostering a collaborative environment. You will work closely with internal teams, access continuous learning opportunities, and have the resources necessary to succeed in your sales strategy. We also offer competitive compensation and support for work-life balance.

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What is the expected salary for an Account Executive, Mid Market at Panorama Education?

The base salary range for the Account Executive, Mid Market position at Panorama Education is between $90,000 and $100,000, with the potential for an on-target earnings (OTE) that could reach between $180,000 and $200,000. We believe in rewarding our sales talent for their hard work and success.

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What is the company culture like at Panorama Education for Account Executives?

At Panorama Education, our company culture emphasizes teamwork, innovation, and a shared mission to improve education. As an Account Executive, you will find a supportive atmosphere that encourages collaboration and empowers you to take ownership of your success. We value diversity and inclusion, creating a positive workplace for everyone.

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Common Interview Questions for Account Executive, Mid Market
How do you approach developing a sales strategy as an Account Executive?

When developing a sales strategy as an Account Executive, I assess potential opportunities within my territory, define my target audience, and focus on their specific challenges. I align my strategy with Panorama Education's solutions and set measurable goals to track my progress, ensuring a strong approach to driving revenue growth.

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Can you describe your experience with K-12 school districts and how it relates to your role?

My experience with K-12 school districts includes engaging with administrators to identify their unique needs and tailoring our solutions accordingly. I've built relationships that helped in understanding their decision-making processes, which is vital for an Account Executive at Panorama Education. This allows me to provide meaningful consultations to our clients effectively.

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What sales techniques do you find most effective when closing deals?

In my experience, consultative selling techniques—where I focus on understanding the client's needs and challenges—are the most effective. I present personalized solutions that address their specific pain points, fostering trust and confidence that ultimately lead to successful deal closures.

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How do you handle rejection or a challenging sale?

Facing rejection in sales is common, but I view it as an opportunity to learn and improve. I take a step back to analyze what went wrong, gather feedback when possible, and refine my approach. Maintaining a positive attitude and staying persistent allows me to overcome challenges and pursue future opportunities.

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What tools do you use to manage your sales pipeline effectively?

I rely on CRM tools like Salesforce to keep my sales pipeline organized and ensure accurate forecasting. These tools help me track interactions, set reminders for follow-ups, and generate insights that influence my strategy. Being data-driven allows me to manage multiple deals and prioritize effectively.

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Describe a time when you successfully built a long-lasting client relationship.

In a previous position, I worked closely with a school district to understand their evolving needs and regularly check in on them after implementation. I proactively provided support, which led to increased satisfaction and eventually resulted in upsell opportunities, demonstrating the importance of fostering strong relationships.

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How do you stay informed about trends in the education space?

To stay informed about trends in the education space, I actively read industry reports, participate in webinars, and engage in forums related to K-12 education technology. Networking at conferences also helps me gather insights from other professionals, ensuring I can position Panorama Education's solutions effectively.

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What role does collaboration play in your sales approach?

Collaboration is vital in my sales approach. I often engage with internal teams, like Customer Success and Product, to ensure a smooth onboarding process and address client needs comprehensively. This teamwork results in better client satisfaction and strengthens our overall sales strategy.

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How do you prepare for a sales presentation?

Preparation for a sales presentation involves thorough research on the client, understanding their specific needs, and aligning Panorama Education's solutions with their objectives. I create tailored presentations that highlight our value proposition, anticipate questions, and maintain engagement throughout the meeting.

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What do you think sets Panorama Education apart from its competitors?

Panorama Education stands out due to its commitment to enhancing educational outcomes through innovative solutions. Our focus on data-driven insights, user-friendly tools, and ongoing support for K-12 districts ensures we meet their unique needs effectively, positioning us as a leader in the education technology space.

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Panorama’s mission is to radically improve education for every student.

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DATE POSTED
April 2, 2025

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