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Field Marketing Ambassador (Part-Time, Bentonville)

Our Company:

Congo Brands is at the epicenter of where consumer demand meets product development. Through brand partnerships with lead influencers, we are afforded an inside look at what consumers truly desire. E-commerce becomes the laboratory for consumer feedback and serves as a data pool for future retail endeavors. Congo Brands is a health and wellness brand that sells supplements, fitness snacks, hydration drinks, energy drinks, and more through ecommerce and retail partnerships. Congo Brands houses some of the World’s most noted brands including Alani Nu, Prime Hydration, Prime Energy, and 3D Energy only to include more in the coming years. Congo Brands is on pace to become one of the World’s most noted consumer product brand companies, with revenue growth increasing exponentially year over year. Congo Brand’s goal is to be the go-to ‘Better for You Brand’ for everything from nutritional supplements, energy drinks, snacks and much more.

The Role:

The Field Marketing Ambassador is part of an inspiring group of empowered and knowledgeable individuals focused on delivering the best of Alani Nu and PRIME. Members of our Field Marketing Team are passionate about the Alani Nu and PRIME brands and share that passion with current and future consumers at unique and unexpected times. The most important facet of a Field Marketing Ambassador is to educate and offer a complimentary sample while creating a memorable experience between the consumer and the brand.

Field Marketing Ambassadors are the local face of our national Alani Nu and PRIME brands!

This role is part-time and encompasses the Bentonville, AR region.

As a successful Field Marketing Ambassador, you must:

Be the Face of the Brand:

During all branded sampling missions, team trainings & meetings, market blitzes, &/or anytime a team member is representing Alani Nu or PRIME, we ask that you keep in mind:

You never get a second chance to make a good first impression, so as a team member we want you to bring your unique and individual self to work each day, and use that incredible, fun, and outgoing personality to engage customers in a meaningful way!

Key Responsibilities:

  1. Bring a positive and responsible attitude to work each day.
    1. Maintain a charming and cheerful attitude during sampling missions
    2. Maintain a high level of energy during sampling missions
    3. Embody the brand values during every consumer interaction
    4. Be polite, courteous, and treat all consumers respectfully, regardless of the
    5. situation
    6. Outside of breaks, refrain from eating, smoking, and chewing gum
    7. Treat the branded sampling vehicle with care, both on and off the road; Maintain
    8. the upkeep and premium appearance inside and outside the vehicle
  2. Be a product and brand expert
    1. Become a credible Alani Nu and PRIME Product and Brand Expert: Deliver a benefits message with each consumer interaction
    2. Be knowledgeable and comfortable overcoming objections with the consumer,
    3. and answer their product questions
    4. Understand the benefits of the product and personalize them for consumers
    5. Develop and maintain a working knowledge of Alani Nu and PRIME influencers
    6. and social media
    7. Be willing to learn &/or take part in Alani Nu and PRIME business (such as marketing & sales)
      1. Contribute to the team by providing ideas, contacts & suggestions for future missions
      2. Occasionally provide sales support by sampling retailers and refreshing POS
  3. Be an expert at engaging consumers
    1. Leverage your witty and vibrant personality to captivate consumers
    2. Be a social chameleon: Approach a variety of strangers and interact with them in a natural conversation, with the goal of development brand loyalty with the consumer
    3. Be an active listener to ensure the consumer is driving the conversation
    4. Act as an Alani Nu and PRIME Ambassador at all times
      1. Be prepared to share Alani Nu and PRIME information such as social media links or sites
    5. Must be able to collaborate effectively with sampling partner
    6. Develop a rapport with consumers, in a short time, through natural dialogue
    7. Identify future sampling opportunities while speaking with consumers and share relevant information with the Field Marketing Specialist / Field Marketing Manager
    8. Share field successes with the Field Marketing Specialist / Field Marketing Manager through candid pictures captured of consumers enjoying the product

Key Skills and Experience Preferred:

  • Excellent communication skills
  • Charismatic and outgoing personality• Flexible schedule: ability to work evenings, weekends, and some holidays
  • A mature attitude towards life
  • Must use good judgement
  • Local market knowledge is a plus
  • Must be able to sit for extended periods of time in the Alani Nu / PRIME vehicle during missions with long drive times
  • Must be able to work under diverse weather conditions
  • Ability to cultivate a team environment
  • Must be able to stand and remain mobile for extended periods of time during sampling missions

Essentials:

  • A reliable means of transportation with a valid driver's license that is not expired, suspended, or revoked as demonstrated with an MVR
  • Must be 21 years of age or older
  • Ability to proactively engage, educate, and sample product to a wide variety of consumer groups
  • Flexible, part-time hourly role to target consumers across multiple usage occasions
  • Must be able to attend and actively participate in 1-2 team meetings per month
  • Ability to work exceptionally well with others in a team environment
  • Must be able to stand and remain mobile for extended periods of time during sampling missions
  • Ability to drive safely and navigate unfamiliar places in the Alani Nu / PRIME Vehicle
  • Provide basic and accurate recaps of sampling missions that includes amount of product sampled and generic consumer information
  • Assist in the daily upkeep of the Alani Nu / PRIME vehicle and warehouse space
  • Must be able to lift/carry a minimum of 30lbs of product

If hired as a Field Marketing Ambassador while working, you will be required to adhere to a uniform and appearance standard that reflects the active lifestyle of the brand. Details will be explained during the interview process.

#PRIME

Congo Brands, LLC. is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, age, or any other classification protected by Federal, state, or local law.

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What You Should Know About Field Marketing Ambassador (Part-Time, Bentonville), CONGO BRANDS

Are you looking for an exciting part-time opportunity that lets you engage with consumers and promote some of the hottest brands in health and wellness? Join Congo Brands as a Field Marketing Ambassador in Bentonville! You’ll be the vibrant face of our incredible products, like Alani Nu and PRIME, at various sampling events. This role is all about using your charismatic personality to create memorable interactions with clientele. Your main responsibilities involve offering free samples, educating consumers about the unique benefits of our products, and embodying our brand values at every event. This isn't just any ordinary role; it’s your chance to make a great first impression and spread the word about our amazing health and fitness snacks, hydration drinks, and supplements. Being part of Congo Brands means being a vital part of a growing company that’s on the trajectory of becoming a global leader in consumer goods. You’ll get to work flexibly, collaborate with supportive team mates, and contribute ideas for future marketing missions. If you’re enthusiastic, engaging, and enjoy connecting with people, this role is perfect for you. Plus, you get to work with a dynamic team committed to bringing the best of Alani Nu and PRIME to consumers everywhere. Prepare to bring energy, kindness, and a positive attitude – because every interaction counts in building brand loyalty. If this sounds like your kind of gig, we'd love for you to apply and share your passion with us!

Frequently Asked Questions (FAQs) for Field Marketing Ambassador (Part-Time, Bentonville) Role at CONGO BRANDS
What are the main responsibilities of a Field Marketing Ambassador at Congo Brands?

As a Field Marketing Ambassador at Congo Brands, your primary responsibilities include engaging consumers through sampling missions, educating them about Alani Nu and PRIME products, and creating memorable brand experiences. You'll act as the friendly face of the brand, delivering complimentary samples and answering consumer questions, all while embodying our brand values.

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What qualifications do I need to apply for the Field Marketing Ambassador position at Congo Brands?

To apply for the Field Marketing Ambassador role at Congo Brands, candidates must be at least 21 years old, possess excellent communication skills, and have a reliable means of transportation with a valid driver’s license. A charismatic personality and the ability to engage with diverse audiences are essential for success in this position.

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Is there a specific schedule for the Field Marketing Ambassador role at Congo Brands?

The Field Marketing Ambassador position at Congo Brands is a part-time role that requires flexibility to work evenings, weekends, and some holidays. You will participate in 1-2 team meetings per month, along with sampling missions that can take place at various times based on consumer outreach strategy.

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What personal qualities are important for a Field Marketing Ambassador at Congo Brands?

Personal qualities vital for a successful Field Marketing Ambassador at Congo Brands include a positive attitude, strong interpersonal skills, and the ability to be an active listener. You'll need to cultivate a friendly rapport with consumers quickly, tailoring your approach to resonate with various individuals to enhance brand loyalty.

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What can I expect during the interview process for the Field Marketing Ambassador position at Congo Brands?

During the interview process for the Field Marketing Ambassador role at Congo Brands, you can expect to discuss your previous experience with consumer engagement, your understanding of Alani Nu and PRIME products, and how you plan to embody the brand during sampling missions. You’ll also learn about the uniform standards and expectations associated with the job.

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Common Interview Questions for Field Marketing Ambassador (Part-Time, Bentonville)
How would you introduce yourself to consumers as a Field Marketing Ambassador for Congo Brands?

To introduce yourself as a Field Marketing Ambassador for Congo Brands, convey enthusiasm and warmth. Share your passion for the products and provide a brief introduction that highlights your knowledge. For example, you might say, 'Hi, I'm [Your Name] with Congo Brands, excited to share our delicious Alani Nu energy drinks with you today!'

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What strategies would you use to engage consumers effectively during sampling missions?

To engage consumers effectively during sampling missions, I would use a friendly approach by initiating conversations, actively listening to their interests, and providing tailored product recommendations. Engaging with humor and sharing personal anecdotes about experiences with Alani Nu and PRIME helps build rapport and connection.

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How do you handle objections from consumers about product choices when sampling for Congo Brands?

Handling objections requires a respectful and informative approach. I would listen to the concerns of the consumer, empathize with their viewpoint, and provide factual information about the benefits and quality of Alani Nu and PRIME products. It’s important to transform objections into opportunities for education and positive engagement.

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Can you describe a time when you successfully engaged a customer during a previous job?

In previous roles, I successfully engaged a customer by tailoring the conversation based on their preferences. For instance, if they mentioned they were seeking healthier snack options, I highlighted the nutritional benefits of Alani Nu products and offered a sample, which led to an enthusiastic discussion and eventual purchase.

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What qualities make you an ideal candidate for the Field Marketing Ambassador role at Congo Brands?

My outgoing personality, strong communication skills, and ability to connect with people from diverse backgrounds make me an ideal candidate for the Field Marketing Ambassador role at Congo Brands. I thrive in vibrant environments and am passionate about health and wellness, which aligns perfectly with the brand’s mission.

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How would you maintain brand values while engaging with consumers?

To maintain brand values when engaging with consumers, I would embody the principles of positivity, respect, and authenticity in every interaction. It’s crucial to represent Alani Nu and PRIME as credible, friendly, and helpful brands, fostering trust and rapport with consumers.

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Why do you think sampling events are important for brand loyalty?

Sampling events are crucial for brand loyalty as they provide consumers with firsthand experiences of the products. It allows potential customers to try Alani Nu and PRIME offerings, ask questions, and form positive associations with the brand, enhancing their likelihood of repeat purchases.

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How would you create a memorable experience for consumers while sampling?

To create memorable experiences for consumers while sampling, I'd focus on personalized interactions, high energy, and authentic engagement. Making each encounter fun, friendly, and informative can leave a lasting impression, encouraging consumers to both remember the product and share their positive experiences with others.

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What do you know about Alani Nu and PRIME products that you would share with consumers?

As a Field Marketing Ambassador, I would share that Alani Nu is known for its delicious and effective health and wellness products, including fitness snacks and hydration drinks. PRIME drinks are designed for energy and recovery. Highlighting the clean ingredients, unique flavors, and benefits will capture consumer interest.

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What steps would you take to prepare for a sampling event as a Field Marketing Ambassador?

To prepare for a sampling event, I’d review product knowledge thoroughly, arrive early to set up the sampling area, and ensure all materials are organized. Additionally, I would strategize my engagement approach based on the event type and consumer demographics to maximize impact and reach.

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EMPLOYMENT TYPE
Part-time, on-site
DATE POSTED
January 4, 2025

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