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Senior Account Director - (Northeast Remote)

Company Description

About us, but we'll be brief

Ready to make a difference? Experian has evolved into a global tech company in data and analytics. We're passionate about unlocking the power of data to transform lives and create opportunities for consumers, businesses and society. We're members of the FTSE 30 and for more than 125 years we've helped economies and communities flourish – and we're not done.

Discover the Unexpected - Our 22k amazing employees in 30+ countries believe the possibilities for you, and the world, are growing. We're investing in the future, through new technologies, accomplished people and new ideas so we can help create a better tomorrow. To do this we employ 'big-thinkers' that share our purpose #uniquelyexperian

Job Description

Audigent, a part of Experian is the leading data activation, curation and identity platform. Audigent's pioneering data platform unlocks the power of privacy-safe, first party data to maximize addressability and monetization of media at scale without using cookies. This is a remote position reporting to the VP of Sales.. As one of the industry's first data curation platforms powered by its unique identity suite (Hadron ID™), Audigent is transforming the programmatic landscape with its SmartPMP™, ContextualPMP™ and CognitivePMP™ products, which use artificial intelligence and machine learning to package and increase consumer-safe data with premium inventory supply at scale.

Responsibilities:

  • Produce revenue from new business from top tier agencies and brands, selling specialized unique data to execute digital media campaigns:
  • Prospect for new business, present Audigent's solutions, and close new deals
  • Close leads that are delivered from brands/agency who are buying Audigent data through public platforms, upselling them into buying custom data
  • Secure important accounts to grow market share
  • Work with the Audience Strategy, Curation, Strategic Accounts and Marketing teams to provide bespoke media solutions and exceptional service to our clients
  • Develop a level of proficiency across the digital advertising landscape and the evolving industry developments and challenges

 

 

Qualifications

  • +5 years of digital, mobile, programmatic a or audience data advertising sales experience with existing relationships with media agencies or brands direct; relationships with independent media agencies
  • Experience in an accountable sales environment with specific experience selling programmatic data or PMP deals
  • Fluency in the ad/data tech sales landscape with a understanding DSPs/DMPs/SSPs, including TTD and DV360
  • Experience selling managed service to middle-market and independent agencies
  • Interest in being a pioneer in a quickly transforming media category
  • Experience establishing communication and engagement with prospects, including face-to-face presentations, phone and email
  • Support team and management in creating best-of-breed data and audience solutions for clients
  • Northeast based or willing to relocate

Additional Information

Perks

  • Paid time off
  • 401K with a 4% company match with immediate vesting.
  • Comprehensive health, dental, and vision plans.
  • 5 sick days each calendar year.
  • 12 paid company holidays and 2 paid volunteer days.

Our uniqueness is that we celebrate yours. Experian's culture and people are important differentiators. We take our people agenda very seriously and focus on what matters; DEI, work/life balance, development, authenticity, engagement, collaboration, wellness, reward and recognition, volunteering... the list goes on. Experian's people first approach is award-winning; Great Place To Work™ in 24 countries, FORTUNE Best Companies to work and Glassdoor Best Places to Work (globally 4.4 Stars) to name a few. Check out Experian Life on social or our Careers Site to understand why.

Experian is proud to be an Equal Opportunity and Affirmative Action employer. Innovation is a critical part of Experian's DNA and practices, and our diverse workforce drives our success. Everyone can succeed at Experian and bring their whole self to work, irrespective of their gender, ethnicity, religion, color, sexuality, physical ability or age. If you have a disability or special need that requires accommodation, please let us know at the earliest opportunity.

#LI-Remote

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What You Should Know About Senior Account Director - (Northeast Remote), Experian

Join Experian as a Senior Account Director and be part of something dynamic! As a leader in data and analytics, Experian is redefining what’s possible by harnessing the power of data to create opportunities for consumers and businesses alike. In this remote position with Audigent, you will have the chance to work with cutting-edge technology while driving revenue growth from top-tier agencies and brands. Your day-to-day will involve prospecting for new business, presenting Audigent’s innovative solutions, and closing deals that leverage our unique data offers. With over five years of experience in digital advertising sales under your belt, you’ll be familiar with the programmatic landscape and have existing relationships with media agencies. Your expertise will help shape tailored media solutions that speak to our clients' unique needs. Plus, you’ll collaborate with a variety of teams to ensure exceptional service. At Experian, we celebrate authenticity and diversity, so you’ll find a workplace that champions your contributions and fosters professional growth. If you're based in the Northeast or willing to relocate, you could be part of a forward-thinking team driving innovation in a quickly transforming media category. Join us in our mission to transform lives and create a better tomorrow through the magic of data!

Frequently Asked Questions (FAQs) for Senior Account Director - (Northeast Remote) Role at Experian
What are the responsibilities of a Senior Account Director at Experian?

As a Senior Account Director at Experian, you'll be tasked with driving revenue by securing new business from leading agencies and brands. Your role involves presenting customized solutions, closing deals, and upselling Audigent's data products. You'll need to work closely with cross-functional teams, ensuring clients receive the highest level of service. This involves understanding the digital advertising landscape and staying updated on industry challenges to provide effective solutions.

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What qualifications are required for the Senior Account Director role at Experian?

To become a Senior Account Director at Experian, you need over five years of experience in digital, mobile, and programmatic advertising sales, alongside established relationships with media agencies. Familiarity with DSPs, DMPs, and SSPs is crucial, along with a strong understanding of programmatic data sales. This role also requires excellent communication skills for engaging clients effectively, presenting, and building lasting partnerships.

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How does Experian support its Senior Account Directors in achieving their goals?

Experian supports Senior Account Directors by fostering collaboration across various teams, such as Marketing and Audience Strategy, to create bespoke media solutions. Additionally, the company provides resources for professional development, market insights, and an environment that values innovation, thus empowering you to reach your targets successfully.

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What is the company culture like at Experian for Senior Account Directors?

The culture at Experian for Senior Account Directors is vibrant and inclusive. Focused on diversity, equity, and ensuring work-life balance, Experian has been recognized as a great place to work globally. The team is made up of passionate individuals who believe in the power of collaboration and innovation while embracing each other's unique contributions.

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What benefits do Senior Account Directors receive at Experian?

Senior Account Directors at Experian enjoy several benefits, including comprehensive health, dental, and vision plans, a generous 401K plan with a company match, paid time off, sick days, and volunteer days. The company prides itself on providing a supportive environment that prioritizes employee well-being and recognizes their hard work.

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Common Interview Questions for Senior Account Director - (Northeast Remote)
Can you describe your experience with programmatic advertising?

When answering this question, highlight specific experiences where you've successfully used programmatic advertising to achieve client objectives. Discuss any tools you've utilized, such as DSPs or DMPs, and how these tools enabled you to meet your sales goals.

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How do you approach building relationships with new clients?

To tackle this question, share your strategy for establishing rapport with prospective clients. Discuss techniques you use, such as conducting thorough research, personalizing communication, and maintaining follow-up interactions, to turn prospects into long-term clients.

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What strategies do you use to stay updated on the latest industry trends?

Answer this question by detailing your commitment to ongoing learning, such as following industry publications, attending webinars, and participating in networking events. This shows your dedication to staying ahead in the rapidly evolving field of digital advertising.

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How do you handle difficult clients or challenging negotiations?

Address this question by providing examples of tough situations you've faced and how you navigated them. Emphasize your problem-solving skills, patience, and the importance of maintaining professionalism and clear communication in tough negotiations.

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What makes you a good fit for the Senior Account Director role at Experian?

This is your chance to shine! Tailor your answer to showcase your relevant experience and skills that align with Experian's goals. Discuss your passion for data, innovative thinking, and ability to drive results as key factors that make you the right choice for the role.

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Can you outline your experience working with cross-functional teams?

To respond effectively, provide examples of past projects where collaboration with marketing, sales, and technical teams was necessary. Highlight how this teamwork contributed to successful outcomes and aligns with the collaborative environment at Experian.

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What do you believe is the most significant challenge facing data sales today?

This question allows you to demonstrate your industry knowledge. You can discuss privacy concerns, changing regulations, or the need for transparency in data handling as current challenges and how you'd proactively address them in your role at Experian.

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How do you prioritize your sales pipeline?

When addressing pipeline management, discuss the strategies you’ve used, such as categorizing leads based on their potential value or urgency. Emphasize your organizational skills and how this has led to consistent sales growth in your previous roles.

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What are your key metrics for measuring success in your sales role?

In your response, touch on various key performance indicators you track, including revenue generated, new accounts secured, and client retention rates. This indicates your analytical approach to sales and commitment to achieving measurable results.

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How would you present Audigent's solutions to a potential client?

For this question, describe your tailored approach to presentations. Include aspects such as understanding the client's unique needs, offering relevant use cases, and demonstrating the tangible benefits of Audigent's solutions to help them visualize success.

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We pride ourselves on being certified as a Great Place To Work and firmly believe that creating a positive company culture is less about ping pong tables and more about transparency, connection, and "work with purpose." The unique perspective of e...

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DATE POSTED
April 12, 2025

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