Head of Marketing

The Head of Marketing at Rumble is responsible for leading and executing a comprehensive marketing strategy that includes community outreach, social media management, campaign management, and event planning, all aimed at meeting business objectives and driving growth.

Candidates for the Head of Marketing at Rumble should have at least 5 years of professional marketing experience, a strong understanding of community development, social media, and SEO practices, and a proven ability to deliver successful campaigns. Experience in startups is preferred.

At Rumble, the Head of Marketing leads a team of marketing professionals and fosters a collaborative environment, ensuring effective communication between the marketing team and other departments such as sales and product development to align marketing strategies with overall business goals.

The annual compensation for the Head of Marketing at Rumble ranges from $173,000 to $209,000 USD, plus benefits and equity, reflecting the significant impact and contribution expected in this role.

Rumble stands out for its commitment to a free and open Internet, its dynamic and innovative work culture, and the opportunity to make a tangible financial impact for video creators, making it an exciting place for a Head of Marketing to thrive.

To generate quality leads for Rumble, I would analyze our target audience and tailor marketing campaigns using engaging content across social media, optimize paid marketing efforts, and leverage community engagement initiatives to create genuine connections that drive leads.

Success can be measured through various KPIs such as lead conversion rates, engagement metrics, and overall return on investment. I'd implement tracking tools and analytics to provide insights into campaign performance continuously.

My approach to content strategy involves understanding the audience, creating value-driven content that resonates with them, and optimizing it for search engines. It's crucial to ensure consistency and align content with overall brand messaging to strengthen engagement.

I would conduct a thorough analysis to identify the factors contributing to its underperformance, gather insights from the team, and adjust the strategy accordingly. This could include modifying targeting, revisiting messaging, or reallocating resources to better align with our goals.

My process involves establishing a clear understanding of our financial objectives and ensuring that resources are allocated efficiently. I would continuously monitor expenditures and campaign performance to ensure optimal ROI and make necessary adjustments.

Staying updated requires a commitment to learning through industry blogs, webinars, and networking with other marketing professionals. I also prioritize attending relevant conferences and participating in forums to share insights and strategies.

Leading a marketing team involves mentorship, encouraging collaboration, and nurturing an environment of creativity. I prioritize clear communication, setting achievable goals, and providing constructive feedback to ensure professional growth.

SEO is pivotal in driving organic traffic to our platforms. I utilize SEO best practices to enhance content visibility and rankings, ensuring our audience can discover our content quickly while supporting broader marketing objectives.

Effective cross-department collaboration necessitates open communication and alignment of goals. I facilitate regular meetings with teams such as sales and product development to ensure that all marketing efforts support and enhance the overall business objectives.

I'm excited about Rumble's mission to create a free and open Internet, and I believe my passion for innovative marketing strategies can contribute to that vision. Being part of a team that empowers creators and challenges the status quo is incredibly inspiring.