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Campaign Developer

In the minute it takes you to read this job description, Bluecore has launched over 100,000 individually personalized marketing campaigns for our retail ecommerce customers!

About Bluecore:
Bluecore is a marketing technology company that’s reimagining how the world’s fastest-growing retail brands transform casual shoppers into lifetime customers. Through our patented retail data model and the recent release of Bluecore Communicate™ and Bluecore Site™, we replace manual processes with an intelligent, AI-driven workflow. We are credited with doubling email revenue, and growing customer retention for more than 400 brands, including Express, Tommy Hilfiger, The North Face, Teleflora, and Bass Pro Shops. We have been recognized as one of the Best Places to Work by Glassdoor and ranked No. 241 on the Inc. 500 List, the most prestigious ranking of the nation’s fastest-growing private companies.

Campaign Developer
(US Hours: 9am - 5pm EST)

Job Description

We are looking for a qualified Front-end developer to join our IT team. You will be responsible for building email and web components for various international e-commerce clients.You should be able to translate our company and customer needs into functional and appealing interactive applications.We expect you to be a tech-savvy professional, who is curious about new digital technologies and aspires to combine usability with functional visual design, ensuring a great user experience.

Responsibilities

  • Use markup languages like HTML5 to create email templates
  • Use frontend technologies to create email captures and promotions on websites
  • Collaborate with web designers to improve usability, speed and create
    pixel-perfect templates/promotions for desktop and mobile
  • Can work with wireframes, mockups, and prototypes
  • Ensure high-quality graphic standards and brand consistency
  • Stay up-to-date on emerging technologies

Requirements

  • Proven work experience as a Front-end developer
  • Experience with building marketing email templates
  • Hands-on experience with HTML5 and best practices (W3C)
  • Hands-on experience with CSS3, Bootstrap, and Flex
  • Hands-on experience with JavaScript, jQuery
  • Familiarity with browser inspector, cross-browser testing and debugging
  • Understanding of design aesthetics, UI/UX fundamentals
  • Hands-on experience with Adobe Photoshop CC or Sketch or Figma
  • An ability to perform well in a fast-paced environment
  • Excellent analytical and multitasking skills

Work Hours
This position requires working US hours, Monday - Friday from 9am to 5pm EST.Occasional flexibility may be required based on project needs.

More About Us:

Bluecore is a multi-channel personalization platform that gives retailers a competitive advantage in a digital-first world. Unlike systems built for mass marketing and a physical-first world, Bluecore unifies shopper and product data in a single platform, and using easy-to-deploy predictive models, activates welcomed one-to-one experiences at the speed and scale of digital. Through Bluecore’s dynamic shopper and product matching, brands can personalize 100% of communications delivered to consumers through their shopping experiences, anywhere.

This comes to life in three core product lines:

Bluecore is credited with increasing lifetime value of shoppers and overall speed to marketing for more than 400 brands, including Express, Tommy Hilfiger, The North Face, Teleflora and Bass Pro Shops. We have been recognized as one of the Best Places to Work by Fortune, Crain's, Forbes and BuiltIn as well as ranked on the Inc. 5000, the most prestigious ranking of the nation’s fastest-growing private companies.

 
We are proud of the culture of flexibility, inclusivity and trust that we have built around our workforce. We are a remote first organization with the option to potentially work in our New York headquarters on occasion moving forward. We love the opportunity to come together – but employees will always have the option on where they work best.  
 
At Bluecore we believe in encouraging an inclusive environment in which employees feel encouraged to share their unique perspectives, demonstrate their strengths, and act authentically. We know that diverse teams are strong teams, and welcome those from all backgrounds and varying experiences.  Bluecore is a proud equal opportunity employer. We are committed to fair hiring practices and to building a welcoming environment for all team members. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, disability, age, familial status or veteran status. 
 
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Average salary estimate

$75000 / YEARLY (est.)
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$60000K
$90000K

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What You Should Know About Campaign Developer , Bluecore, Inc.

Join the innovative team at Bluecore as a Remote Campaign Developer! In this dynamic role, you'll utilize your front-end development skills to create stunning email templates and web components for a diverse array of international e-commerce clients. We expect you to bring your creativity to life by translating our company’s vision and our customers' needs into interactive applications that not only look great but function beautifully. Your tech-savvy nature, combined with a passion for the latest digital trends, will ensure exceptional user experiences across all platforms. Collaborate with our talented web designers to enhance usability and speed while keeping a sharp eye on brand consistency and graphic standards. With your solid foundation in HTML5, CSS3, JavaScript, and familiarity with design tools like Adobe Photoshop, you’ll drive engaging marketing campaigns that resonate with audiences. Working US hours from 9 am to 5 pm EST, you’ll be part of a team that has been recognized as one of the Best Places to Work, making a significant impact for over 400 brands, including Tommy Hilfiger and The North Face. Embrace the flexibility of a remote-first culture, while also enjoying opportunities to connect in person at our New York headquarters. If you thrive in a fast-paced environment and are ready to take your front-end development skills to the next level, we want to hear from you!

Frequently Asked Questions (FAQs) for Campaign Developer Role at Bluecore, Inc.
What are the main responsibilities of a Campaign Developer at Bluecore?

As a Campaign Developer at Bluecore, your primary responsibilities include building email and web components, creating engaging email templates using HTML5, collaborating with web designers to enhance usability, and ensuring brand consistency across all digital communications. You will also stay updated on emerging technologies and apply your skills in front-end development to produce pixel-perfect promotions for various e-commerce clients.

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What qualifications are required to be a Campaign Developer at Bluecore?

To qualify as a Campaign Developer at Bluecore, candidates should have proven experience in front-end development, specifically in creating marketing email templates. Proficiency in HTML5, CSS3, JavaScript, and tools like Adobe Photoshop or Figma is essential. An understanding of UI/UX principles and the ability to work effectively in a fast-paced environment are also required to successfully meet the demands of this role.

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How does working US hours from India as a Campaign Developer at Bluecore impact work-life balance?

Working US hours as a Campaign Developer at Bluecore requires your availability from 9 am to 5 pm EST. While this schedule may pose challenges for work-life balance, Bluecore promotes a culture of flexibility, allowing you to manage your hours effectively. As a remote-first organization, you'll have the freedom to design your workspace and routines to best suit your lifestyle.

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What tools and technologies does a Campaign Developer at Bluecore use?

As a Campaign Developer at Bluecore, you'll utilize a variety of tools and technologies, including HTML5, CSS3, Bootstrap, and JavaScript frameworks like jQuery. Familiarity with design software such as Adobe Photoshop, Sketch, or Figma is also crucial. Additionally, you will work with browser inspector tools for cross-browser testing and debugging to ensure seamless user experiences.

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What sets Bluecore apart as an employer for a Campaign Developer?

Bluecore stands out as an employer for Campaign Developers due to its recognition as one of the Best Places to Work, fostering an inclusive and supportive culture. With a focus on personal growth and flexibility, employees can thrive while contributing to innovating personalization solutions for a variety of high-profile clients. The opportunity to work remotely while connecting with a diverse team adds to the appeal of joining Bluecore.

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Common Interview Questions for Campaign Developer
Can you describe your experience with front-end development in relation to marketing email templates?

Highlight your previous projects where you successfully created email templates, emphasizing specific technologies like HTML5, CSS3, or JavaScript that you used. Explain how those templates improved user engagement or conversion rates for the campaigns.

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How do you ensure brand consistency when developing email and web components?

Discuss your method for developing a style guide or adhering to existing brand guidelines. Stress the importance of maintaining visual coherence across all platforms and how you check for consistency during the development process.

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What is your approach to collaborating with designers when creating web components?

Outline your collaborative workflow, mentioning how you communicate ideas, incorporate feedback, and work alongside designers to ensure that the final product aligns with both aesthetic and functional goals.

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How do you stay updated on emerging front-end technologies and trends?

Share your favorite resources for learning about new technologies, such as blogs, online courses, or webinars in web development. Discuss how you test and implement relevant trends into your work to innovate user experiences.

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Describe your experience using debugging tools for website optimization.

Provide examples of specific debugging tools you've used, such as browser inspector, and elaborate on how you diagnose issues and optimize website performance based on your findings.

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Can you talk about a time you faced challenges in a fast-paced work environment?

Share an anecdote that highlights your problem-solving skills and ability to adapt. Explain how you managed your time effectively, prioritized tasks, and maintained productivity under pressure.

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What front-end development projects are you most proud of, and why?

Select a project that showcases your skills and creativity. Describe your role, the challenges faced, and the positive outcomes achieved, emphasizing how it contributed to the overall goals of the campaign or client.

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How do you optimize email templates for different devices and browsers?

Explain your testing processes for cross-browser compatibility and responsive designs. Describe the tools you use and your approach to ensuring that all templates function effectively across devices.

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What do you consider the key elements of effective user interfaces in marketing applications?

Discuss your understanding of UI/UX principles and how they apply to marketing applications. Highlight specific elements like ease of navigation, compelling visuals, and user engagement strategies.

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Why do you want to work as a Campaign Developer at Bluecore?

Express your enthusiasm for Bluecore's mission and how your skills align with their innovative approach to marketing technology. Mention any specific aspects of their culture or projects that excite you and how you envision contributing to their success.

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Founded in 2013, Bluecore is a retail marketing technology that reimagines how retailers communicate with their customers through email marketing and website personalization. They are headquartered in New York City, New York.

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Full-time, remote
DATE POSTED
March 24, 2025

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