Job details

Strategic Customer Marketing Lead

Spring Health is seeking a Strategic Customer Marketing Lead to drive unique Marketing strategies with important customers in complex categories. The role involves collaborating with key stakeholders, developing tailored strategies, and maximizing marketing channels to achieve mutual goals.

Skills

Marketing experience in healthcare or employer benefits
Strong data and analytics background
Ability to work autonomously and execute full-funnel campaigns
Exceptional project management skills
Passion for mental health and member-centric focus

Responsibilities

Collaborate with customer success, account managers, and customers to drive enrollment and ongoing utilization
Develop tailored acquisition and engagement strategies for covered life populations
Lead discussions with partners to co-develop ROI-positive marketing plans
Execute marketing programs using owned channels and customer's channels
Drive marketing experimentation roadmap for accelerated positive outcomes
Analyze and report on impact of marketing initiatives and recommend strategies for expansion
Develop best-in-class marketing materials and assets
Build processes and mechanisms to benefit marketing and customer success teams

Benefits

Health, Dental, Vision benefits from day one
Annual allotment of therapist/coach visits
Flexible paid time off and sick days
Gympass on-demand virtual benefit
Fully paid parental leave and childcare support
Competitive salary, incentive pay, and equity options
Professional development reimbursement
Focus Fridays and Focus Weeks for productivity
$200 donation matching for charitable causes

To read the complete job description, please click on the ‘Apply’ button

Spring Health Glassdoor Company Review

3.5

Spring Health DE&I Review

4.2

CEO of Spring Health

April Koh

Approve of CEO

By Spring Health

Spring Health is a well-established provider of mental healthcare solutions, catering specifically to employers and health plans. They are recognized for their effective support and commitment to enhancing the well-being of employees.

181 jobs

MATCH

Calculating your matching score...

BADGES