Job details

Performance Marketing Manager - job 1 of 2

Our client is a marketing firm that specializes in helping businesses grow and scale through holistic marketing strategies. They provide a combination of performance marketing, affiliate-based PR, and strategic planning to clients across industries like e-commerce and SaaS.

Location:

Fully Remote, 9 AM - 5 PM EST

About the Role:
As a Performance Marketing Manager, you’ll lead and execute paid media strategies across multiple digital channels, collaborating with cross-functional teams and directly interacting with C-suite executives. Your expertise in performance marketing, data analysis, and creative collaboration will drive impactful results for clients. You’ll be hands-on with campaigns, from strategy development to execution and optimization, ensuring client growth and strong ROI. This role offers exposure to various digital channels and is a fantastic opportunity for someone looking to grow into a holistic performance marketer.

Key Responsibilities:

Campaign Strategy & Development:
Build and execute paid media strategies that align with client goals across SEM, paid social, display, and video campaigns.
Develop strategic roadmaps outlining current performance and next steps for optimization, with a particular focus on driving results through search and Meta platforms.
Performance Analysis & Optimization:
Analyze campaign performance using tools like Google Analytics and Tag Manager, identifying trends and opportunities for optimization to drive growth and improve ROAS.
Client Collaboration & Executive Reporting:
Serve as the primary point of contact for clients, presenting clear, actionable insights and campaign performance reports directly to C-suite executives.
Creative Strategy:
Collaborate with copywriters, designers, and creative teams to develop and iterate on high-impact ad creatives. Ensure continual testing and evolution of creative assets to drive performance.
Campaign Execution & Support:
Oversee the execution of paid media campaigns on platforms like Google Ads, Meta (Facebook/Instagram), and YouTube. Ensure campaigns are set up to deliver results aligned with client expectations.
Team Collaboration & Leadership:
Foster a collaborative environment, working closely with team members to support campaign management. Align the team on goals and drive towards success through collaboration and shared ideas.
Budget Management:
Manage and optimize campaign budgets, maximizing the efficiency of client ad spend to hit aggressive ROAS and revenue targets.
Testing & Optimization:
Champion continuous A/B testing of creative assets, bidding strategies, and other campaign elements to identify areas for improvement and drive innovation.

What Success Looks Like:

Effective Campaigns:
Execute high-performing campaigns that drive customer acquisition and meet or exceed ROI targets.
Growth Impact:
Demonstrate meaningful impact on client growth through performance-based strategies and optimizations.
Client Satisfaction:
Build strong client relationships through effective communication, insights, and performance reporting.
Cross-Channel Success:
Manage multi-channel campaigns with agility and ensure seamless execution across platforms.

Qualifications:

Experience:
- 3-5+ years of experience in paid digital marketing with expertise in both search and Meta platforms (e.g., Google Ads and Meta Ads), and additional experience with LinkedIn, YouTube, and others.
- Familiarity with tools like Google Tag Manager and Meta’s Conversion API.

Analytical Skills:
- Proficiency in data analysis using tools like Google Analytics and Excel, with the ability to translate data into actionable insights.
Platform Expertise:
- Extensive experience managing and optimizing campaigns across major digital advertising platforms, including Google Ads, Meta, and YouTube, with a strong emphasis on search and Meta.
Communication Skills:
- Strong communication abilities, both written and verbal, with the skill to present complex data in a simple, meaningful way to clients and executives.
Creative Collaboration:
- Experience working alongside creative teams, providing input on ad creatives that drive performance and align with campaign strategies.
Team Player:
- A collaborative mindset with a passion for working in a team-driven environment, where success is achieved together.

Why Join Us?

Work with a passionate and results-driven team pushing boundaries in performance marketing. This role offers exposure to multi-channel campaigns for diverse clients and the chance to make a tangible impact on their success.

Application Process:

To be considered for this role these steps need to be followed:

Fill in the application form
Record a video showcasing your skill sets

Average salary estimate

$70000 / YEARLY (est.)

min

max

$60000K

$80000K

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What You Should Know About Performance Marketing Manager, ProjectGrowth

Are you ready to take your performance marketing skills to the next level? Our client, a forward-thinking marketing firm based in Brasília, is looking for a talented Performance Marketing Manager to join their fully remote team. In this role, you’ll play a critical part in helping businesses scale through innovative marketing strategies. From paid media campaigns across SEM and social platforms to direct interaction with C-suite executives, you’ll have the chance to lead impactful projects that drive results. Your expertise in data analysis and your creative flair will ensure that campaigns not only resonate but also deliver strong ROI for clients. As the primary point of contact for these high-stake projects, you’ll create strategic roadmaps, analyze performance metrics, and refine campaign strategies based on real-time data insights. You’ll collaborate with a dynamic team of creative professionals to craft compelling ad creatives, ensuring testing and optimization are at the forefront of your strategy. With 3-5 years of experience under your belt, particularly with platforms like Google Ads and Meta, you're equipped to manage budgets and maximize client ad spend efficiency. If you’re looking for an opportunity to expand your expertise and make a real difference in performance marketing, this is your calling. Join a passionate team that values creativity, collaboration, and results-driven strategies. Apply today and start a new chapter in your career with our client!

Frequently Asked Questions (FAQs) for Performance Marketing Manager Role at ProjectGrowth

What are the key responsibilities of a Performance Marketing Manager at our client?

A Performance Marketing Manager at our client will be responsible for leading paid media strategies, analyzing and optimizing campaign performance, collaborating with clients and teams, and overseeing the execution of digital marketing campaigns. You will also manage budgets and continuously test strategies to ensure effective results. This role requires a blend of analytical skills and creative input, making it vital to client success.