SVP, Sales

The SVP, Sales at Kobie is responsible for sourcing, developing, and closing new and existing client relationships. This role involves leading the business development plan aligned with Kobie’s strategic goals and driving revenue growth by building a solid client pipeline. Additionally, the SVP will oversee the sales process, manage a talented sales support team, and ensure that all sales activities align with the company’s objectives.

To succeed as SVP, Sales at Kobie, candidates should have 17-20+ years of business development experience, particularly in a consultative, service-oriented environment. Expertise in customer loyalty programs and a solid understanding of marketing technology, analytics, and agency services is vital. A Bachelor’s degree is required, and a graduate-level degree or MBA is strongly preferred.

The SVP, Sales is vital to fostering a positive company culture at Kobie. By leading a values-driven team, promoting diversity and inclusion, and mentoring sales professionals, this role ensures that employees feel valued and encouraged to contribute their authentic selves. The SVP also engages in initiatives that promote teamwork and innovation, solidifying Kobie's reputation as a top workplace.

Key skills for the SVP, Sales position at Kobie include exceptional communication, relationship-building, and leadership abilities. Successful candidates should excel in strategic pricing, negotiation processes, and mentoring teams. Adaptability to fast-paced environments with strong presentation skills will also be essential, alongside a deep understanding of loyalty marketing and analytics.

At Kobie, we prioritize the well-being of all our employees, including the SVP, Sales. We offer comprehensive health insurance and benefits, free fitness programs, and generous vacation policies. Our supportive culture reinforces the importance of mental and physical health, ensuring that all employees can thrive in their careers while maintaining a healthy work-life balance.

In this role, it's essential to draw on your extensive background in loyalty marketing. Discuss specific programs you've implemented, the metrics you've focused on, and how those experiences shaped your approach to selling marketing solutions.

When developing a business development plan, start by assessing market opportunities and aligning them with organizational goals. Emphasize the importance of collaboration with other teams and setting clear KPIs to track progress. Share examples from your previous roles that highlight successful strategies.

Building relationships requires active listening and understanding client needs. Share techniques such as regular check-ins, personalized communication, and demonstrating a commitment to their success through tailored solutions that can strengthen those connections.

Managing performance hinges on setting clear expectations and providing continuous feedback. Share your approach to providing recognition for achievements, fostering an open communication environment, and creating growth opportunities through mentorship and training.

Your negotiation style should be collaborative, focusing on win-win outcomes. Provide examples of how you’ve successfully navigated complex negotiations, emphasizing your problem-solving skills and ability to understand the client's perspective.

Key metrics for an SVP, Sales include revenue generation, breadth of product sales, new client acquisition rates, and ROI from sales efforts. Share how you’ve previously tracked these metrics and used them to adjust strategies and drive team performance.

Staying informed involves reading industry publications, attending conferences, and networking with other professionals. Discuss your commitment to learning and how you bring new ideas back to your team to remain competitive in the marketplace.

Presenting at industry events showcases your expertise. Describe your past speaking engagements, the topics you've covered, and the positive impacts these presentations had on building your professional credibility and Kobie’s reputation.

Handling setbacks requires resilience and a strategic approach. Discuss how you assess the situation, communicate openly with involved parties, and adapt your plans to overcome challenges while retaining trust with clients.

Prioritization comes from assessing potential revenue impact and alignment with strategic goals. Share how you weigh initiatives based on their potential ROI and market demand, ensuring that resources are allocated efficiently for maximum effect.