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Sr. Content Engineer

At F5, we strive to bring a better digital world to life. Our teams empower organizations across the globe to create, secure, and run applications that enhance how we experience our evolving digital world. We are passionate about cybersecurity, from protecting consumers from fraud to enabling companies to focus on innovation. 
 

Everything we do centers around people. That means we obsess over how to make the lives of our customers, and their customers, better. And it means we prioritize a diverse F5 community where each individual can thrive.

The Digital Services team operates with the guiding principles of trust and abundance. We are a team of empaths working in a global organization respecting differences in ability, experience, and ways of working. Celebrating diversity and inclusion is a core value of our team. We value the collective experience and impart this as we work with other teams.

This opportunity has a global reach and provides the chance to collaborate with peers in technical knowledge. You will work collaboratively with Digital Services, Global Services, Product Management, Product Engineering, Technology Services, and New Product Introduction teams to ensure that our users have quality knowledge content that leads them to self-service success.

You will be responsible for leading, developing, and improving content production and publication. A successful Sr. Content Engineer will have proficiencies in producing written and rich-media content, such as web-based articles, newsletters, and videos.

Content may be developed in close collaboration with technical subject matter experts, or largely independently working to fill a specific business need. A successful candidate will identify stakeholders, conduct interviews, create publication plans and milestones for one or more types of media.  You must be able to work with limited supervision and manage multiple assignments and projects simultaneously.  A successful candidate will have strong interpersonal and organizational skills, be able to work collaboratively across the organization, and forge cross-team relationships with a broad range of global stakeholders including SMEs in UX, product managers, engineers, program managers, and more. You will regularly use empathy, logic, and hard data to inform content choices. You may be the single point of contact for the Digital Services team in one of the many ways we interlock with other parts of the F5 business such Product Lifecycle / Release Management, Support Enablement, Community Support.

What will you do in Digital Services?

  • Proven ability to help define and maintain brand voice.

  • Establish writing policy, styles, and standard language for written documentation.

  • Establish policy, styles, and best practices for video publication

  • Develop & maintain style guides. Advocate for the use of, and adherence to, the same.

  • Apply styles, best practices, and content standards to ensure consistency, accuracy, brand awareness, and usability across video and text content repositories. 

  • Independently design, write, and publish product documentation and video for all products in the F5 product suite.

  • Assist with application of best practices to F5 customer portals and web properties, focusing on consistency and enabling customer success.

  • Work to precise deadlines determined by external factors such as product release cycles and security disclosures

  • Decipher complex technical data and transform it into usable documentation and videos for online presentation.

  • Research existing content to fill content gaps and ensure consistent presentation of content.

  • Build relationships with Product and Release Management teams in order to enable product support and the customer’s experience of new releases

  • Mentor and train staff in knowledge management tools, writing. video production and publishing practices

  • May supervise and delegate and supervise content production to junior or staff-level content specialists.

  • Manage multiple assignments simultaneously.

  • Lead, and execute on team projects such as new tool development, UAT of new systems, workflows, and continuous process improvement. 

  • Use a combination of empathy, logic, hard data, direct feedback to inform decision making

  • Responsible for upholding F5’s Business Code of Ethics and for promptly reporting violations of the Code or other company policies.

  • Performs other related duties as assigned.

The Job Description is intended to be a general representation of the responsibilities and requirements of the job.  However, the description may not be all-inclusive, and responsibilities and requirements are subject to change.

We're looking for this experience:

Significant demonstrated experience in one of the two following fields, and moderate experience in the remaining field:

  • Text based content production (editing, writing, journalism, social media)

  • Video content production for web publication

  • Text and graphic based content production skills and abilities:

Significant experience with content management and publishing/delivery systems (SalesForce Knowledge, Adobe AEM, Marketo, Outlook, Sharepoint)

  • Demonstrated experience with content creation systems such as Dreamweaver, InDesign, etc.

  • Moderate knowledge of editing HTML source code.

  • Experience with collaboration and project management platforms a plus (Jira, Confluence, Lucid, A-ha, etc).

Video content production skills and abilities: 

  • Experience scripting and story boarding videos documenting technical procedures, and/or personal interviews and voxpop segments.

  • Content creation including screen capture of product UI, audio recording and narration, and end to end editing for online publication

  • (Adobe Premiere, Camtasia, DaVinci, Captivate, iMovie, After Effects, etc.)

  • Publication and content management of video assets in tools such as YouTube & Stream. 

  • Experience publishing content through secondary systems such as Reddit, Twitter (X), BlueSky, LinkedIn, and community forums.

How do you qualify?

  • Showcase 8+ years of combined technical writing and/or video production experience in a highly technical industry such as software or hardware.  Hold a 4-year degree in communications field: English, Journalism, Graphic Design, Video Production or equivalent experience

  • Experience with Knowledge Centered Service (KCS®) and KCS coaching. KCS Fundamentals or v6 Practices certification desirable

Other skills/attributes that will be useful:

  • Self-starter, resourceful, able to work independently or in a collaborative environment.

  • Strong interpersonal and presentation skills, both oral and written.

  • Ability to work in a global team across all geographies respecting differences in culture, experience, and ways of working. 

  • Constantly advocate for documentation practices and UX improvements aimed at increasing inclusivity & accessibility and respecting & elevating diversity. Aggressively highlight existing shortcomings, gaps, and opportunities to raise the bar.

  • Experience with user survey design and feedback systems a plus

  • (Qualtrics, Gainsight, Medallia, etc).

  • Strong time management skills.

  • Scope long term projects and manage time & resources to deliver on projected deadlines.

#LI-DC1

The Job Description is intended to be a general representation of the responsibilities and requirements of the job. However, the description may not be all-inclusive, and responsibilities and requirements are subject to change.

The annual base pay for this position is: $121,362.00 - $182,042.00

F5 maintains broad salary ranges for its roles in order to account for variations in knowledge, skills, experience, geographic locations, and market conditions, as well as to reflect F5’s differing products, industries, and lines of business. The pay range referenced is as of the time of the job posting and is subject to change.

You may also be offered incentive compensation, bonus, restricted stock units, and benefits. More details about F5’s benefits can be found at the following link: https://www.f5.com/company/careers/benefits. F5 reserves the right to change or terminate any benefit plan without notice. 

Please note that F5 only contacts candidates through F5 email address (ending with @f5.com) or auto email notification from Workday (ending with f5.com or @myworkday.com).

Equal Employment Opportunity

It is the policy of F5 to provide equal employment opportunities to all employees and employment applicants without regard to unlawful considerations of race, religion, color, national origin, sex, sexual orientation, gender identity or expression, age, sensory, physical, or mental disability, marital status, veteran or military status, genetic information, or any other classification protected by applicable local, state, or federal laws. This policy applies to all aspects of employment, including, but not limited to, hiring, job assignment, compensation, promotion, benefits, training, discipline, and termination.  F5 offers a variety of reasonable accommodations for candidates. Requesting an accommodation is completely voluntary. F5 will assess the need for accommodations in the application process separately from those that may be needed to perform the job. Request by contacting accommodations@f5.com.

Average salary estimate

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$121362K
$182042K

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What You Should Know About Sr. Content Engineer, ffive

Are you passionate about creating impactful content that enhances user experiences? As a Sr. Content Engineer at F5 in Seattle, you'll be at the forefront of our mission to provide a better digital world. We empower organizations globally to secure and run applications, all while prioritizing people at the heart of our operations. You will collaborate across various teams, including Digital Services, Global Services, and Product Management, ensuring users have access to quality knowledge content that fosters self-service success. In this dynamic role, your responsibilities will stretch from leading content production to developing engaging multimedia materials such as web articles, newsletters, and videos. You’ll work both independently and alongside technical experts, facilitating interviews and creating thorough publication plans. If you thrive in fluid environments where collaboration is key and have the skill to turn complex technical details into user-friendly documentation, you're the perfect fit for our team. Your expertise should include proven text and video content production abilities and familiarity with content management systems like Salesforce Knowledge and Adobe AEM. You'll play a vital role in defining brand voice and ensuring consistency in all content aspects. We value diversity in our team and believe in building strong relationships across departments. Join us at F5, where your insights will directly contribute to enriching the customer experience as we propel innovation in cybersecurity and beyond!

Frequently Asked Questions (FAQs) for Sr. Content Engineer Role at ffive
What are the main responsibilities of a Sr. Content Engineer at F5?

As a Sr. Content Engineer at F5, your primary responsibilities include leading and improving content production and publication, designing and writing product documentation as well as video content, and collaborating with various stakeholders across the organization. You will also establish writing policies, maintain style guides, and ensure consistency and accuracy in all content outputs while managing multiple projects simultaneously.

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What qualifications are required for the Sr. Content Engineer position at F5?

To qualify for the Sr. Content Engineer role at F5, candidates should have 8+ years of experience in technical writing and/or video production, ideally within the tech industry. A four-year degree in fields like communications, English, or graphic design is expected. Familiarity with tools like Adobe AEM and experience with video editing software will also enhance your candidacy.

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How does a Sr. Content Engineer collaborate with other teams at F5?

Collaboration is a key component of the Sr. Content Engineer role at F5. You will work closely with teams such as Digital Services, Global Services, Product Management, and others to align content efforts with product releases and user needs. Building relationships with subject matter experts (SMEs) ensures that your documentation accurately reflects technical specifications while enhancing user experience.

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What skills are essential for success as a Sr. Content Engineer at F5?

A successful Sr. Content Engineer at F5 must possess strong interpersonal and organizational skills, critical for managing relationships across teams. Additionally, proficiency in content production, project management, and knowledge management tools is important. You should also have a knack for empathizing with users to ensure that your content meets their needs effectively.

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What are the career advancement opportunities for a Sr. Content Engineer at F5?

Career advancement opportunities for a Sr. Content Engineer at F5 are abundant. You may take on leadership roles in content strategy, expand into other content-focused positions, or specialize in an area such as user experience (UX) content or multimedia production. The diverse environment at F5 also allows for cross-departmental movement, enhancing your skill set and career trajectory.

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Common Interview Questions for Sr. Content Engineer
Can you describe your content production process as a Sr. Content Engineer?

When addressing your content production process, outline the steps you take, starting from identifying the target audience to researching and organizing information. Highlight your collaboration with SMEs, tools used for drafting and editing, and methods for continuous feedback to refine your content. This demonstrates your thorough understanding of the content life cycle.

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How do you ensure the content aligns with F5's brand voice?

To ensure that content aligns with F5’s brand voice, it's vital to internalize the company's values and messaging guidelines. Share examples of how you have established and adhered to style guides in your previous roles, discussing any specific metrics or feedback that confirmed your content resonated with the audience. This reflects your commitment to brand consistency.

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What experience do you have with video content production?

When discussing your video content production experience, mention specific software you’ve used for editing, as well as types of videos you've produced, such as tutorials or product demonstrations. Highlight your ability to script, storyboard, and create engaging video content, providing metrics or user feedback from past projects to underscore your impact.

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How do you approach managing multiple content projects at once?

Share your method for prioritizing tasks and managing your time effectively. Discuss any project management tools you utilize, how you set milestones, and how you communicate updates with stakeholders. This illustrates your organizational skills and ability to handle pressures effectively while still meeting quality standards.

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Describe a time when you had to translate complex technical information into user-friendly content.

Refer to a specific project where you successfully broke down complex data into clear, comprehensible content. Emphasize your processes for researching the information, understanding the end user’s perspective, and the methods you used to test it for clarity. This demonstrates your capacity to empathize with users while delivering quality documentation.

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What tools do you use for collaboration and project management?

Detail the various collaboration and project management platforms you've worked with, such as Jira or Confluence. Discuss how you effectively communicated with team members and tracked project progres, stressing the importance of clear communication and organized workflows in your previous experiences.

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How do you gather feedback on the content you create?

Explain your approach to gathering user feedback, which may include surveys, direct interviews, or analytics. Highlight the importance of incorporating this feedback to improve future content iterations, showing your commitment to continuous improvement and meeting user expectations.

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What role do you believe empathy plays in content creation?

Discuss your belief that empathy is crucial in understanding user needs and frustrations. Provide an example of how you’ve used empathy to inform your writing or multimedia choices and how this positively impacted user satisfaction and engagement with the content.

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Can you give an example of a successful publication plan you've created?

Describe a specific publication plan you developed, including your objectives, the collaboration process with stakeholders, and how you executed the plan. Highlight the results or metrics achieved, showcasing your strategic thinking and ability to deliver a successful project.

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Why do you want to work at F5 as a Sr. Content Engineer?

Reflect on F5's values, mission, and commitment to innovation in cybersecurity, articulating why this aligns with your personal and professional goals. Share your enthusiasm for collaborating in a diverse team environment where every voice is valued, emphasizing your passion for creating impactful content.

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DATE POSTED
March 27, 2025

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