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Director, Global Integrated Campaigns

MongoDB’s mission is to empower innovators to create, transform, and disrupt industries by unleashing the power of software and data. We enable organizations of all sizes to easily build, scale, and run modern applications by helping them modernize legacy workloads, embrace innovation, and unleash AI. Our industry-leading developer data platform, MongoDB Atlas, is the only globally distributed, multi-cloud database and is available in more than 115 regions across AWS, Google Cloud, and Microsoft Azure. Atlas allows customers to build anywhere—on the edge, on premises, or across cloud providers. With offices worldwide and over 175,000 developers joining MongoDB every month, it’s no wonder that leading organizations, like Samsung and Toyota, trust MongoDB to build next-generation, AI-powered applications.

This role can be based out of any of our US offices or remotely in the US. 

What you’ll do

As MongoDB’s Director of Global Integrated Campaigns, you’ll work as part of the Global Demand Center team to create strategic demand generation initiatives to drive awareness, generate quality leads, and activate scalable demand programs that impact the sales pipeline and recurring revenue growth.

You will be responsible for the strategy and execution of marketing programs that capture and nurture marketing leads across multiple channels. You will also lead development strategies to help drive velocity through the sales funnel with demand programs and experiences that prioritize the customer while driving revenue. You create programs to prioritize and qualify leads and orchestrate customer outreach.

You will use your superpower skills and strategic knowledge to help MongoDB drive awareness and sell products. You are entrepreneurial, analytical, and data-led. You can operate both at the strategic and tactical levels and thrive in an environment where partnership and cross-functional teamwork are critical.

In particular, you will be

  • Manage a Global campaigns team at an enterprise scale, and have a proven track record of developing and executing impactful B2B marketing programs focused on growing net new logos and expanding our footprint with existing customers
  • Lead a team hyper-focused on driving qualified interest into the sales funnels by identifying and nurturing prospects while accelerating velocity through the pipeline to influence and drive revenue
  • Define the strategies and execution for scalable demand programs across multiple channels and regions to reliably and sustainably contribute to the marketing-sourced pipeline
  • Manage and optimize integrated marketing campaigns and programs to reach IT Decision Makers to drive sales-qualified leads and pipeline
  • Analyze integrated marketing campaign outcomes in detail, drawing insights and presenting results to facilitate sound decision-making and next steps
  • Work with partners in Marketing Ops to nurture leads better, increase conversion rates to marketing-qualified leads, and improve the integrity of the overall database
  • Strengthen our email and nurture programs, optimizing to expedite opportunity creation, pipeline acceleration, and closed-won revenue
  • Provide strategic guidance to regional field marketing teams on industry best practices for demand tactics, optimal marketing mix, tools/software, and strategies to scale outbound/inbound sales programs, sales enablement, and playbooks
  • Drive the yearly and quarterly cross-functional, integrated campaign planning process
  • Proactively drive the coordination with regional marketing teams to deliver integrated plans globally and locally
  • Lead, coach, and mentor our highly effective campaigns team

We’re looking for someone with

  • 15+ years of experience required with proven success within Revenue Marketing, Demand Generation, or Growth Marketing leadership roles at a SaaS, Developer/Infrastructure, Public Cloud, or high-growth tech business
  • Proven track record of ability to drive outstanding results with prior self-service or B2B/B2D/D2C initiatives
  • Master at developing, executing, and measuring innovative and results-focused demand programs and campaigns globally
  • Strong familiarity with demand generation best practices, industry trends, and SiriusDecisions frameworks, including expertise in lead scoring models, marketing attribution, demand waterfall, etc
  • Strong familiarity with digital marketing, programmatic ABM, campaign frameworks, etc
  • Demonstrated analytical ability, specifically around program measurement and ROI, and program execution skills
  • Proven experience in managing the creation of marketing materials
  • Experience influencing and communicating product offers to customers, prospects, and sales professionals, demonstrated by excellent written (including copywriting and proofreading) and oral communication skills
  • Ability to make decisions in a fast-paced, changing environment and anticipate future needs while living the MongoDB values
  • A high level of accountability, married with a huge sense of urgency
  • Demonstrate ability to grasp enterprise technology and serve as an excellent and persuasive communicator – both written and orally – is a requirement
  • Knowledge and hands-on experience with popular marketing automation and sales automation systems, particularly Marketo and Salesforce.com

To drive the personal growth and business impact of our employees, we’re committed to developing a supportive and enriching culture for everyone. From employee affinity groups, to fertility assistance and a generous parental leave policy, we value our employees’ wellbeing and want to support them along every step of their professional and personal journeys. Learn more about what it’s like to work at MongoDB, and help us make an impact on the world!

MongoDB is committed to providing any necessary accommodations for individuals with disabilities within our application and interview process. To request an accommodation due to a disability, please inform your recruiter.

MongoDB, Inc. provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type and makes all hiring decisions without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Req #: 1263102155

MongoDB’s base salary range for this role is posted below. Compensation at the time of offer is unique to each candidate and based on a variety of factors such as skill set, experience, qualifications, and work location. Salary is one part of MongoDB’s total compensation and benefits package. Other benefits for eligible employees may include: equity, participation in the employee stock purchase program, flexible paid time off, 20 weeks fully-paid gender-neutral parental leave, fertility and adoption assistance, 401(k) plan, mental health counseling, access to transgender-inclusive health insurance coverage, and health benefits offerings. Please note, the base salary range listed below and the benefits in this paragraph are only applicable to U.S.-based candidates.

MongoDB’s base salary range for this role in the U.S. is:
$115,000$226,000 USD

Average salary estimate

$170500 / YEARLY (est.)
min
max
$115000K
$226000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Director, Global Integrated Campaigns, MongoDB

If you're looking to take your career to the next level, consider joining MongoDB as the Director of Global Integrated Campaigns! We're on a mission to empower innovators to create and disrupt industries through the power of software and data. At MongoDB, you'll have the chance to work with an energizing team that thrives on creativity and strategic thinking. In this role, you'll lead the charge in designing and executing global demand-generating initiatives that not only raise brand awareness but also drive quality leads into our sales pipeline. With your strong background in Revenue Marketing, Demand Generation, or Growth Marketing, particularly in the SaaS or tech space, you'll dive headfirst into spearheading impactful marketing programs aimed at nurturing leads and influencing revenue growth. You will collaborate across teams to optimize integrated campaigns and strengthen our outreach strategies to reach IT Decision Makers effectively. MongoDB welcomes innovators, and if you're data-driven and passionate about creating customer-focused experiences that resonate, this could be the perfect opportunity for you! You'll also play a key role in mentoring our dynamic campaigns team, showing them the ropes of effective marketing strategies while fostering an inclusive culture where everyone's ideas are valued. Plus, with the flexibility to work from any of our U.S. offices or remotely, this role gives you the freedom to thrive wherever you feel most inspired. Ready to disrupt the status quo? Join us at MongoDB and let’s create something amazing together!

Frequently Asked Questions (FAQs) for Director, Global Integrated Campaigns Role at MongoDB
What are the main responsibilities of the Director of Global Integrated Campaigns at MongoDB?

As the Director of Global Integrated Campaigns at MongoDB, your main responsibilities will include creating and executing strategic demand generation initiatives, managing a global campaigns team, and analyzing campaign outcomes to optimize pipeline growth. You'll work closely with sales and marketing teams to develop programs that capture and nurture leads while driving revenue.

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What qualifications are required for the Director of Global Integrated Campaigns position at MongoDB?

To be considered for the Director of Global Integrated Campaigns role at MongoDB, candidates should have 15+ years of experience in Revenue Marketing, Demand Generation, or Growth Marketing, particularly within a tech business. A solid understanding of demand generation best practices, data analytics, and experience with marketing automation tools is also necessary for this role.

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How does the role of Director of Global Integrated Campaigns contribute to the sales pipeline at MongoDB?

In the role of Director of Global Integrated Campaigns, you'll directly influence the sales pipeline by designing and executing integrated marketing campaigns that attract and qualify leads. You'll analyze metrics to refine strategies that ensure that marketing efforts are effectively generating sales-qualified leads, ultimately driving revenue growth for MongoDB.

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Can the Director of Global Integrated Campaigns work remotely at MongoDB?

Yes, the Director of Global Integrated Campaigns can work from any of MongoDB’s U.S. offices or remotely within the United States, providing flexibility and allowing you to choose an environment where you feel most productive.

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What does the team culture look like for the Director of Global Integrated Campaigns at MongoDB?

The team culture for the Director of Global Integrated Campaigns at MongoDB is collaborative and innovative, with an emphasis on mentorship and fostering creativity. MongoDB values inclusivity and encourages team members to share their diverse perspectives and ideas, contributing to a supportive and enriching work environment.

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Common Interview Questions for Director, Global Integrated Campaigns
What marketing strategies have you successfully implemented in previous roles as a Director of Global Integrated Campaigns?

In previous roles, I’ve successfully implemented multi-channel marketing strategies focused on nurturing leads and driving pipeline growth. One example was utilizing a combination of digital marketing, email campaigns, and targeted content that led to a significant increase in sales-qualified leads and revenue.

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How do you use data analytics to measure campaign success as a Director of Global Integrated Campaigns?

I utilize data analytics to track key performance indicators such as lead conversion rates and campaign ROI. By analyzing this data, I can identify strengths and weaknesses in campaigns, adjust strategies accordingly, and ensure that our marketing efforts are aligned with business goals.

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Can you describe your experience with managing a global campaigns team?

I have extensive experience managing diverse global teams, focusing on creating a collaborative environment where each team member feels empowered to contribute. I prioritize clear communication and set attainable goals, ensuring we stay aligned while supporting individual growth.

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What tools or software are you proficient in that are relevant to the Director of Global Integrated Campaigns role?

I am proficient in various marketing automation and sales automation systems, particularly Marketo and Salesforce.com. These tools have allowed me to streamline marketing workflows, optimize lead management processes, and enhance overall campaign effectiveness.

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How do you stay updated on industry trends relevant to the Director of Global Integrated Campaigns position?

I stay updated on industry trends by reading leading marketing publications, attending webinars, and networking with other marketing professionals. I also participate in industry conferences and follow influential thought leaders to gain new insights and strategies.

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Describe a challenging project you've led and how you handled it.

In a previous role, I led a major product launch that required extensive coordination between multiple teams. We faced obstacles in alignment and execution, but I addressed this by organizing regular check-ins, creating clear documentation, and fostering open communication to ensure everyone was on the same page.

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What is your approach to lead nurturing in integrated campaigns?

My approach to lead nurturing involves creating personalized touchpoints through targeted content and email campaigns. By understanding the customer's journey and their needs, I can tailor messaging that resonates and encourages progression through the sales funnel.

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How do you prioritize and measure the effectiveness of different marketing channels?

I prioritize channels based on performance metrics, such as conversion rates and engagement levels. I use a data-driven approach to measure effectiveness, employing A/B testing to continually refine strategies and ensure optimal resource allocation across channels.

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What methods do you use to foster collaboration between marketing and sales teams?

To foster collaboration between marketing and sales teams, I implement regular alignment meetings to ensure both teams are informed about campaign goals and initiatives. I also encourage joint planning sessions to set shared objectives and track progress.

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How would you explain complex marketing concepts to stakeholders unfamiliar with technical jargon?

I focus on using clear, simple language and relatable analogies when presenting complex marketing concepts. My aim is to relate the concepts back to business goals and outcomes, ensuring that all stakeholders can grasp the essential components.

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MongoDB empowers innovators to create, transform, and disrupt industries by unleashing the power of software and data.

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March 27, 2025

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