Inbound Business Development Representative (BDR)

Please Note: This is an on-site position located in Atlanta, GA. Crisp is committed to supporting candidates by offering relocation assistance for qualified applicants who require moving to the Atlanta area.

About the Role

As a Business Development Representative at Crisp, you will play an integral role in driving pipeline growth. Your primary responsibility (80% focus) involves proactively engaging and qualifying inbound leads via speed-to-lead outreach. Serving as the initial point of contact, you will quickly identify client needs, clearly communicate the value of Crisp's solutions, and directly schedule qualified Strategy Sessions onto our Account Executives' calendars.

Additionally, you will independently generate new opportunities through targeted outbound prospecting (20% focus). Your effectiveness in outreach and initial relationship building will directly contribute to the overall growth and success of our net-new sales team.

Why Be a BDR at Crisp?

• Clear Path for Career Growth: Every BDR at Crisp has a defined roadmap to become an Account Executive, offering structured advancement opportunities and greater earning potential.

• Proven Product-Market Fit: You'll represent solutions with strong, validated product-market fit, refined over 14+ years. This ensures your conversations are credible and directly address client challenges.

• National Client Footprint: Crisp actively serves clients across all 50 states, providing you with strong case studies and references to support your outreach. This client network helps you establish immediate credibility and book more qualified meetings.

• Industry-Recognized Brand: Crisp consistently reshapes standards for companies serving law firm clients. Leveraging our well-established brand, compelling marketing, and high-profile events helps open doors with prospective clients.

• Consistent Marketing-Generated Leads: You'll spend the majority of your time (80%) qualifying high-quality inbound leads generated by our dedicated Performance Marketing team.

Responsibilities

• Quickly engage and qualify inbound leads through immediate speed-to-lead outreach via phone calls, personalized emails, SMS, and other relevant methods (80% focus).

• Proactively source additional pipeline (20% focus) through targeted outbound prospecting activities, including cold calls, customized emails, LinkedIn messaging, and strategic outreach efforts.

• Effectively convert initial prospect interest into scheduled Strategy Sessions for Account Executives by identifying needs and positioning Crisp's value proposition.

• Consistently complete 80–100+ daily outreach activities (calls, emails, messages) to maintain required pipeline velocity and performance.

• Use consultative discovery techniques during initial conversations to build rapport, identify genuine client needs, and clearly position Crisp's solutions.

• Maintain thorough and accurate records of all prospect interactions and lead statuses within HubSpot CRM to effectively track progress and ensure data integrity.

• Confirm and proactively follow up on scheduled Strategy Sessions to maximize attendance rates and support overall pipeline effectiveness.

Requirements

• Able to work in our Atlanta, GA office 5 days per week or willing to relocate.

• You have at least 1 year of relevant experience in sales or business development roles.

• Familiarity with CRM systems, particularly HubSpot.

• Ability to thrive in fast-paced environments, quickly adapt to changing priorities, and consistently hit targets.

• Comfortable communicating with sophisticated buyers, C-level executives, and business owners with confidence and professionalism.

• Demonstrated ability to manage high volumes of outreach activities daily.

• A coachable mindset with an eagerness to learn and improve.

Not Required, But a Bonus

Formal sales training or experience with methodologies like Sandler, Challenger, MEDDIC, or similar.

About Crisp

At Crisp, we're on a mission to make a $100B impact by helping 10,000 law firms grow their revenue by $10,000,000 each. As North America's #1 law firm growth company, we've achieved proven product-market fit, built a nationally recognized brand, and established ourselves as leaders in legal marketing and business coaching.

Our rapid growth (1470%+ in the past three years) has earned us a spot on the Inc. 5000 List for seven years and recognition as one of Atlanta’s fastest-growing companies for nine consecutive years.

We’ve also cemented our position as an industry leader across all verticals with the #1 best-selling book in the legal category, The Game Changing Attorney, the #1 podcast for legal market leaders, The Game Changing Attorney Podcast, and the #1 law firm growth conference on Earth, the Crisp Game Changers Summit.

If you’re looking for a place to work with unmatched opportunities for growth, industry-leading compensation and benefits, and the chance to make a real, tangible impact on the legal industry, Crisp is the place for you.

Benefits

• 100% Company Paid Health/Vision/Dental

• 4% 401K Match

• Generous Paid Time Off

• Paid Parental Leave for New Parents

• Paid Relocation for Non-Local Candidates

Please apply directly—reaching out to the hiring manager or other Crisp team members won't improve or fast track your application.

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